Jason FairchildSocial Links NavigationJason Fairchild is CEO of tvScientific Latest articles by Jason Fairchild The Changes Coming to the Digital Video Landscape in 2024 By Jason Fairchild published 4 January 24 OPINION To succeed in 2024, brands, advertisers, marketers, and advertising technology companies should embrace a "test and learn" approach when it comes to TV advertising OPINION MOST READ1Televisa Selects Synamedia For Broadcast Distribution Overhaul2Broadcasting Legend Harry Pappas Dead At 783Hughes Opens Manufacturing Facility and Private 5G Incubation Center in Maryland4Study: Broadcast TV Evening News Avoids Serious Economic Issues5Bell Media Launches New Portfolio of FAST Channels
The Changes Coming to the Digital Video Landscape in 2024 By Jason Fairchild published 4 January 24 OPINION To succeed in 2024, brands, advertisers, marketers, and advertising technology companies should embrace a "test and learn" approach when it comes to TV advertising