<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
     xmlns:content="http://purl.org/rss/1.0/modules/content/"
     xmlns:dc="https://purl.org/dc/elements/1.1/"
     xmlns:dcterms="http://purl.org/dc/terms/"
     xmlns:media="http://search.yahoo.com/mrss/"
     xmlns:atom="http://www.w3.org/2005/Atom"
>
    <channel>
        <atom:link href="https://www.tvtechnology.com/feeds/tag/nextgen-tv" rel="self" type="application/rss+xml" />
                    <title><![CDATA[ Latest from Tv Technology in Nextgen-tv ]]></title>
                <link>https://www.tvtechnology.com/tag/nextgen-tv</link>
        <description><![CDATA[ All the latest nextgen-tv content from the Tv Technology team ]]></description>
                                    <lastBuildDate>Fri, 03 Apr 2026 18:29:35 +0000</lastBuildDate>
                            <language>en</language>
                                <item>
                                                            <title><![CDATA[ Sinclair to FCC: Broadcast Sports Drives Investment in Local News ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/regulatory-legal/sinclair-to-fcc-broadcast-sports-drives-investment-in-local-news</link>
                                                                            <description>
                            <![CDATA[ The station group argued that the FCC can strengthen access to free broadcast sports by ending ownership caps and setting a firm date for the ATSC 3.0 transition ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">DP8GohsmUzEdQboLhvF7JY</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/souK8uFvN2vWtQyHRzzGP3-1280-80.jpeg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Fri, 03 Apr 2026 18:29:35 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Regulatory &amp; Legal]]></category>
                                                    <category><![CDATA[FCC]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/souK8uFvN2vWtQyHRzzGP3-1280-80.jpeg">
                                                            <media:credit><![CDATA[Sinclair]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Sinclair Broadcast Group]]></media:description>                                                            <media:text><![CDATA[Sinclair Broadcast Group]]></media:text>
                                <media:title type="plain"><![CDATA[Sinclair Broadcast Group]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/souK8uFvN2vWtQyHRzzGP3-1280-80.jpeg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ 91 Members of Congress Urge FCC to Set a Firm ATSC 3.0 Transition Date ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/regulatory-legal/91-members-of-congress-urge-fcc-to-set-a-firm-atsc-3-0-transition-date</link>
                                                                            <description>
                            <![CDATA[ “A firm transition date would catalyze the entire ecosystem,” members of Congress told the agency ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">UyX7ahAvF9DqSb6JWfsVbC</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/KRLEL4YiHNnpLvBLD4yh7M-1280-80.jpeg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Fri, 27 Mar 2026 23:27:55 +0000</pubDate>                                                                                                                                <updated>Mon, 30 Mar 2026 14:07:19 +0000</updated>
                                                                                                                                            <category><![CDATA[Regulatory &amp; Legal]]></category>
                                                    <category><![CDATA[FCC]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/KRLEL4YiHNnpLvBLD4yh7M-1280-80.jpeg">
                                                            <media:credit><![CDATA[NAB]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Capitol Building]]></media:description>                                                            <media:text><![CDATA[Capitol Building]]></media:text>
                                <media:title type="plain"><![CDATA[Capitol Building]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/KRLEL4YiHNnpLvBLD4yh7M-1280-80.jpeg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ Global NextGen TV Takes Center Stage at 2026 NAB Show ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/broadcast/global-nextgen-tv-takes-center-stage-at-2026-nab-show</link>
                                                                            <description>
                            <![CDATA[ Brazil’s Minister of Communications and FCC Commissioner Trusty will speak about the future of broadcasting ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">E3GyPf3pazEjzaWYRkSVw6</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/XZNgGEpmzXVRkpNNhAzLug-1280-80.png" type="image/png" length="0"></enclosure>
                                                                        <pubDate>Thu, 26 Mar 2026 19:24:55 +0000</pubDate>                                                                                                                                <updated>Thu, 26 Mar 2026 19:54:06 +0000</updated>
                                                                                                                                            <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Regulatory &amp; Legal]]></category>
                                                    <category><![CDATA[FCC]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                                                    <media:content type="image/png" url="https://cdn.mos.cms.futurecdn.net/XZNgGEpmzXVRkpNNhAzLug-1280-80.png">
                                                            <media:credit><![CDATA[NAB Show]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[FCC Commissioner Olivia Trusty (left) Brazil Minister of Communications Frederico de Siqueira Filho will speak at the &quot;NextGen TV and TV 3.0: A Global Conversation on the Future of Broadcasting&quot; session.]]></media:description>                                                            <media:text><![CDATA[FCC Commissioner Olivia Trusty (left) Brazil Minister of Communications Frederico de Siqueira Filho will speak at the &quot;NextGen TV and TV 3.0: A Global Conversation on the Future of Broadcasting&quot; session.]]></media:text>
                                <media:title type="plain"><![CDATA[FCC Commissioner Olivia Trusty (left) Brazil Minister of Communications Frederico de Siqueira Filho will speak at the &quot;NextGen TV and TV 3.0: A Global Conversation on the Future of Broadcasting&quot; session.]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/XZNgGEpmzXVRkpNNhAzLug-1280-80.png" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ Harmonic Makes NextGen TV Upgrades to XOS Media Processor ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/broadcast/harmonic-makes-nextgen-tv-upgrades-to-xos-media-processor</link>
                                                                            <description>
                            <![CDATA[ New playout-to-delivery capabilities improve ATSC 3.0 experiences, lower DTV+ investments and simplify primary distribution ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">8TbvxfWNEY6KeDL5PKpyq8</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/c5v6yKJAUnp7qYrDLzuCBJ-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Wed, 18 Mar 2026 21:43:11 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/c5v6yKJAUnp7qYrDLzuCBJ-1280-80.jpg">
                                                            <media:credit><![CDATA[Harmonic]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Harmonic XOS on various screens]]></media:description>                                                            <media:text><![CDATA[Harmonic XOS on various screens]]></media:text>
                                <media:title type="plain"><![CDATA[Harmonic XOS on various screens]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/c5v6yKJAUnp7qYrDLzuCBJ-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ Triveni Digital Will Show NextGen TV Solutions To Monetize ATSC 3.0 ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/broadcast/triveni-digital-will-show-nextgen-tv-solutions-to-monetize-atsc-3-0</link>
                                                                            <description>
                            <![CDATA[ The company will also show technology to support Brazil’s TV 3.0 ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">SVfJP2cDaaGoz5McPZ2dmm</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/M7cmEMNqsUZuDS5QE773VT-1280-80.png" type="image/png" length="0"></enclosure>
                                                                        <pubDate>Wed, 18 Mar 2026 17:22:03 +0000</pubDate>                                                                                                                                <updated>Wed, 18 Mar 2026 18:53:46 +0000</updated>
                                                                                                                                            <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                <author><![CDATA[ tvtphil@gmail.com (Phil Kurz) ]]></author>                    <dc:creator><![CDATA[ Phil Kurz ]]></dc:creator>                                                                                                    <media:content type="image/png" url="https://cdn.mos.cms.futurecdn.net/M7cmEMNqsUZuDS5QE773VT-1280-80.png">
                                                            <media:credit><![CDATA[Triveni Digital ]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[Triveni Digital will feature its StreamScope XM ATSC 3.0 analyzer and monitor at the 2026 NAB Show.]]></media:description>                                                            <media:text><![CDATA[Triveni Digital will feature its StreamScope XM ATSC 3.0 analyzer and monitor at the 2026 NAB Show.]]></media:text>
                                <media:title type="plain"><![CDATA[Triveni Digital will feature its StreamScope XM ATSC 3.0 analyzer and monitor at the 2026 NAB Show.]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/M7cmEMNqsUZuDS5QE773VT-1280-80.png" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ Survey Shows Strong Consumer Interest in NextGen TV Converter Boxes ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/broadcast/survey-shows-strong-consumer-interest-in-nextgen-tv-converter-boxes</link>
                                                                            <description>
                            <![CDATA[ 81% of over-the-air viewers would purchase box to preserve access to free local television ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">SX3QJWUyQDHZmJfBPFiBfV</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/S8MNbRd9BmxD3xQVrfPEXG-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Wed, 18 Mar 2026 16:07:50 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/S8MNbRd9BmxD3xQVrfPEXG-1280-80.jpg">
                                                            <media:credit><![CDATA[ATSC]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[ATSC 3.0 Key Art]]></media:description>                                                            <media:text><![CDATA[ATSC 3.0 Key Art]]></media:text>
