opinion
Latest about opinion

Revolutionizing Broadcast Production Models With Dante
By Jim Kidwell published
OPINION Access to Dante in the cloud allows broadcasters to rethink how they approach audio production

Crafting Effective Political Campaigns In 2024: Utilizing The Waterfall CTV Approach
By Greg Joseph published
OPINION Campaigns need cutting-edge strategies to capture voter attention and drive engagement

Finding The ‘Boun-dairies’ For AI In Media
By Phil Kurz published
TV channels are using AI-generated presenters to read the news. The question is, will we trust them?

Monitoring Live Events: Ensuring Flawless Broadcasts and Video Streaming
By Anupama Anantharaman published
Monitoring at the contribution stage is a critical requirement for live events, especially sports streaming

Transforming Streaming Economics With Perceptual Quality-based Optimization
By Dr. Abdul Rehman published
Reduce costs by sending fewer bits without impacting quality

Personalized Advertising is Reshaping the Video Streaming Landscape
By Allan Nicholson published
OPINION New monetization models such as in-stream advertising offer an up to 25% CPM increase

How Multimodal AI is Revolutionizing Content Archiving and Retrieval
By James Fraser published
Multimodal AI is a type of machine learning that is designed to mimic human perception

Incentive Auction 2.0: Here We Go Again
By Phil Kurz published
OPINION Don’t give up UHF channel assignments without a fight
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