Desire to record HD helps drive wave of DVD recorder sales

The desire of consumers to record HD content with surround audio and the convergence of a set of key technologies will help to propel last year’s smaller than expected DVD recorder sales to worldwide shipments of 59 million units in 2011, according to IMS Research.

A recently published IMS Research report, “Consumer DVD Recorders: The Transition from Red to Blue Laser,” estimated that sales in 2011 would generate about $20.2 billion in manufacturers’ revenues.

Digital video recorders currently have the advantage of being deployed by pay-TV operators at relatively low cost in North America, Western Europe and some parts of the Asia Pacific region. Recording onto an optical disc, however, is expected to gain momentum because of several factors that will enhance current usage models and value propositions for burning elaborate, menu-driven DVDs from a consumer DVD recorder. Traditionally, elaborate DVD creation has been confined to PC-based applications.

According to IMS Research analyst Mark Meza, convergence of digital tuners, large HDDs, HDMI and IEEE 1394 ports into a single device will appeal to consumers interested in upgrading their home entertainment system with a high-end DVD recorder.

The increasing amount of HD content is expected to drive adoption of blue laser DVD recorders, especially in countries with established HD digital terrestrial TV platforms, such as the United States, Meza said.

For more information, visit www.imsresearch.com.