Wexler Video Names New Exec

Wexler Video, a video production equipment rental company in Burbank, Calif., has appointed Don Rohrer II to the position of vice president of the company's Broadcast IT division.
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Wexler Video, a video production equipment rental company in Burbank, Calif., has appointed Don Rohrer II to the position of vice president of the company's Broadcast IT division.

Rohrer will be in charge of promotion and sales of Wexler's IT products and services for the broadcast market.

Chris Thompson, president of Wexler Video, said that Rohrer was the ideal candidate for the position.

"During his tenure as vice president of sales here at Wexler, Don demonstrated a talent for driving sales growth and increasing market share," Thompson said. "His ability to manage both technical and strategic elements of product sales and marketing make him a wonderful fit for our new Broadcast IT division, which has grown from a department to an independent entity within Wexler."

In addition to his tenure as Wexler's vice president of sales, Rohrer has also served as director of the company's Nonlinear Services division. Before joining Wexler Video, Rohrer held senior sales executive and senior support positions at 3 Point Digital.