Even though news consumers are increasingly turning from conventional television to the internet for news, the good news is they’re also demanding more video.
The 2011 tsunami that ravaged Japan was horrific. The loss of 16,000 lives was tragic and the Fukushima nuclear power plant destruction was devastating.
TV advertising has shown a surprising resilience to the massive paradigm shift driven by digital ubiquity, with annual ad spending predicted to hit $195B in 2017.
Broadcast television in 2016 still relies on the ATSC 1.0 standard that was state-of-the-art back in the early 2000s, when the industry was beginning its transition to DTV.
Is your broadcasting organization capable of handling more than a million data points every five minutes across your IT infrastructure?
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