Multiscreen Views Demand and Supply Revamping OTT Outlook SVOD Popularity Poses Broadcast Possibilities Programmatic Ad Technology Proliferates Grid List Latest about Multiscreen Views Viewing Practices: Studies Look at Multiscreen Adoption By Gary Arlen published 15 October 12 Tracking Cross-Platform Viewing By Gary Arlen published 17 September 12 Beyond NBC’s spectacular ratings for its coverage of the Summer Olympics is the equally awesome data on viewers who tuned into the Games via online and wireless devices. Social TV: Hot or Not? Still a Work in Progress By Gary Arlen published 14 April 14 Education Episodes Are Made For Multiplatform Release By Gary Arlen published 5 January 15 The Making of ‘Network’ By Gary Arlen published 26 February 14 ‘Casting Wars’ Augur Next Airwaves/Attention Battle By Gary Arlen published 3 February 14 News for Today’s Mobile Social Media Viewers By Gary Arlen published 6 February 14 Talk about short-attention-span TV! The BBC has been testing 15-second video “newscasts” beamed to tablets and smartphones. Understanding CPA and the Second Screen Ecosystem By Gary Arlen published 21 December 11 It means they are refocusing intermittently toward the content—and the screen—that most engages them at that moment. Demand and Supply Revamping OTT Outlook By Gary Arlen published 15 December 17 Which Smart Screen Will Viewers Prefer? By Gary Arlen published 21 January 13 Dueling data is the lifeblood of politics and new media technology. 1234 The latest product and technology information Name: Your Email Address : Contact me with news and offers from other Future brands Receive email from us on behalf of our trusted partners or sponsors I consent the use of my personal data in accordance with Future's privacy policy (opens in new tab), including its cookie policy. * To subscribe, you must consent to Future’s privacy policy. Thank you for signing up to TV Tech. You will receive a verification email shortly. There was a problem. Please refresh the page and try again. MOST READ1With NextGen TV Transition `Stalled,' NAB Asks FCC for ATSC 3.0 Taskforce2Enensys Debuts ModulCast-ATSC for 3.0 SFNs3TAG Cyber Issues Detailed Report on Deepfakes4Canon Unveils Automatic Tracking, Looping Applications For CR-N700 PTZ Camera5Reports: Sinclair’s Regional Sports Channels Plan Bankruptcy Restructuring
Tracking Cross-Platform Viewing By Gary Arlen published 17 September 12 Beyond NBC’s spectacular ratings for its coverage of the Summer Olympics is the equally awesome data on viewers who tuned into the Games via online and wireless devices.
News for Today’s Mobile Social Media Viewers By Gary Arlen published 6 February 14 Talk about short-attention-span TV! The BBC has been testing 15-second video “newscasts” beamed to tablets and smartphones.
Understanding CPA and the Second Screen Ecosystem By Gary Arlen published 21 December 11 It means they are refocusing intermittently toward the content—and the screen—that most engages them at that moment.
Which Smart Screen Will Viewers Prefer? By Gary Arlen published 21 January 13 Dueling data is the lifeblood of politics and new media technology.
