As the death toll continues to mount, with at least 120 killed and more than 170 people still missing on July 10 from devastating Texas floods, a number of broadcast station groups have announced efforts to raise money for those impacted by the disaster.
Gray Media, Graham Media Group, E.W. Scripps and Sinclar are among the broadcast station group owners who have announced efforts to raise and donate money as their stations and other broadcasters continue to provide critical information about the disaster.
A few highlights of those efforts include:
- Sinclair has launched Sinclair Cares: Texas Tragedy Relief, a national fundraising campaign in partnership with the Salvation Army, to support those affected by the devastating flooding across Texas. It said 100% of funds raised will provide critical emergency assistance including mobile feeding units, meals, hydration, shelter, clean up kits, hygiene kits and emotional care to survivors and first responders. Sinclair noted that its stations in San Antonio (KABB and WOAI) and Austin (KEYE) have been reporting on the story since the flooding began on July 4, delivering continuous coverage on Friday and Saturday, expanding newscasts into Sunday, with KABB and WOAI airing 52 hours of live coverage and KEYE also adding extended live coverage. To further support the ongoing effort, Sinclair has deployed 10 journalists and additional resources from other markets to assist with comprehensive coverage across all platforms. More information is available at SinclairCares.com.
- In response to the devastating floods that swept through Central Texas and the Hill Country, Graham Media Group and Gray Media have joined forces to launch an urgent donation drive supporting local relief and recovery efforts. The campaign raised more than $120,000 in donations in its first 24 hours, including a $25,000 donation from Gray. Graham is making an additional $15,000 donation to the campaign. Through this collaborative campaign, Graham ’s KSAT in San Antonio and KPRC in Houston and Gray stations across 113 U.S. markets aim to generate donations that deliver vital resources—including food, housing and financial aid—to impacted communities. The station groups said 100% of funds raised will support on-the-ground efforts in flood-affected regions Donate at www.togetherfortx.com
- The Scripps News Group and the Scripps Howard Fund have raised more than $75,000 to provide relief for those impacted by the devastating floods in Central Texas. Scripps reported that since its campaign launched on July 7, support has poured in from across the nation, with more than $50,000 donated by hundreds of people from more than 25 states. E.W. Scripps has also contributed $25,000 to bolster the relief efforts. Scripps reported that the floods are now the deadliest instance of inland flooding in the U.S. since 1976, when Colorado’s Big Thompson Canyon flooded, killing 144 people, according to a new report. To give: Text FLOODING to 50155 or visit scrippsnews.com/relief.
- The Broadcasters Foundation of America is also making one-time, emergency grants to broadcasters who need financial help recovering from a natural disaster or acute emergency is extending that help to broadcasters impacted by the Texas flood. It said there are two ways to apply for an emergency grant: Personal Application - Broadcaster applying for themselves following an emergency or an Employer Application - General Manager, Market Manager, or HR representative applying on behalf of your employees following an emergency. Applications can be submitted here.
TV Tech will add more examples as we collect them.
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