Digital Remedy The Geology of Viewing: Why TV Advertisers Need a Multilayered Approach Brands looking to reach consumers at scale today need to lean on the right mix of boulders, rocks and sand The 2024 Outlook for Streaming, CTV and Advertising More than a dozen executives from Roku, Innovid, EDO and others in the streaming and ad business lay out their vision of the key trends that will shape the business in 2024 Survey: Major Increase in CTV/OTT Ad Spend Expected in First Half of 2023 Among direct-to-consumer marketers, more than half (57%) who currently use CTV/OTT plan to increase their ad spend vs. last year Get the TV Tech NewsletterThe professional video industry's #1 source for news, trends and product and tech information. Sign up below.Contact me with news and offers from other Future brandsReceive email from us on behalf of our trusted partners or sponsors MOST READ1Enhancements Made to Key 5G Convergence Standards 2FCC Unveils Agenda for May Open Meeting3Comcast Makes $1M Commitment to Military-Serving Nonprofits4Nielsen: Asian American Audiences Spend as Much Time on Mobile as TV5Fubo Loses Subs in Q1 But Exceeds Guidance and Reduces Losses