                                <media:title type="plain"><![CDATA[ATSC 3.0 Key Art]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/S8MNbRd9BmxD3xQVrfPEXG-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ Gray Stresses Importance of DRM for NextGen TV in FCC Sports Probe ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/regulatory-legal/gray-stresses-importance-of-nextgen-tv-drm-in-fcc-sports-probe</link>
                                                                            <description>
                            <![CDATA[ In a meeting with staff regarding broadcast sports, Gray highlighted the importance of DRM in 3.0 broadcasts and the need to change rules governing vMVPD retrans negotiations ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">R2iAvRwHLw3r3H2madUuuk</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/PW8VPS4UY4vAoYXmG8Vmu3-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Wed, 11 Mar 2026 17:39:54 +0000</pubDate>                                                                                                                                <updated>Wed, 11 Mar 2026 17:49:24 +0000</updated>
                                                                                                                                            <category><![CDATA[Regulatory &amp; Legal]]></category>
                                                    <category><![CDATA[FCC]]></category>
                                                    <category><![CDATA[Partnerships]]></category>
                                                    <category><![CDATA[Business]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/PW8VPS4UY4vAoYXmG8Vmu3-1280-80.jpg">
                                                            <media:credit><![CDATA[FCC]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[The headquarters of the FCC in Washington, D.C.]]></media:description>                                                            <media:text><![CDATA[The headquarters of the FCC in Washington, D.C.]]></media:text>
                                <media:title type="plain"><![CDATA[The headquarters of the FCC in Washington, D.C.]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/PW8VPS4UY4vAoYXmG8Vmu3-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ Harvey Arnold, Bert Goldman to Be Honored at the 2026 NAB Show ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/business/people/harvey-arnold-bert-goldman-to-be-honored-at-the-2026-nab-show</link>
                                                                            <description>
                            <![CDATA[ They will receive the NAB’s Engineering Achievement Awards on April 21 ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">E9ZNMavH8NXqn8nduvTVYQ</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/Q7c4s7bKeA7o3WfMChfY9g-1280-80.png" type="image/png" length="0"></enclosure>
                                                                        <pubDate>Mon, 09 Mar 2026 18:20:40 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[People]]></category>
                                                    <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Events]]></category>
                                                    <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                                                    <media:content type="image/png" url="https://cdn.mos.cms.futurecdn.net/Q7c4s7bKeA7o3WfMChfY9g-1280-80.png">
                                                            <media:credit><![CDATA[NAB]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[Bert Goldman (left) and Harvey Arnold are the 2026 recipients of NAB’s Engineering Achievement Awards.]]></media:description>                                                            <media:text><![CDATA[Bert Goldman (left) and Harvey Arnold are the 2026 recipients of NAB’s Engineering Achievement Awards.]]></media:text>
                                <media:title type="plain"><![CDATA[Bert Goldman (left) and Harvey Arnold are the 2026 recipients of NAB’s Engineering Achievement Awards.]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/Q7c4s7bKeA7o3WfMChfY9g-1280-80.png" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ Harmonic To Unveil Next Generation Spectrum X Media Server At 2026 NAB Show ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/harmonic-to-unveil-next-generation-spectrum-x-media-service-at-2026-nab-show</link>
                                                                            <description>
                            <![CDATA[ The company will also feature its XOS Advanced Media Processor in support of 3.0 and DTV+ ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">EP96xMnAyQSb5b6DDq7FD9</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/c5v6yKJAUnp7qYrDLzuCBJ-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Thu, 05 Mar 2026 18:12:20 +0000</pubDate>                                                                                                                                <updated>Thu, 05 Mar 2026 20:32:16 +0000</updated>
                                                                                                                                            <category><![CDATA[Platform]]></category>
                                                    <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Streaming]]></category>
                                                                                                                    <dc:creator><![CDATA[ Phil Kurz ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/c5v6yKJAUnp7qYrDLzuCBJ-1280-80.jpg">
                                                            <media:credit><![CDATA[Harmonic]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Harmonic XOS on various screens]]></media:description>                                                            <media:text><![CDATA[Harmonic XOS on various screens]]></media:text>
                                <media:title type="plain"><![CDATA[Harmonic XOS on various screens]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/c5v6yKJAUnp7qYrDLzuCBJ-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ Long-Awaited ATSC 3.0 Rulemaking Overshadows NAB Show Expectations ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/broadcast/long-awaited-atsc-3-0-rulemaking-overshadows-nab-show-expectations</link>
                                                                            <description>
                            <![CDATA[ NextGen TV advancements will proliferate in Las Vegas as industry awaits a 1.0 sunset decision ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">PgctFrmU6ctVuRfz5oFvq6</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/K6GhxzGFJahFKaVRSUVk4j-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Tue, 03 Mar 2026 14:00:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Standards]]></category>
                                                    <category><![CDATA[Regulatory &amp; Legal]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ Phil Kurz ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/K6GhxzGFJahFKaVRSUVk4j-1280-80.jpg">
                                                            <media:credit><![CDATA[Pearl TV]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[Pearl TV is expected to provide more details on its affordable Converter Box Initiative announced at the 2026 CES.]]></media:description>                                                            <media:text><![CDATA[Pearl TV is expected to provide more details on its affordable Converter Box Initiative announced at the 2026 CES.]]></media:text>
                                <media:title type="plain"><![CDATA[Pearl TV is expected to provide more details on its affordable Converter Box Initiative announced at the 2026 CES.]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/K6GhxzGFJahFKaVRSUVk4j-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ ATSC Appoints Anil Bhardwaj Tech, Strategy Director For India ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/business/people/atsc-appoints-anil-bhardwaj-director-of-technology-and-strategy-for-india-and-emerging-markets</link>
                                                                            <description>
                            <![CDATA[ The broadcast veteran with 20 years of experience also has responsibility for emerging markets ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">icjvBkc5EwA9tN3vqxyJtZ</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/v8WzCCBqMTP7Z8mzFadx5N-1280-80.png" type="image/png" length="0"></enclosure>
                                                                        <pubDate>Thu, 26 Feb 2026 21:20:00 +0000</pubDate>                                                                                                                                <updated>Thu, 26 Feb 2026 21:23:32 +0000</updated>
                                                                                                                                            <category><![CDATA[People]]></category>
                                                    <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Regulatory &amp; Legal]]></category>
                                                    <category><![CDATA[Standards]]></category>
                                                    <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ Phil Kurz ]]></dc:creator>                                                                                                    <media:content type="image/png" url="https://cdn.mos.cms.futurecdn.net/v8WzCCBqMTP7Z8mzFadx5N-1280-80.png">
                                                            <media:credit><![CDATA[ATSC]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Anil Bhardwaj]]></media:description>                                                            <media:text><![CDATA[Anil Bhardwaj]]></media:text>
                                <media:title type="plain"><![CDATA[Anil Bhardwaj]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/v8WzCCBqMTP7Z8mzFadx5N-1280-80.png" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ NHPBS Taps Heartland Video Systems for ATSC 3.0 Launch ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/broadcast/nhpbs-readies-for-atsc-3-0-service-with-assistance-of-heartland-video-systems</link>
                                                                            <description>
                            <![CDATA[ Public broadcaster flash-cut an LPTV site and is now ready for 3.0 service at its four other sites ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">3oP37d6F4y2rAnH67FfHZe</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/RTHpgRzQr8yCQ7LBVR6iE4-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Thu, 19 Feb 2026 17:56:14 +0000</pubDate>                                                                                                                                <updated>Fri, 20 Feb 2026 15:01:06 +0000</updated>
                                                                                                                                            <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Standards]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ Phil Kurz ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/RTHpgRzQr8yCQ7LBVR6iE4-1280-80.jpg">
                                                            <media:credit><![CDATA[Heartland Video Systems]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[ATSC 3.0 encoding system diagram]]></media:description>                                                            <media:text><![CDATA[ATSC 3.0 encoding system diagram]]></media:text>
