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                    <title><![CDATA[ Latest from Tv Technology in Viewing-preference ]]></title>
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        <description><![CDATA[ All the latest viewing-preference content from the Tv Technology team ]]></description>
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                                                            <title><![CDATA[ Parks Associates: Mobile Garners Biggest Share of Viewing Time Among Gen Z ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/news/mobile-garners-biggest-share-of-viewing-time-among-gen-z-find-parks-associates</link>
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                            <![CDATA[ While TV is still the overall preferred method, younger generations could lead to a shift ]]>
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                                                                        <pubDate>Fri, 30 Oct 2020 15:58:41 +0000</pubDate>                                                                                                                                <updated>Fri, 30 Oct 2020 17:27:10 +0000</updated>
                                                                                                                                            <category><![CDATA[Trends]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ Michael Balderston ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/TJgyFdHCXHEUrmZsi8qUxa-1280-80.jpg">
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                                                            <title><![CDATA[ Viewer Preferences Straddle Generations ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/news/viewer-preferences-straddle-generations</link>
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                            <![CDATA[ Survey shows boomers prefer quality, Millennials like convenience ]]>
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                                                                        <pubDate>Thu, 19 Oct 2017 11:30:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Business]]></category>
                                                                                                                    <dc:creator><![CDATA[ John McCoskey ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/H2VYPtE95BScwv8ovs3dRD-1280-80.jpg">
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