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                            <title><![CDATA[ Latest from Tv Technology in Audio-technica ]]></title>
                <link>https://www.tvtechnology.com/tag/audio-technica</link>
        <description><![CDATA[ All the latest audio-technica content from the Tv Technology team ]]></description>
                                    <lastBuildDate>Wed, 15 Jul 2026 18:34:46 +0000</lastBuildDate>
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                                                            <title><![CDATA[ Audio-Technica Unveils 20 Series USB Microphone Control Application for Elgato Stream Deck ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/production/audio-technica-unveils-20-series-usb-microphone-control-application-for-elgato-stream-deck</link>
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                            <![CDATA[ The new Elgato Stream Deck plug-in provides streamlined control of Audio-Technica 20 Series USB microphones ]]>
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                                                                        <pubDate>Wed, 15 Jul 2026 18:34:46 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Production]]></category>
                                                                                                <author><![CDATA[ tvtphil@gmail.com (Phil Kurz) ]]></author>                    <dc:creator><![CDATA[ Phil Kurz ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/fioQsUoHKYn3b835FzG7nP.jpeg ]]></dc:source>
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                                                                                                                                                                                                                                    <media:description><![CDATA[Graphic of Audio-Technica microphones in a podcasting studio]]></media:description>                                                            <media:text><![CDATA[Graphic of Audio-Technica microphones in a podcasting studio]]></media:text>
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                                <p><strong>STOW, Ohio</strong>—Audio-Technica has introduced the 20 Series Control Application, a Stream Deck plug-in designed to provide streamlined control of compatible Audio-Technica USB microphones directly from Elgato Stream Deck devices.</p><p>Developed for streamers, content creators, podcasters, gamers and audio production professionals, the application delivers fast access to essential microphone functions through customizable Stream Deck keys, dials and foot pedals.</p><p>Compatible with the Audio-Technica AT2020USB-X, Audio-Technica AT2020USB-XP and Audio-Technica AT2040USB microphones, the 20 Series Control Application allows users to mute and unmute microphones instantly, adjust microphone input levels, and, for AT2020USB-XP users, control Automatic Gain Control (AGC) and Noise Reduction (NR) functions directly from the Stream Deck interface.</p><p>The plug-in integrates with the <a href="https://www.elgato.com/us/en/s/welcome-to-stream-deck"><u>Elgato Stream Deck ecosystem</u></a> through simple drag-and-drop configuration, enabling users to assign controls to specific keys, dials or foot pedals and customize layouts to match individual workflows for streaming, recording, gaming, podcasting or content production.</p><p>Among the plug-in’s key functions is instant mute/unmute control, allowing users to silence or reactivate their microphone with a single press. The feature is especially useful for live streamers and gamers; it can also be assigned to compatible Stream Deck foot pedals for convenient hands-free operation.</p><p>The Virtual Fader function enables precise microphone input adjustment directly from the Stream Deck interface. Users can configure the control to set fixed microphone levels or increase and decrease levels incrementally using keys or rotary dials.</p><p>For users of the AT2020USB-XP microphone, the application also provides direct access to the microphone’s onboard AGC and Noise Reduction functions. AGC helps maintain a consistent output level regardless of changes in speaking or singing volume, while the Noise Reduction control allows users to select from multiple levels of ambient noise suppression or disable the feature entirely depending on their recording environment.</p><p>The Audio-Technica 20 Series Control Application is available now through the <a href="https://marketplace.elgato.com/"><u>Elgato Marketplace</u></a>.</p><p>For more information, read a recent <a href="https://www.audio-technica.com/en-us/blog/audio-technica-stream-deck-plug-in-for-20-series-usb-mics"><u>blog</u></a> from the company.</p>
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                                                            <title><![CDATA[ NBC Sports Deploys Audio-Technica Microphones for Winter Olympics ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/production/nbc-sports-deploy-audio-technica-microphones-for-winter-olympics</link>
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                            <![CDATA[ Its microphones, broadcast headsets, headphones are being used in Italy to provide viewers with high-quality audio ]]>