                                <media:title type="plain"><![CDATA[ATSC 3.0 encoding system diagram]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/RTHpgRzQr8yCQ7LBVR6iE4-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ NAB Says NextGen TV Rollout Threatened by `Uncertainty’, `Half-Measures’ ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/regulatory-legal/nab-says-nextgen-tv-rollout-threatened-by-uncertainty-half-measures</link>
                                                                            <description>
                            <![CDATA[ The current `voluntary framework has reached the limits of what it can accomplish’ the NAB told the FCC ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">mUvUjZfQkpuxjNuR8pnZWg</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/PW8VPS4UY4vAoYXmG8Vmu3-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Thu, 19 Feb 2026 17:53:24 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Regulatory &amp; Legal]]></category>
                                                    <category><![CDATA[FCC]]></category>
                                                    <category><![CDATA[Standards]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/PW8VPS4UY4vAoYXmG8Vmu3-1280-80.jpg">
                                                            <media:credit><![CDATA[FCC]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[The headquarters of the FCC in Washington, D.C.]]></media:description>                                                            <media:text><![CDATA[The headquarters of the FCC in Washington, D.C.]]></media:text>
                                <media:title type="plain"><![CDATA[The headquarters of the FCC in Washington, D.C.]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/PW8VPS4UY4vAoYXmG8Vmu3-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ NRB Backs ATSC 3.0 Tuner and Must-Carry Requirements ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/regulatory-legal/nrb-backs-atsc-3-0-tuner-and-must-carry-requirements</link>
                                                                            <description>
                            <![CDATA[ FCC filing by religious broadcasters calls Next Gen TV “the future of broadcasting” and said a Next Gen TV tuner requirement will “protect viewers and ensure continuity of service” ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">dTZHpukCDkZnsneC3SpMof</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/sCognzfESxidmzwQcGdyVT-1280-80.png" type="image/png" length="0"></enclosure>
                                                                        <pubDate>Thu, 19 Feb 2026 00:06:51 +0000</pubDate>                                                                                                                                <updated>Thu, 19 Feb 2026 00:16:59 +0000</updated>
                                                                                                                                            <category><![CDATA[Regulatory &amp; Legal]]></category>
                                                    <category><![CDATA[FCC]]></category>
                                                    <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                                                    <media:content type="image/png" url="https://cdn.mos.cms.futurecdn.net/sCognzfESxidmzwQcGdyVT-1280-80.png">
                                                            <media:credit><![CDATA[National Religious Broadcasters]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[NRB logo]]></media:description>                                                            <media:text><![CDATA[NRB logo]]></media:text>
                                <media:title type="plain"><![CDATA[NRB logo]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/sCognzfESxidmzwQcGdyVT-1280-80.png" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ TV Globo Selects Rohde & Schwarz Transmitters For DTV+ Deployment ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/broadcast/tv-globo-selects-rohde-and-schwarz-transmitters-for-dtv-deployment</link>
                                                                            <description>
                            <![CDATA[ The transmitters will be installed in Rio de Janeiro and São Paulo in time for the World Cup ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">vnTXzBoysfdp377FrsaPrS</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/9gFp7TrsypVwX9nP6zfZK9-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Wed, 04 Feb 2026 16:43:21 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Infrastructure]]></category>
                                                    <category><![CDATA[Sports Production]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                    <category><![CDATA[Production]]></category>
                                                                                                                    <dc:creator><![CDATA[ Phil Kurz ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/9gFp7TrsypVwX9nP6zfZK9-1280-80.jpg">
                                                            <media:credit><![CDATA[Rohde &amp; Schwarz]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Globo and Rohde &amp; Schwarz at IBC 2025]]></media:description>                                                            <media:text><![CDATA[Globo and Rohde &amp; Schwarz at IBC 2025]]></media:text>
                                <media:title type="plain"><![CDATA[Globo and Rohde &amp; Schwarz at IBC 2025]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/9gFp7TrsypVwX9nP6zfZK9-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ NAB’s Sam Matheny Discusses Latest ATSC 3.0-Based BPS Developments ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/broadcast/nabs-sam-matheny-discusses-latest-atsc-3-0-based-bps-developments</link>
                                                                            <description>
                            <![CDATA[ Executive VP of BPS is focused on advancing consideration of the tech’s nationwide deployment for national security ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">VeiKucAccZTVY8c8chyuF8</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/SYm6vnqcbuyG8SjVT7snEX-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Wed, 28 Jan 2026 17:02:31 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Standards]]></category>
                                                    <category><![CDATA[Infrastructure]]></category>
                                                    <category><![CDATA[Regulatory &amp; Legal]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ Phil Kurz ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/SYm6vnqcbuyG8SjVT7snEX-1280-80.jpg">
                                                            <media:credit><![CDATA[NAB]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[NAB Executive VP of BPS Sam Matheny]]></media:description>                                                            <media:text><![CDATA[NAB Executive VP of BPS Sam Matheny]]></media:text>
                                <media:title type="plain"><![CDATA[NAB Executive VP of BPS Sam Matheny]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/SYm6vnqcbuyG8SjVT7snEX-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ AWARN Alliance Backs ATSC Sunset, NextGen TV Security Measures  ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/regulatory-legal/awarn-alliance-backs-atsc-sunset-nextgen-tv-security-measures</link>
                                                                            <description>
                            <![CDATA[ “Full capabilities of the standard are best implemented once the availability of ATSC 3.0 broadcast signals is ubiquitous across the country,” AWARN told the FCC ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">THsoZvDAarpfo5MXQVHwKH</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/J55GWTxEAsQpPTaRp9TKBa-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Tue, 27 Jan 2026 21:28:06 +0000</pubDate>                                                                                                                                <updated>Tue, 27 Jan 2026 21:28:10 +0000</updated>
                                                                                                                                            <category><![CDATA[Regulatory &amp; Legal]]></category>
                                                    <category><![CDATA[FCC]]></category>
                                                    <category><![CDATA[Standards]]></category>
                                                    <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/J55GWTxEAsQpPTaRp9TKBa-1280-80.jpg">
                                                            <media:credit><![CDATA[AWARN Alliance]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[AWARN Alliance logo]]></media:description>                                                            <media:text><![CDATA[AWARN Alliance logo]]></media:text>
                                <media:title type="plain"><![CDATA[AWARN Alliance logo]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/J55GWTxEAsQpPTaRp9TKBa-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ Pay TV Groups Rebut NAB's ATSC 3.0 Transition Plans ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/regulatory-legal/pay-tv-groups-rebut-nabs-atsc-3-0-transition-plans</link>
                                                                            <description>
                            <![CDATA[ Transition to 3.0 broadcasts should “remain market based” and the FCC “should reject broadcasters’ requests for government intervention” the NCTA argued ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">sCDTzYXJcPdhWunoCcomdD</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/WurCM7wF57bq4M2NtuBxdK-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Fri, 23 Jan 2026 18:01:23 +0000</pubDate>                                                                                                                                <updated>Sun, 25 Jan 2026 13:34:42 +0000</updated>
                                                                                                                                            <category><![CDATA[Regulatory &amp; Legal]]></category>
                                                    <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[FCC]]></category>
                                                    <category><![CDATA[Standards]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/WurCM7wF57bq4M2NtuBxdK-1280-80.jpg">
                                                            <media:credit><![CDATA[FCC.gov]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[FCC meeting room lobby]]></media:description>                                                            <media:text><![CDATA[FCC meeting room lobby]]></media:text>
                                <media:title type="plain"><![CDATA[FCC meeting room lobby]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/WurCM7wF57bq4M2NtuBxdK-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ MPA Backs ATSC 3.0 Content Security Protections in FCC Comments ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/regulatory-legal/mpa-backs-atsc-3-0-content-security-protections-in-fcc-comments</link>
                                                                            <description>
