RUN3TV Station Groups Announce Investment in ATSC 3.0 Software Platform Gray, Sinclair, Hearst, Tegna and Scripps launch advocacy for key NextGen TV Application Platform RUN3TV NextGen TV: Pearl TV Announces RUN3TV To Enable Interactivity For Hybrid OTT-OTA ATSC 3.0 Service RUN3TV allows stations to develop NextGen TV services that will drive greater viewer engagement Get the TV Tech NewsletterThe professional video industry's #1 source for news, trends and product and tech information. Sign up below.Contact me with news and offers from other Future brandsReceive email from us on behalf of our trusted partners or sponsors MOST READ1Virtual Reality Becomes the New Production Reality2FCC Sets April 25 Vote on Net Neutrality Rules3Survey: Concerns About Deep Fakes Spike As Election Approaches4PBS Kids Adds American Sign Language to Streaming Content 5Tech Advances Boost Adoption of 8K Production