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                                                                        <pubDate>Wed, 04 Feb 2026 20:09:20 +0000</pubDate>                                                                                                                                <updated>Wed, 04 Feb 2026 21:42:51 +0000</updated>
                                                                                                                                            <category><![CDATA[Production]]></category>
                                                    <category><![CDATA[Sports Production]]></category>
                                                    <category><![CDATA[Live Production]]></category>
                                                    <category><![CDATA[Infrastructure]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:source>
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                                                                                                                                                                                                                                    <media:description><![CDATA[NBC 2026 Winter Olympics logo]]></media:description>                                                            <media:text><![CDATA[NBC 2026 Winter Olympics logo]]></media:text>
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                                <p><strong>STAMFORD, CONN</strong>—<a href="https://www.tvtechnology.com/tag/nbc-sports" target="_blank">NBC Sports</a> has selected <a href="https://www.tvtechnology.com/tag/audio-technica" target="_blank">Audio-Technica</a> to once again provide professional microphones, broadcast headsets, headphones and related accessories for its production of the <a href="https://www.tvtechnology.com/tag/olympics" target="_blank">2026 Milan Cortina Winter Olympics and Paralympics</a>. </p><p>NBC Sports will utilize Audio-Technica equipment to deliver much of its audio capture requirements across all sporting venues for its production of the 2026 Winter Olympics and Paralympics, helping NBC Sports route the excitement in Italy back to viewers watching coverage of the Games in the United States.</p><p>“NBC Sports is proud to mark 25 years of partnership with Audio-Technica, whose advanced audio technology solutions have played a vital role in supporting NBC Olympics’ production efforts around the world. Throughout this longstanding partnership, Audio-Technica has continued to deliver premium products and pioneering innovations in microphone technology, serving as the foundation of an audio signal chain dedicated to superior sound quality and reliability. Audio-Technica consistently delivers outstanding performance, Games after Games, whether in the host city as well as at our Stamford broadcast facility,” said Karl Malone, senior director, audio engineering at NBC Sports.</p><p>“We are delighted to be able to once again provide an extensive package of microphones, headsets and headphones that meets the demanding of technical requirements of NBC Sports”, states Rodrigo Thomaz, project manager – broadcast partnerships at Audio-Technica with technical responsibility for the collaboration; “and that they continue to have the confidence in our brand to deliver both on audio quality and logistical excellence.”</p><p>Click <a href="https://www.nbcsports.com/pressbox/press-releases/nbc-and-peacock-to-lead-nbcuniversals-coverage-of-the-2026-milan-cortina-winter-olympics"><u>here</u></a> for more on NBCUniversal’s Milan Cortina 2026 programming.</p><p>TV Tech’s overall coverage of NBC Sports' overall tech plans for the 2026 Winter Games can be found <a href="https://www.tvtechnology.com/tag/olympics"><u>here</u></a>, <a href="https://www.tvtechnology.com/production/sports-production/milan-cortina-2026-highlights-nbc-sports-legendary-february"><u>here</u></a> and <a href="https://www.tvtechnology.com/business/audiences-can-expect-seamless-viewing-from-milan-cortina"><u>here</u></a>.</p>
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                                                            <title><![CDATA[ Audio-Technica to Supply Audio Gear for NBC Sports’ Olympics, Paralympics Coverage ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/news/audio-technica-to-supply-audio-gear-for-nbc-sports-olympics-paralympics-coverage</link>
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                            <![CDATA[ More than 600 microphones, headsets, and headphones will be deployed to cover both events ]]>
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                                                                        <pubDate>Fri, 19 Jul 2024 15:31:57 +0000</pubDate>                                                                                                                                <updated>Mon, 22 Jul 2024 18:05:13 +0000</updated>
                                                                                                                                            <category><![CDATA[Sports Production]]></category>
                                                    <category><![CDATA[Production]]></category>
                                                                                                <author><![CDATA[ tom.butts@futurenet.com (Tom Butts) ]]></author>                    <dc:creator><![CDATA[ Tom Butts ]]></dc:creator>                                                                                    <dc:source><![CDATA[ https://cdn.mos.cms.futurecdn.net/Ym75XZxKuaGiZGj7nMGeGM.jpg ]]></dc:source>