                            <![CDATA[ The major Hollywood studios said that NextGen TV's DRM features will protect its members' content from piracy ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">juFcQiFgaonPYe3ZNTLrWj</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/CgUf7BxY69ataQSeaHz2pW-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Thu, 22 Jan 2026 18:52:31 +0000</pubDate>                                                                                                                                <updated>Thu, 22 Jan 2026 18:52:35 +0000</updated>
                                                                                                                                            <category><![CDATA[Regulatory &amp; Legal]]></category>
                                                    <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[FCC]]></category>
                                                    <category><![CDATA[Standards]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/CgUf7BxY69ataQSeaHz2pW-1280-80.jpg">
                                                            <media:credit><![CDATA[ATSC]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[ATSC 3.0]]></media:description>                                                            <media:text><![CDATA[ATSC 3.0]]></media:text>
                                <media:title type="plain"><![CDATA[ATSC 3.0]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/CgUf7BxY69ataQSeaHz2pW-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ NAB Urges Swift Action by FCC on NextGen TV Transition ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/regulatory-legal/nab-urges-swift-action-by-fcc-on-nextgen-tv-transition</link>
                                                                            <description>
                            <![CDATA[ The Commission “has a timely opportunity to move the transition from its current, limited implementation phase to a full, nationwide deployment that serves the public interest,” the NAB said in its latest filing ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">xofr4S6MCXkycjCCifLPaP</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/PW8VPS4UY4vAoYXmG8Vmu3-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Wed, 21 Jan 2026 00:43:04 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Regulatory &amp; Legal]]></category>
                                                    <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[FCC]]></category>
                                                    <category><![CDATA[Standards]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/PW8VPS4UY4vAoYXmG8Vmu3-1280-80.jpg">
                                                            <media:credit><![CDATA[FCC]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[The headquarters of the FCC in Washington, D.C.]]></media:description>                                                            <media:text><![CDATA[The headquarters of the FCC in Washington, D.C.]]></media:text>
                                <media:title type="plain"><![CDATA[The headquarters of the FCC in Washington, D.C.]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/PW8VPS4UY4vAoYXmG8Vmu3-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ NextGen TV at CES 2026: Pearl TV Focuses on Low-Cost 'Vanilla’ Converter Boxes ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/broadcast/nextgen-tv-at-ces2026-pearl-tv-focuses-on-low-cost-vanilla-converter-boxes</link>
                                                                            <description>
                            <![CDATA[ Broadcasters seek to mimic the success of the previous DTV converter box program to bring more affordable access to ATSC 3.0 ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">HeD7qmcZRUbaVzktqBtxpc</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/GJMEj2y3ijTVMV2F6MR7zV-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Fri, 09 Jan 2026 14:16:24 +0000</pubDate>                                                                                                                                <updated>Sat, 10 Jan 2026 16:08:29 +0000</updated>
                                                                                                                                            <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Opinion]]></category>
                                                    <category><![CDATA[Trends]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                <author><![CDATA[ hayes@iowapbs.org (Bill Hayes) ]]></author>                    <dc:creator><![CDATA[ Bill Hayes ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/GJMEj2y3ijTVMV2F6MR7zV-1280-80.jpg">
                                                            <media:credit><![CDATA[Bill Hayes]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[NextGen TV]]></media:description>                                                            <media:text><![CDATA[NextGen TV]]></media:text>
                                <media:title type="plain"><![CDATA[NextGen TV]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/GJMEj2y3ijTVMV2F6MR7zV-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ Layered Video Coding and Physical Layer Pipes: Engineering the Optimal Match for Next-Generation Broadcast Architecture ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/broadcast/layered-video-coding-and-physical-layer-pipes-engineering-the-optimal-match-for-next-generation-broadcast-architecture</link>
                                                                            <description>
                            <![CDATA[ Broadcasters have a unique opportunity to satisfy consumers’ desire for the highest possible visual quality while continuing to uphold the public service mission of universal accessibility ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">PzE5FSdPpr32ntNuFkWfUb</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/RQaTSh7Pc5fdBA5GZoniqP-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Thu, 08 Jan 2026 19:47:10 +0000</pubDate>                                                                                                                                <updated>Thu, 08 Jan 2026 19:47:34 +0000</updated>
                                                                                                                                            <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Live Production]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Standards]]></category>
                                                    <category><![CDATA[Infrastructure]]></category>
                                                    <category><![CDATA[Trends]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                    <category><![CDATA[Production]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ Ling Ling Sun ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/RQaTSh7Pc5fdBA5GZoniqP-1280-80.jpg">
                                                            <media:credit><![CDATA[Getty]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Vortex]]></media:description>                                                            <media:text><![CDATA[Vortex]]></media:text>
                                <media:title type="plain"><![CDATA[Vortex]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/RQaTSh7Pc5fdBA5GZoniqP-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ ATSC 3.0 Home Gateways To Appear At CES 2026 ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/business/atsc-3-0-home-gateways-to-appear-at-ces-2026</link>
                                                                            <description>
                            <![CDATA[ Solutions from ZapperBox and ADTH will be on display at the ATSC booth ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">wXXeB5BqccxosFpYtKWEqN</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/prnJ6sFTwWoZtm4btAWKV3-1280-80.png" type="image/png" length="0"></enclosure>
                                                                        <pubDate>Wed, 07 Jan 2026 15:02:59 +0000</pubDate>                                                                                                                                <updated>Wed, 07 Jan 2026 15:03:04 +0000</updated>
                                                                                                                                            <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Security]]></category>
                                                    <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Infrastructure]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ Phil Kurz ]]></dc:creator>                                                                                                    <media:content type="image/png" url="https://cdn.mos.cms.futurecdn.net/prnJ6sFTwWoZtm4btAWKV3-1280-80.png">
                                                            <media:credit><![CDATA[ ATSC 3.0 Security Authority]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[A3SA]]></media:description>                                                            <media:text><![CDATA[A3SA]]></media:text>
                                <media:title type="plain"><![CDATA[A3SA]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/prnJ6sFTwWoZtm4btAWKV3-1280-80.png" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ Advanced HDR by Technicolor Now Integrated into Zapperbox, Zinwell NextGen TV Receivers ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/broadcast/zapperbox-nextgen-tv-receiver-now-supports-advanced-hdr-by-technicolor</link>
                                                                            <description>
                            <![CDATA[ “Features such as 4K and HDR have driven consumers to expect excellent image quality from their received video content." ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">VPXhumV2KyWBuQ3sZUNPNN</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/HvcjKCe65WxVAyPvBHNhyW-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Wed, 07 Jan 2026 14:46:37 +0000</pubDate>                                                                                                                                <updated>Wed, 07 Jan 2026 17:53:29 +0000</updated>
                                                                                                                                            <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Partnerships]]></category>
                                                    <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ TV Technology Staff ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/HvcjKCe65WxVAyPvBHNhyW-1280-80.jpg">
                                                            <media:credit><![CDATA[Technicolor]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Advanced HDR by Technicolor]]></media:description>                                                            <media:text><![CDATA[Advanced HDR by Technicolor]]></media:text>
                                <media:title type="plain"><![CDATA[Advanced HDR by Technicolor]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/HvcjKCe65WxVAyPvBHNhyW-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ iWedia Highlights NextGen TV Software Stack at CES ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/broadcast/iwedia-highlights-nextgen-tv-software-stack-at-ces</link>
                                                                            <description>
