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                            <title><![CDATA[ Latest from Tv Technology in Zenith ]]></title>
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        <description><![CDATA[ All the latest zenith content from the Tv Technology team ]]></description>
                                    <lastBuildDate>Mon, 06 Dec 2021 20:33:08 +0000</lastBuildDate>
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                                                            <title><![CDATA[ Zenith: Social Media Advertising Will Surpass TV in 2022 ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/news/zenith-social-media-advertising-will-surpass-tv-in-2022</link>
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                            <![CDATA[ Social media will be the fastest growing ad category in the next few years and in 2022 will be larger than TV for the first time in the history of advertising, Zenith is forecasting ]]>
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                                                                        <pubDate>Mon, 06 Dec 2021 20:33:08 +0000</pubDate>                                                                                                                                <updated>Mon, 06 Dec 2021 20:39:56 +0000</updated>
                                                                                                                                            <category><![CDATA[Business]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/yPdNUTnG5qpt9dpwL8sm7n-1280-80.jpg">
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                                                                                                                                                                                                                                    <media:description><![CDATA[social media users]]></media:description>                                                            <media:text><![CDATA[social media users]]></media:text>
                                <media:title type="plain"><![CDATA[social media users]]></media:title>
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                                                            <title><![CDATA[ Zenith: Video Entertainment Ad Spending Resilient in 2020 ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/news/zenith-video-entertainment-ad-spending-resilient-in-2020</link>
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                            <![CDATA[ In disruptive year, losses are negligible, though online brands far outpaces traditional TV ]]>
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                                                                        <pubDate>Mon, 02 Nov 2020 15:03:35 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Business]]></category>
                                                                                                                    <dc:creator><![CDATA[ Michael Balderston ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/xK2Xknmb9SaYCYa92ZpiwY-1280-80.jpg">
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                                                                                                                                                                                                                                    <media:description><![CDATA[money]]></media:description>                                                            <media:text><![CDATA[money]]></media:text>
                                <media:title type="plain"><![CDATA[money]]></media:title>
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                                                            <title><![CDATA[ Online Video Viewing to Crack 100 Minutes Per Day by 2021, Says Zenith ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/news/online-video-viewing-to-crack-100-minutes-per-day-by-2021-says-zenith</link>
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                            <![CDATA[ Viewers in China and Sweden spend the most time watching online content. ]]>
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                                                                        <pubDate>Tue, 17 Sep 2019 14:54:41 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Business]]></category>
                                                                                                                    <dc:creator><![CDATA[ Michael Balderston ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/cCyH6wkVTkYaG9UP6KeU5a-1280-80.jpg">
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                                                            <title><![CDATA[ ATSC 3.0 Contributors: LG, Zenith and GatesAir ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/news/atsc-30-contributors-lg-zenith-and-gatesair</link>
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                            <![CDATA[ Technologies developed by LG, its U.S. R&D lab Zenith and partner GatesAir, are included in the new ATSC 3.0 Physical Layer Candidate Standard. ]]>
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                                                                        <pubDate>Tue, 29 Sep 2015 17:07:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Standards]]></category>
                                                                                                                    <dc:creator><![CDATA[ Deborah D McAdams ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/aDK7JQ2CyM9HNu59s4YsqY-1280-80.jpg">
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                                                            <title><![CDATA[ Inside the Cleveland Futurecast ATSC 3.0 Transmission Tests ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/news/a-look-inside-the-cleveland-futurecasts-atsc-30-transmission-test</link>
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                            <![CDATA[ Work on a future ATSC 3.0 standard is moving swiftly, with officials from GatesAir, LG and Zenith’s research and development lab predicting that there will be a “candidate standard” by the end of this year. ]]>
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                                                                        <pubDate>Mon, 13 Jul 2015 16:03:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Standards]]></category>
                                                                                                                    <dc:creator><![CDATA[ Bob Kovacs ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/jyvAxBpuQhf7sjhCUXtYSc-1280-80.jpg">
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