Ed CamargoSocial Links NavigationEd Camargo is managing director for Incubeta US. Latest articles by Ed Camargo Why CTV offers advertisers more than just an awareness play By Ed Camargo published 5 August 21 CTV can be measured and tracked in a way that linear TV cannot Opinions MOST READ1Netflix Adds 9.3M Subs in Q12Adobe Launches New Adobe Express Mobile App with Firefly AI3Cineverse's AsianCrush and RetroCrush Launch on Xfinity and Xumo Streaming Devices 4Scripps News Inks Deal with Ad Fontes Media to Rate Content for Reliability and Bias 5MediaCo Acquires Estrella Media’s Content and Digital Operations
Why CTV offers advertisers more than just an awareness play By Ed Camargo published 5 August 21 CTV can be measured and tracked in a way that linear TV cannot