                            <![CDATA[ Company’s software is powering the Panasonic Z95B, a top-rated OLED TV ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">z6PdqgD23HW4VYHzwMxGsY</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/5TwZbyjUhXZUvnvxU4WgNX-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Tue, 06 Jan 2026 16:50:28 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Standards]]></category>
                                                    <category><![CDATA[Infrastructure]]></category>
                                                    <category><![CDATA[Production]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ Phil Kurz ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/5TwZbyjUhXZUvnvxU4WgNX-1280-80.jpg">
                                                            <media:credit><![CDATA[iWedia]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Panasonic and iWedia at CES]]></media:description>                                                            <media:text><![CDATA[Panasonic and iWedia at CES]]></media:text>
                                <media:title type="plain"><![CDATA[Panasonic and iWedia at CES]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/5TwZbyjUhXZUvnvxU4WgNX-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ iWedia, Skyworth Partner on Turnkey Solutions for NextGen TV  ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/broadcast/iwedia-skyworth-partner-on-turnkey-solutions-for-nextgen-tv</link>
                                                                            <description>
                            <![CDATA[ The companies announced their first official strategic partnership to support the U.S. ATSC 3.0 market with “a robust and future-ready turnkey solution.” ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">EHMMasanh3RKCzQAvFcBXe</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/zhLsvf4JZsKavCCRr6PjuF-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Tue, 06 Jan 2026 14:20:11 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                    <category><![CDATA[Business]]></category>
                                                                                                <author><![CDATA[ tom.butts@futurenet.com (Tom Butts) ]]></author>                    <dc:creator><![CDATA[ Tom Butts ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/zhLsvf4JZsKavCCRr6PjuF-1280-80.jpg">
                                                            <media:credit><![CDATA[iWedia]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[ATSC]]></media:description>                                                            <media:text><![CDATA[ATSC]]></media:text>
                                <media:title type="plain"><![CDATA[ATSC]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/zhLsvf4JZsKavCCRr6PjuF-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ Public Broadcasters Deploy Advanced HDR by Technicolor ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/broadcast/public-broadcasters-deploy-advanced-hdr-by-technicolor</link>
                                                                            <description>
                            <![CDATA[ Deployment of ATSC 3.0 with Advanced HDR by Technicolor 'is a critical infrastructure upgrade for public media' company said ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">5wXio7YXFZr7x5KkxPPZuV</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/HvcjKCe65WxVAyPvBHNhyW-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Mon, 05 Jan 2026 18:23:47 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Live Production]]></category>
                                                    <category><![CDATA[Infrastructure]]></category>
                                                    <category><![CDATA[Trends]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                    <category><![CDATA[Production]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ TV Technology Staff ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/HvcjKCe65WxVAyPvBHNhyW-1280-80.jpg">
                                                            <media:credit><![CDATA[Technicolor]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Advanced HDR by Technicolor]]></media:description>                                                            <media:text><![CDATA[Advanced HDR by Technicolor]]></media:text>
                                <media:title type="plain"><![CDATA[Advanced HDR by Technicolor]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/HvcjKCe65WxVAyPvBHNhyW-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ CTV: Everything, Everywhere All at Once ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/streaming/ctv-everything-everywhere-all-at-once</link>
                                                                            <description>
                            <![CDATA[ As NextGen TV waits in the wings, broadcasters are securing a robust presence in the connected TV universe ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">HhqKLBts8tUMMa9ctz27R</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/RA2LFjifsZ2CcxiwCKRqSP-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Mon, 05 Jan 2026 14:00:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Streaming]]></category>
                                                    <category><![CDATA[IP &amp; Networking]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                    <category><![CDATA[Infrastructure]]></category>
                                                                                                                    <dc:creator><![CDATA[ Fred Dawson ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/RA2LFjifsZ2CcxiwCKRqSP-1280-80.jpg">
                                                            <media:credit><![CDATA[Getty Images]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Video on demand menu on a smart TV screen, entertainment and movies concept]]></media:description>                                                            <media:text><![CDATA[Video on demand menu on a smart TV screen, entertainment and movies concept]]></media:text>
                                <media:title type="plain"><![CDATA[Video on demand menu on a smart TV screen, entertainment and movies concept]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/RA2LFjifsZ2CcxiwCKRqSP-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ EdgeBeam: We’re ‘Crossing the Chasm of Pre-Revenue to Revenue’ ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/broadcast/edgebeam-were-crossing-the-chasm-of-pre-revenue-to-revenue</link>
                                                                            <description>
                            <![CDATA[ CEO Conrad Clemson discusses the company’s progress over the past few months ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">NZjWpfJvxxJ8teSPqbKEEG</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/BrsY8jgW5xckXQKEsDxNBi-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Mon, 05 Jan 2026 14:00:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[IP &amp; Networking]]></category>
                                                    <category><![CDATA[Infrastructure]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ Phil Kurz ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/BrsY8jgW5xckXQKEsDxNBi-1280-80.jpg">
                                                            <media:credit><![CDATA[Edgebeam Wireless]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[EdgeBeam Wireless CEO Conrad Clemson]]></media:description>                                                            <media:text><![CDATA[Edgebeam CEO Conrad Clemson]]></media:text>
                                <media:title type="plain"><![CDATA[Edgebeam CEO Conrad Clemson]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/BrsY8jgW5xckXQKEsDxNBi-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ ATSC To Showcase Latest NextGen TV Developments At CES 2026 ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/broadcast/atsc-to-showcase-latest-nextgen-tv-developments-at-ces-2026</link>
                                                                            <description>
                            <![CDATA[ Among the developments are new 3.0 home receivers and a multiunit dwelling solution ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">8QALxD3zwJH3GEReVtQ6oU</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/nMssEgF24vgHMAgbefyLKk-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Fri, 02 Jan 2026 16:25:59 +0000</pubDate>                                                                                                                                <updated>Thu, 08 Jan 2026 14:25:48 +0000</updated>
                                                                                                                                            <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Events]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ Phil Kurz ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/nMssEgF24vgHMAgbefyLKk-1280-80.jpg">
                                                            <media:credit><![CDATA[CTA]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[CES]]></media:description>                                                            <media:text><![CDATA[CES]]></media:text>
                                <media:title type="plain"><![CDATA[CES]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/nMssEgF24vgHMAgbefyLKk-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ Pearl TV To Unveil NextGen TV Converter Box Program At CES 2026 ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/broadcast/pearl-tv-to-unveil-nextgen-tv-converter-box-program-at-ces-2026</link>
                                                                            <description>
                            <![CDATA[ The program focuses on essential viewing functions, simplicity and low cost ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">pwNJsqNCUWEFA298wkha2h</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/S8MNbRd9BmxD3xQVrfPEXG-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Fri, 02 Jan 2026 14:00:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ Phil Kurz ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/S8MNbRd9BmxD3xQVrfPEXG-1280-80.jpg">
                                                            <media:credit><![CDATA[ATSC]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[ATSC 3.0 Key Art]]></media:description>                                                            <media:text><![CDATA[ATSC 3.0 Key Art]]></media:text>
                                <media:title type="plain"><![CDATA[ATSC 3.0 Key Art]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/S8MNbRd9BmxD3xQVrfPEXG-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ TV Tech’s Top Regulatory Stories of the Year ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/regulatory-legal/tv-techs-top-regulatory-stories-of-the-year</link>
                                                                            <description>
                            <![CDATA[ Regulatory issues relating free speech, the 3.0 transition, station ownership rules and Jimmy Kimmel dominated our list of the 20 most popular regulatory stories of 2025 ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">9fz9GVmerzvWALmbAazHB9</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/NFFupJYm2usn6WgqMbfaBj-1280-80.png" type="image/png" length="0"></enclosure>
