YouTube’s director of product management, Shiva Rajaraman said that many conventional constrains of video advertising — especially the 15 or 30 second time limits — are artificial and dictated by the strictures of traditional TV. But in the online digital environment, many of those conventions don’t apply and there is endless opportunity for new types of creative ads.… from paidContent.org
Systems are available in a wide range of prices and options
Since HD appeared on the horizon, there have always been more questions than answers. This situation is reminiscent of a poster I once saw depicting an orangutan with a glum look on its face, sitting on a boulder in a pose resembling Rodin's "The Thinker" sculpture. Under the orangutan was written, "Just when I learned all the answers, they changed all the questions!" Even in 2002, that poster still sums up the state of the DTV transition. But it turns out that the one answer the industry really needs can only come from the Federal Communications Commission (FCC).
The technology can be used for full interaction, high-quality video and targeted, interactive advertising delivered as a single programming stream to the TV.
Could they be the key to connecting TV to the Internet?
