Short form video Survey: Gen Z Embraces Long-Form TV Content While they spend more of their time with social media, games and short video, seven in 10 watched TV content each week according to Horowitz Research The Importance of Measuring Short-Form Video Quality of Experience Accurately measuring short-form video QoE is key to delivering a strong viewer experience and building a user base Get the TV Tech NewsletterThe professional video industry's #1 source for news, trends and product and tech information. Sign up below.Contact me with news and offers from other Future brandsReceive email from us on behalf of our trusted partners or sponsors MOST READ1Survey: LGBTQIA+ TV Visibility Drives Viewership Among Young Americans2Graham Media Selects Bitmovin Playback3TV Tech Announces Winners of Best of Show Awards at 2024 NAB Show4U.S. Digital Advertising Revenues Hits High of $225B5Broadcasters Tout Milestones for NextGen TV