                                                                        <pubDate>Mon, 29 Dec 2025 16:27:45 +0000</pubDate>                                                                                                                                <updated>Mon, 29 Dec 2025 16:27:49 +0000</updated>
                                                                                                                                            <category><![CDATA[Regulatory &amp; Legal]]></category>
                                                    <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Legislation]]></category>
                                                    <category><![CDATA[Standards]]></category>
                                                    <category><![CDATA[FCC]]></category>
                                                    <category><![CDATA[Trends]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                                                    <media:content type="image/png" url="https://cdn.mos.cms.futurecdn.net/NFFupJYm2usn6WgqMbfaBj-1280-80.png">
                                                            <media:credit><![CDATA[FCC]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[FCC Commissioners Anna Gomez (left) and Olivia Trusty (right) with FCC Chair Brendan Carr (center) during the May Open Meeting. ]]></media:description>                                                            <media:text><![CDATA[FCC Commissioners Anna Gomez (left) and Olivia Trusty (right) with FCC Chair Brendan Carr (center) during the May Open Meeting. ]]></media:text>
                                <media:title type="plain"><![CDATA[FCC Commissioners Anna Gomez (left) and Olivia Trusty (right) with FCC Chair Brendan Carr (center) during the May Open Meeting. ]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/NFFupJYm2usn6WgqMbfaBj-1280-80.png" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ TV Tech’s Top NextGen TV Stories of 2025 ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/broadcast/tv-techs-top-nextgen-tv-stories-of-2025</link>
                                                                            <description>
                            <![CDATA[ Stories about ATSC 3.0 deployments, regulatory development, costs and encryption were among our 20 most popular articles ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">AmtcCGK4LBatkueNiyqK4R</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/S8MNbRd9BmxD3xQVrfPEXG-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Thu, 25 Dec 2025 14:00:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[FCC]]></category>
                                                    <category><![CDATA[Standards]]></category>
                                                    <category><![CDATA[Regulatory &amp; Legal]]></category>
                                                    <category><![CDATA[Trends]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/S8MNbRd9BmxD3xQVrfPEXG-1280-80.jpg">
                                                            <media:credit><![CDATA[ATSC]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[ATSC 3.0 Key Art]]></media:description>                                                            <media:text><![CDATA[ATSC 3.0 Key Art]]></media:text>
                                <media:title type="plain"><![CDATA[ATSC 3.0 Key Art]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/S8MNbRd9BmxD3xQVrfPEXG-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ EdgeBeam Wireless Makes Initial Sale, Expands Executive Team ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/infrastructure/ip-networking/edgebeam-wireless-makes-initial-sale-expands-executive-team</link>
                                                                            <description>
                            <![CDATA[ Digital Mapping Group will resell joint venture’s datacasting and receivers for RTK applications ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">ry8tcMifVVoEZaY3JoKVpd</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/BrsY8jgW5xckXQKEsDxNBi-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Wed, 17 Dec 2025 15:41:08 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[IP &amp; Networking]]></category>
                                                    <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Partnerships]]></category>
                                                    <category><![CDATA[Infrastructure]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ Phil Kurz ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/BrsY8jgW5xckXQKEsDxNBi-1280-80.jpg">
                                                            <media:credit><![CDATA[Edgebeam Wireless]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[EdgeBeam Wireless CEO Conrad Clemson]]></media:description>                                                            <media:text><![CDATA[Edgebeam CEO Conrad Clemson]]></media:text>
                                <media:title type="plain"><![CDATA[Edgebeam CEO Conrad Clemson]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/BrsY8jgW5xckXQKEsDxNBi-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ Securing the Future of Broadcast TV in the U.S. ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/news/securing-the-future-of-broadcast-tv-in-the-u-s</link>
                                                                            <description>
                            <![CDATA[ Regulatory decisions will have a big impact on the implementation of 3.0 security measures and NextGen TV transmissions in 2026 ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">EHPnKFmpF7wx3EospJpXsN</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/F6r9RP7PHcYVJBo2USZxhN-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Tue, 09 Dec 2025 17:47:57 +0000</pubDate>                                                                                                                                <updated>Wed, 31 Dec 2025 17:27:25 +0000</updated>
                                                                                                                                            <category><![CDATA[Security]]></category>
                                                    <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Infrastructure]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/F6r9RP7PHcYVJBo2USZxhN-1280-80.jpg">
                                                            <media:credit><![CDATA[Getty Images]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Shield icon on dark digital background. Cybersecurity &amp; network security Concept.]]></media:description>                                                            <media:text><![CDATA[Shield icon on dark digital background. Cybersecurity &amp; network security Concept.]]></media:text>
                                <media:title type="plain"><![CDATA[Shield icon on dark digital background. Cybersecurity &amp; network security Concept.]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/F6r9RP7PHcYVJBo2USZxhN-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ Triveni Digital, Device Solutions Granted U.S. Patent For Novel ATSC 3.0 Receiver ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/news/triveni-digital-device-solutions-granted-u-s-patent-for-novel-atsc-3-0-receiver</link>
                                                                            <description>
                            <![CDATA[ The receiver analyzes contents of the 3.0 channel for custom emergency paging dispatches ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">T2GWXa9jS5QWgLcJoNfEhV</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/TqCKUXJhh5bx9aHgmcAo4Q-1280-80.png" type="image/png" length="0"></enclosure>
                                                                        <pubDate>Mon, 08 Dec 2025 17:34:02 +0000</pubDate>                                                                                                                                <updated>Mon, 15 Dec 2025 10:35:03 +0000</updated>
                                                                                                                                            <category><![CDATA[Regulatory &amp; Legal]]></category>
                                                                                                                    <dc:creator><![CDATA[ Phil Kurz ]]></dc:creator>                                                                                                    <media:content type="image/png" url="https://cdn.mos.cms.futurecdn.net/TqCKUXJhh5bx9aHgmcAo4Q-1280-80.png">
                                                            <media:credit><![CDATA[Triveni Digital &amp; Device Solutions]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Triveni Digital &amp; DeviceSolutions logos]]></media:description>                                                            <media:text><![CDATA[Triveni Digital &amp; DeviceSolutions logos]]></media:text>
                                <media:title type="plain"><![CDATA[Triveni Digital &amp; DeviceSolutions logos]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/TqCKUXJhh5bx9aHgmcAo4Q-1280-80.png" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ New GatesAir ATSC 3.0 Exciter Targets Global Markets  ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/news/new-gatesair-atsc-3-0-exciter-targets-global-markets</link>
                                                                            <description>
                            <![CDATA[ New Maxiva XTK exciter brings cost-efficient ATSC 3.0 broadcasting to TV stations across the spectrum ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">Js3UKsgTJKVCg6hp2N5JqM</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/TsYt5MTXaajQUbychEWwSC-1280-80.png" type="image/png" length="0"></enclosure>
                                                                        <pubDate>Wed, 03 Dec 2025 13:33:29 +0000</pubDate>                                                                                                                                <updated>Mon, 15 Dec 2025 10:35:04 +0000</updated>
                                                                                                                                            <category><![CDATA[IP &amp; Networking]]></category>
                                                    <category><![CDATA[Infrastructure]]></category>
                                                                                                                    <dc:creator><![CDATA[ TV Technology Staff ]]></dc:creator>                                                                                                    <media:content type="image/png" url="https://cdn.mos.cms.futurecdn.net/TsYt5MTXaajQUbychEWwSC-1280-80.png">
                                                            <media:credit><![CDATA[GatesAir]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[GatesAir]]></media:description>                                                            <media:text><![CDATA[GatesAir]]></media:text>
                                <media:title type="plain"><![CDATA[GatesAir]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/TsYt5MTXaajQUbychEWwSC-1280-80.png" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ Report: ATSC 3.0 Would Boost Wireless Efficiency, Sustainability ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/news/report-atsc-3-0-would-boost-wireless-efficiency-sustainability</link>
                                                                            <description>
