Crawford targets small programmers for satellite access to cable headends

SES Americom, an SES Global company, has announced a multi-year agreement with Crawford Communications to deliver a one-stop solution for program production and distribution within its HD-prime satellite neighborhood.

By launching its digital distribution platform aboard SES Americom’s AMC-10 satellite, Atlanta’s Crawford Communications, one of the largest independent post-production and broadcast facilities in the country, can now reach virtually every U.S. cable household.

As a result, Crawford is enabling start-up and independent channels to tap into the program delivery platform with a broad range of à la Carte or turn-key capabilities, including master control, playout, ad and live feed insertion, domestic and international teleport services, C- and Ku-band transportable earth stations, studio and remote video production, video editing, audio mixing, design, animation, and other post-production services.

Crawford’s customers will have their programming distributed over HD-Prime, which is already used by program providers, such as A&E Television Networks, Discovery Communications, E! Networks, Hallmark Channel, iN DEMAND, Lifetime Entertainment, NBC, QVC, Scripps Networks, The Weather Channel and Viacom.

Crawford currently originates and distributes 32 full-time television channels. Their new digital platform will offer high-end production combined with cable household penetration to start-ups committed to delivering new content to niche and broad audiences.

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