Forrester Consulting Global Tech Spend To Grow 5.3% In 2024, Reaching $4.7 Trillion Forrester is predicting that the Asia Pacific region will see the fastest growth but North America will still see a 5.4% increase Forrester: Global Tech Spend to Hit $4.4T In 2023 Software and IT services, fueled by cloud, will capture nearly two-thirds of global tech spend by 2027 This Month in Broadcast History—November The world’s first regular "HDTV" service was launched 86 years ago this month Latest about Forrester Consulting Addressable Advertising a Top Priority for Many Brands, Agencies in 2021 By Michael Balderston published 24 March 21 Study confirmed that addressable will continue to grow in adoption, implementation and scale Business Get the TV Tech NewsletterThe professional video industry's #1 source for news, trends and product and tech information. Sign up below.Contact me with news and offers from other Future brandsReceive email from us on behalf of our trusted partners or sponsors MOST READ1Sony’s Ci Media Cloud Keeps NHRA Moving2Nexstar Disputes FCC $1.2M Fine, Order to Sell WPIX3Aaron LaBerge Joins PENN Entertainment at CTO4Bolin Technology Integrates NDI Across Product Portfolio5Tegna’s WTHR and WALV to Broadcast Indiana Fever WNBA Games
Addressable Advertising a Top Priority for Many Brands, Agencies in 2021 By Michael Balderston published 24 March 21 Study confirmed that addressable will continue to grow in adoption, implementation and scale
