Latest about generative AI

AI

Hub Survey: Viewers Want AI Content Labeled

By Tom Butts published

Consumers see potential for AI experience, but they’re on the fence about its creative role—and worried about what it means for society

Research
The 2024 NAB Show Welcome Session featured a presentation with Ameca, an autonomously AI-powered humanoid robot, and Futuri Media Founder and CEO Daniel Anstandig.

M&E Not Ready to Fully Embrace AI in 2024

By Tom Butts last updated

Year in Review Industry approached the technology with apprehension, tinged with cautious optimism

Year in Review
A screenshot of a video generated by OpenAI’s Sora platform.

OpenAI Officially Launches Sora GenAI Video Tool

By Tom Butts published

AI Sora Turbo is ‘significantly faster’ than beta version rolled out in February

AI
AWS

Amazon Launches Nova Reel To Produce Studio-Quality Video With AI

By George Winslow published

A host of new AI announcements were made at the AWS re:Invent conference in Las Vegas

Products
AI

Deloitte: Hollywood Still Cautious Over Implementing Generative AI

By Tom Butts published

Research TV, film studios apprehensive over costs, liability and tech maturity

Research
Adobe Firefly

Adobe Brings Generative AI to Premiere Pro

By Tom Butts published

Expanded product line includes first ‘commercially safe’ video model

Products
AI

Samsung Adds Gen AI to its Smart TVs

By Tom Butts published

“Samsung AI Cast” will allow Galaxy users to send gen AI results to Samsung Tizen TVs

Products
AI

Waymark Launches Single-Click AI-Powered Ad Generator

By Tom Butts published

PRODUCTS ‘Variations’ generates video ads in multiple lengths and aspect ratios with single-click covering all devices and platforms

PRODUCTS
Samba TV

Samba TV Launches New Generative AI Ad Solution

By Phil Kurz published

Samba AI now provides actionable context for video advertising

Adobe Express mobile app with Firefly

Adobe Launches New Adobe Express Mobile App with Firefly AI

By George Winslow published

Adobe Express brings popular Firefly generative AI features like Text to Image, Generative Fill, Text Effects and Text to Template to mobile devices for the first time

Products
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