https://www.tvtechnology.com/tag/horowitz-research Tue, 09 Dec 2025 18:18:28 +0000 en https://www.tvtechnology.com/news/half-of-all-u-s-consumers-say-social-media-is-their-primary-way-to-learn-about-brands rmTxfs5hqBSZ2kXxXTuHLD Tue, 09 Dec 2025 18:18:28 +0000 Mon, 15 Dec 2025 10:35:05 +0000 https://www.tvtechnology.com/news/survey-consumers-signal-growing-interest-in-one-big-bundle boNkGqieG92ykKZ4Tg7LqJ Tue, 08 Jul 2025 19:43:48 +0000 Tue, 08 Jul 2025 20:08:54 +0000 https://www.tvtechnology.com/news/study-61-percent-of-weekly-tv-content-viewing-takes-place-on-streaming-services 4hcZeKc9mUjBjm7jD5V2gm Wed, 04 Jun 2025 17:37:38 +0000 Wed, 04 Jun 2025 18:33:47 +0000 https://www.tvtechnology.com/news/survey-black-audiences-over-index-in-usage-of-svod-fast-and-vmvpd-services vEveELD9x6Q7so2MztzVdX Fri, 23 May 2025 17:06:04 +0000 Fri, 23 May 2025 17:30:52 +0000 https://www.tvtechnology.com/news/survey-homes-with-tv-antennas-falls-to-19-percent-in-2025 CPAgcxwWedWBmvbz74fay Thu, 10 Apr 2025 17:02:13 +0000 Wed, 16 Apr 2025 23:54:20 +0000 https://www.tvtechnology.com/news/new-study-explores-attitudes-towards-news-by-black-american-audiences VDJux7eGmyBSfgJudMQZiJ Fri, 13 Dec 2024 20:09:01 +0000 Tue, 17 Dec 2024 14:24:59 +0000 https://www.tvtechnology.com/news/streaming-shake-up-shakeout-brewing-as-program-economic-factors-shift 7YaGwGVCUqXvGMnXKyhocC Thu, 22 Aug 2024 18:36:03 +0000 Thu, 22 Aug 2024 23:33:32 +0000 https://www.tvtechnology.com/news/more-fast-viewers-are-dropping-subscription-streaming-services 8jqDa8VnAonKyBp58wmVXo Mon, 19 Aug 2024 15:02:09 +0000 Mon, 19 Aug 2024 22:01:04 +0000 https://www.tvtechnology.com/news/survey-in-languageinternational-content-can-attract-asian-american-subs jqD4AoJVRiKq9m3z9Ha7N Wed, 14 Aug 2024 15:39:46 +0000 Wed, 14 Aug 2024 15:40:52 +0000 https://www.tvtechnology.com/news/african-american-audiences-embrace-vmvpds-fast-and-black-targeted-streamers bFyGRvzYo5y8nm4KunFXrP Mon, 08 Jul 2024 19:35:50 +0000 Mon, 08 Jul 2024 19:37:32 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yiYScscy9edmctEXPebNqJ Wed, 21 Jul 2021 16:34:18 +0000 https://www.tvtechnology.com/news/sports-betting-can-boost-tv-engagement-says-study gN5bPpVk4u76NTJ2iW26P5 Mon, 22 Jun 2020 15:36:52 +0000 https://www.tvtechnology.com/news/media-plays-role-in-perpetuating-stereotypes-say-tv-viewers dHE8V2akSWSBXGpeTUFAsY Wed, 03 Jun 2020 14:44:56 +0000 https://www.tvtechnology.com/news/people-consuming-more-local-news-during-coronavirus-crisis QVzApcta642faQEP4x3vJi Thu, 02 Apr 2020 13:29:01 +0000 https://www.tvtechnology.com/news/over-the-air-sticking-around-amid-streaming-wars 9YeXVMUwN8r9ctetcnJ2c9 Wed, 20 Nov 2019 15:42:25 +0000 https://www.tvtechnology.com/news/asian-tv-viewers-on-top-for-streaming-content-finds-horowtiz 6bjUJJDzsaVMRvTtXREAUT Wed, 11 Sep 2019 14:25:10 +0000 https://www.tvtechnology.com/news/new-research-reveals-resurgence-in-ota-antenna-viewing 3DRVwMHiwmoibEMuGw3uPm Mon, 29 Apr 2019 20:28:33 +0000