dentsu international NBC Announces dentsu international as its First Partner for its NBCUnified First Party Data and Identity Platform Partnership will enable dentsu to match its client campaigns with NBCU’s database of NBCU IDs, which comprises 150 million person-level IDs tied to 80 million households Get the TV Tech NewsletterThe professional video industry's #1 source for news, trends and product and tech information. Sign up below.Contact me with news and offers from other Future brandsReceive email from us on behalf of our trusted partners or sponsors LATEST ARTICLES122 Republican U.S. Senators Urge FCC to “Modernize” Ownership Rules2T‑Mobile Demo Sets a 5G Uplink Record3Samsung Ads Debuts the Samsung Television Network4Iger: Pay TV Subs to Get Upcoming ESPN DTC App5Netflix to Rollout New More Flexible UI Starting May 19