                            <![CDATA[ Sinclair and One Media examine the strengths of NextGen TV from a fresh perspective ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">RaAm8P8dBZkSm8fkzHRAhj</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/S8MNbRd9BmxD3xQVrfPEXG-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Mon, 01 Dec 2025 18:48:32 +0000</pubDate>                                                                                                                                <updated>Mon, 15 Dec 2025 10:35:03 +0000</updated>
                                                                                                                                            <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ Phil Kurz ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/S8MNbRd9BmxD3xQVrfPEXG-1280-80.jpg">
                                                            <media:credit><![CDATA[ATSC]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[ATSC 3.0 Key Art]]></media:description>                                                            <media:text><![CDATA[ATSC 3.0 Key Art]]></media:text>
                                <media:title type="plain"><![CDATA[ATSC 3.0 Key Art]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/S8MNbRd9BmxD3xQVrfPEXG-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ My Top 10 Industry Predictions for 2026 ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/opinion/my-top-10-industry-predictions-for-2026</link>
                                                                            <description>
                            <![CDATA[ Time to polish up the old crystal ball and take a look at what will happen next year ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">ctLNpQZ48APvMqf9gcxDVJ</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/uUbexctMt9WEw9D7jgHZS5-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Mon, 01 Dec 2025 13:00:00 +0000</pubDate>                                                                                                                                <updated>Mon, 15 Dec 2025 10:35:05 +0000</updated>
                                                                                                                                            <category><![CDATA[Opinion]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ Phil Kurz ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/uUbexctMt9WEw9D7jgHZS5-1280-80.jpg">
                                                            <media:credit><![CDATA[Getty Images]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Robot fortune teller hand and a glowing crystal ball.]]></media:description>                                                            <media:text><![CDATA[Robot fortune teller hand and a glowing crystal ball.]]></media:text>
                                <media:title type="plain"><![CDATA[Robot fortune teller hand and a glowing crystal ball.]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/uUbexctMt9WEw9D7jgHZS5-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ FCC Sets Deadlines for Comments on New NextGen TV Proposals ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/news/fcc-sets-deadlines-for-comments-on-new-nextgen-tv-proposals</link>
                                                                            <description>
                            <![CDATA[ The regulator is seeking public comments on a Fifth Further Notice of Proposed Rulemaking that would make it easier to transition to 3.0 broadcasts ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">xpue3x78fx4xV8XHPYNsvm</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/S8MNbRd9BmxD3xQVrfPEXG-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Fri, 21 Nov 2025 19:55:43 +0000</pubDate>                                                                                                                                <updated>Sat, 22 Nov 2025 16:24:35 +0000</updated>
                                                                                                                                            <category><![CDATA[FCC]]></category>
                                                    <category><![CDATA[Regulatory &amp; Legal]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/S8MNbRd9BmxD3xQVrfPEXG-1280-80.jpg">
                                                            <media:credit><![CDATA[ATSC]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[ATSC 3.0 Key Art]]></media:description>                                                            <media:text><![CDATA[ATSC 3.0 Key Art]]></media:text>
                                <media:title type="plain"><![CDATA[ATSC 3.0 Key Art]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/S8MNbRd9BmxD3xQVrfPEXG-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ ATSC 3.0 Interop Puts NextGen TV’s Advanced Features in the Crosshairs ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/news/atsc-3-0-interop-puts-nextgen-tv-advanced-features-in-the-crosshairs</link>
                                                                            <description>
                            <![CDATA[ A rather exclusive group of 3.0 experts are testing the features to see if they break TVs ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">y3UYJzWBXZpRVKTieCKPWM</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/zu7fjpyZM7pjENEkjswiX7-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Fri, 14 Nov 2025 14:23:26 +0000</pubDate>                                                                                                                                <updated>Mon, 17 Nov 2025 15:47:17 +0000</updated>
                                                                                                                                            <category><![CDATA[Standards]]></category>
                                                                                                                    <dc:creator><![CDATA[ Phil Kurz ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/zu7fjpyZM7pjENEkjswiX7-1280-80.jpg">
                                                            <media:credit><![CDATA[Phil Kurz]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[Programmers and others from 20 ATSC 3.0 vendors are testing advanced NextGen TV features to see if they break TVs and how to fix them if they do.]]></media:description>                                                            <media:text><![CDATA[ATSC 3.0]]></media:text>
                                <media:title type="plain"><![CDATA[ATSC 3.0]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/zu7fjpyZM7pjENEkjswiX7-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ Silicondust Becomes An ATSC 3.0 Certificate Authority ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/news/silicondust-becomes-an-atsc-3-0-certificate-authority</link>
                                                                            <description>
                            <![CDATA[ The company will issue FullTrust certificates for broadcasters and AskTrust ones for private RF environments ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">DWe2WQhLEWcxRbnEnhLU4W</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/6nhSxBchr3DkEFx97Sxycd-1280-80.png" type="image/png" length="0"></enclosure>
                                                                        <pubDate>Wed, 12 Nov 2025 19:15:36 +0000</pubDate>                                                                                                                                <updated>Thu, 13 Nov 2025 00:14:12 +0000</updated>
                                                                                                                                            <category><![CDATA[Standards]]></category>
                                                                                                                    <dc:creator><![CDATA[ Phil Kurz ]]></dc:creator>                                                                                                    <media:content type="image/png" url="https://cdn.mos.cms.futurecdn.net/6nhSxBchr3DkEFx97Sxycd-1280-80.png">
                                                            <media:credit><![CDATA[SiliconDust]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[SiliconDust logo]]></media:description>                                                            <media:text><![CDATA[SiliconDust logo]]></media:text>
                                <media:title type="plain"><![CDATA[SiliconDust logo]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/6nhSxBchr3DkEFx97Sxycd-1280-80.png" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ 'Broadcasting is Too Important to Fail' ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/news/broadcasting-is-too-important-to-fail</link>
                                                                            <description>
                            <![CDATA[ TV Tech readers sound off on the transition to ATSC 3.0 ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">esDk6X3pH8kZVxngunGXzm</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/UZxKaAZbz9tmrF6qccmBrf-1280-80.png" type="image/png" length="0"></enclosure>
                                                                        <pubDate>Mon, 03 Nov 2025 19:13:24 +0000</pubDate>                                                                                                                                <updated>Mon, 03 Nov 2025 19:15:52 +0000</updated>
                                                                                                                                            <category><![CDATA[Opinion]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ posted TVT Staff ]]></dc:creator>                                                                                                    <media:content type="image/png" url="https://cdn.mos.cms.futurecdn.net/UZxKaAZbz9tmrF6qccmBrf-1280-80.png">
                                                            <media:credit><![CDATA[ATSC]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[ATSC 3.0]]></media:description>                                                            <media:text><![CDATA[ATSC 3.0]]></media:text>
                                <media:title type="plain"><![CDATA[ATSC 3.0]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/UZxKaAZbz9tmrF6qccmBrf-1280-80.png" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ How Will the FCC’s Busy Fall Agenda Impact Broadcasters?  ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/news/how-will-the-fccs-busy-fall-agenda-impact-broadcasters</link>
                                                                            <description>
                            <![CDATA[ Regulator to take action on broadcast ownership caps, ATSC 1.0 sunset ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">bTrGgsC8tUvBHYV6siNejC</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/uVJ6u34QZJQvJLfCzWzHMX-1280-80.png" type="image/png" length="0"></enclosure>
                                                                        <pubDate>Mon, 03 Nov 2025 11:00:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[FCC]]></category>
                                                    <category><![CDATA[Regulatory &amp; Legal]]></category>
                                                                                                <author><![CDATA[ tom.butts@futurenet.com (Tom Butts) ]]></author>                    <dc:creator><![CDATA[ Tom Butts ]]></dc:creator>                                                                                                    <media:content type="image/png" url="https://cdn.mos.cms.futurecdn.net/uVJ6u34QZJQvJLfCzWzHMX-1280-80.png">
                                                            <media:credit><![CDATA[NAB]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Man watching YouTube TV game signup screen]]></media:description>                                                            <media:text><![CDATA[Man watching YouTube TV game signup screen]]></media:text>
                                <media:title type="plain"><![CDATA[Man watching YouTube TV game signup screen]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/uVJ6u34QZJQvJLfCzWzHMX-1280-80.png" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ MPEG-4 to the Rescue ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/opinion/mpeg-4-to-the-rescue</link>
                                                                            <description>
                            <![CDATA[ Broadcasters are hopeful the codec can handle the heavy lifting of transitioning from ATSC 1.0 ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">fgGjENqc3QAnhFAt9m6FoA</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/kKKvxXSuyEq4ruGbijPgTm-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Mon, 03 Nov 2025 11:00:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Opinion]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ Phil Kurz ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/kKKvxXSuyEq4ruGbijPgTm-1280-80.jpg">
                                                            <media:credit><![CDATA[MPEG]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[MPEG-4 image]]></media:description>                                                            <media:text><![CDATA[MPEG-4 image]]></media:text>
                                <media:title type="plain"><![CDATA[MPEG-4 image]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/kKKvxXSuyEq4ruGbijPgTm-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ FCC Approves NextGen TV Proposal to Give Broadcasters More Flexibility on When to Shut Down ATSC 1.0 ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/news/fcc-approves-notice-of-proposed-rulemaking-on-nextgen-tv</link>
                                                                            <description>
                            <![CDATA[ Commission Notice of Proposed Rulemaking does not impose a firm cutoff date or mandate 3.0 tuners in new sets ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">9v8JxBqMf7YPEaNQdqjYPF</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/PW8VPS4UY4vAoYXmG8Vmu3-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Tue, 28 Oct 2025 20:02:13 +0000</pubDate>                                                                                                                                <updated>Wed, 29 Oct 2025 13:59:35 +0000</updated>
                                                                                                                                            <category><![CDATA[FCC]]></category>
                                                    <category><![CDATA[Regulatory &amp; Legal]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/PW8VPS4UY4vAoYXmG8Vmu3-1280-80.jpg">
                                                            <media:credit><![CDATA[FCC]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[The headquarters of the FCC in Washington, D.C.]]></media:description>                                                            <media:text><![CDATA[The headquarters of the FCC in Washington, D.C.]]></media:text>
                                <media:title type="plain"><![CDATA[The headquarters of the FCC in Washington, D.C.]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/PW8VPS4UY4vAoYXmG8Vmu3-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ Mark Aitken: ATSC 3.0 to Mobile Comes Down to Control of the Device Ecosystem ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/news/mark-aitken-atsc-3-0-to-mobile-comes-down-to-control-of-the-device-ecosystem</link>
                                                                            <description>
                            <![CDATA[ Back from last month’s IBC, the ONE Media president discusses mobile, data and more ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">gLEZrx42BHKvEbfBhjhMpE</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/3ReSLAWUoXLeAkasnRpdXC-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Tue, 28 Oct 2025 19:32:25 +0000</pubDate>                                                                                                                                <updated>Wed, 29 Oct 2025 13:45:41 +0000</updated>
                                                                                                                                            <category><![CDATA[Standards]]></category>
                                                                                                                    <dc:creator><![CDATA[ Phil Kurz ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/3ReSLAWUoXLeAkasnRpdXC-1280-80.jpg">
                                                            <media:credit><![CDATA[ONE Media]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[Mark Aitken on stage at last month’s IBC 2025 in Amsterdam. ]]></media:description>                                                            <media:text><![CDATA[Mark Aitken on stage at IBC 2025 in Amsterdam. ]]></media:text>
                                <media:title type="plain"><![CDATA[Mark Aitken on stage at IBC 2025 in Amsterdam. ]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/3ReSLAWUoXLeAkasnRpdXC-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ ATSC Expands Its Influence with Growing International Ties ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/news/atsc-expands-its-influence-with-growing-international-ties</link>
                                                                            <description>
                            <![CDATA[ “This level of involvement and recognition reflects ATSC’s growing stature as a key voice in international broadcasting innovation and standards,” said ATSC president Madeleine Noland ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">CQKM3E5fwwzt7bX5B6mEQd</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/zmKL7CJaeXL3xXN8Rdp35S-1280-80.png" type="image/png" length="0"></enclosure>
                                                                        <pubDate>Thu, 23 Oct 2025 21:16:20 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Standards]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                                                    <media:content type="image/png" url="https://cdn.mos.cms.futurecdn.net/zmKL7CJaeXL3xXN8Rdp35S-1280-80.png">
                                                            <media:credit><![CDATA[ATSC]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[ATSC]]></media:description>                                                            <media:text><![CDATA[ATSC]]></media:text>
                                <media:title type="plain"><![CDATA[ATSC]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/zmKL7CJaeXL3xXN8Rdp35S-1280-80.png" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ ATSC 3.0: 'I Can't Imagine Anyone Defending Our Current Adoption Strategy' ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/opinion/atsc-3-0-i-cant-imagine-anyone-defending-our-current-adoption-strategy</link>
                                                                            <description>
                            <![CDATA[ The tasks of defining and socializing NextGen’s vision require a “break glass” resolve we haven’t seen or needed in a while ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">wzJ4DATF8ehTGo4QN6dri9</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/S8MNbRd9BmxD3xQVrfPEXG-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Wed, 22 Oct 2025 12:06:27 +0000</pubDate>                                                                                                                                <updated>Wed, 22 Oct 2025 12:07:20 +0000</updated>
                                                                                                                                            <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ Fred Baumgartner ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/S8MNbRd9BmxD3xQVrfPEXG-1280-80.jpg">
                                                            <media:credit><![CDATA[ATSC]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[ATSC 3.0 Key Art]]></media:description>                                                            <media:text><![CDATA[ATSC 3.0 Key Art]]></media:text>
                                <media:title type="plain"><![CDATA[ATSC 3.0 Key Art]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/S8MNbRd9BmxD3xQVrfPEXG-1280-80.jpg" />
                                                                                        </item>
                                <item>
                                                            <title><![CDATA[ NBCUniversal Invests in ATSC 3.0 Authority Behind Run3TV ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/news/nbcuniversal-invests-in-atsc-3-0-authority-behind-run3tv</link>
                                                                            <description>
                            <![CDATA[ Broadcaster joins several major station groups in backing the ATSC 3.0 Framework Authority ]]>
                                                                                                            </description>
                                                                                                                                <guid isPermaLink="false">77cRmvzcXYATEuoa574ojb</guid>
                                                                                                <enclosure url="https://cdn.mos.cms.futurecdn.net/w4hNDHLJhr6wN4pGYdt8XZ-1280-80.jpg" type="image/jpeg" length="0"></enclosure>
                                                                        <pubDate>Tue, 21 Oct 2025 17:02:39 +0000</pubDate>                                                                                                                                <updated>Fri, 24 Oct 2025 15:06:38 +0000</updated>
                                                                                                                                            <category><![CDATA[Standards]]></category>
                                                                                                                    <dc:creator><![CDATA[ Phil Kurz ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/w4hNDHLJhr6wN4pGYdt8XZ-1280-80.jpg">
                                                            <media:credit><![CDATA[Run3TV]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Run3TV logo]]></media:description>                                                            <media:text><![CDATA[Run3TV logo]]></media:text>
                                <media:title type="plain"><![CDATA[Run3TV logo]]></media:title>
                                                    </media:content>
                                                    <media:thumbnail url="https://cdn.mos.cms.futurecdn.net/w4hNDHLJhr6wN4pGYdt8XZ-1280-80.jpg" />
                                                                                        </item>
            </channel>
</rss>