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                                <p><strong>STAMFORD, Conn.—</strong>NBC Sports will use a variety of microphones, headsets and headphones from Audio-Technica for its production of the 2024 Paris Olympics and Paralympics, July 24-August 11, and August 28-Sept. 8, respectively.</p><figure class="van-image-figure pull-right inline-layout" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' style="max-width:1296px;"><p class="vanilla-image-block" style="padding-top:56.33%;"><img id="Fm2ppjvS2Jgy6TGEdRMH6X" name="PARIS24-NBCU-NETWORKS.jpg" alt="NBCU" src="https://cdn.mos.cms.futurecdn.net/Fm2ppjvS2Jgy6TGEdRMH6X.jpg" mos="" align="right" fullscreen="" width="1296" height="730" attribution="" endorsement="" class="pull-right"></p></div></div><figcaption itemprop="caption description" class="pull-right inline-layout"><span class="credit" itemprop="copyrightHolder">(Image credit: NBCU)</span></figcaption></figure><p>NBCUniversal’s coverage of the Olympic Games Paris 2024 will feature multi-platform offerings across NBC, Peacock, USA Network, E!, CNBC, GOLF Channel, Spanish-language networks Telemundo and Universo, and NBCOlympics.com and the NBC Sports app. NBC will provide at least nine hours of daytime coverage of the Summer Games’ most exciting events, including live finals coverage. </p><p>“We’re delighted once again to have Audio-Technica provide more than 600 microphones, headsets, and headphones for our Olympics and Paralympics production,” said Karl Malone, Sr Director Audio Engineering, NBC Sports. “The quality and reliability of Audio-Technica hardware, as well as the tonal quality of the products, allow us to be consistently creative in our audio production. Whether using a mono or stereo shotgun microphone or an immersive 8.0 microphone, Audio-Technica's products will ensure exceptional sound quality for NBC Sports production in Paris and Stamford.”</p><p>Audio-Technica has worked with NBC Sports for 24 years, assisting NBC Sports’ production efforts at previous Olympics and other major international sports events in North America, Europe and Asia.</p><p>“It is always a pleasure to work with the audio team at NBC Sports, from the meticulous planning through to the on-site delivery,” states Rodrigo Thomaz, Project Manager – Broadcast Partnerships at Audio-Technica with technical responsibility for the collaboration. “The concepts that we work on together are always pushing the barriers of what can be achieved with exceptional audio capture at the numerous sporting venues.”</p>
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                                                            <title><![CDATA[ Alteros Adds Handheld Transmitters to GTX Series L.A.W.N. Wireless System ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/equipment/alteros-adds-handheld-transmitters-to-gtx-series-l-a-w-n-wireless-system</link>
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                            <![CDATA[ L.A.W.N. operation made easier by new network control platform ]]>
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                                                                        <pubDate>Wed, 23 May 2018 16:56:20 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Production]]></category>
                                                                                                                    <dc:creator><![CDATA[ Claudia Kienzle ]]></dc:creator>                                                                                    <dc:source><![CDATA[ http://cdn.mos.cms.futurecdn.net/aww8skeHUBpDVHq2LAGCeB.jpg ]]></dc:source>
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                                <figure class="van-image-figure pull-" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' ><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="mxaX3zK4Z4WVAzYra4oWpj" name="" alt="GTX24HHB" src="https://cdn.mos.cms.futurecdn.net/mxaX3zK4Z4WVAzYra4oWpj.jpg" mos="https://cdn.mos.cms.futurecdn.net/mxaX3zK4Z4WVAzYra4oWpj.jpg" align="" fullscreen="" width="" height="" attribution="" endorsement="" class="pull-"></p></div></div><figcaption itemprop="caption description" class="pull-"><span class="caption-text">GTX24HHB </span></figcaption></figure><p><strong>STOW, OHIO</strong> — Alteros, an Audio-Technica company, has introduced two new handheld transmitters — the GTX24HHP live performer handheld and GTX24HHB broadcast handheld (shown) — along with remote and network control software platform that makes it easier to set up and operate the GTX Series L.A.W.N. (Local Area Wireless microphone Network) Ultra-Wideband (UWB) wireless microphone system.</p><p><strong>WIRELESS MIC SYSTEM</strong></p><p>A 6.5 GHz digital system, the GTX Series L.A.W.N. UWB system offers immunity to radio frequency spectrum regulatory changes, bandwidth loss and channel crowding, resulting in interference-free performance, even in the most demanding live broadcast settings, the company says.</p><p>The L.A.W.N. system enables operation outside the crowded UHF spectrum, free from database registration, licensing, complex support equipment, and even RF frequency coordination. It supports repeated deployment, from studio-to-studio and location-to-location, of 24 simultaneous, low latency (<3ms), 48 kHz/24-bit audio channels in any indoor or outdoor broadcast or performance environment, according to A-T.</p><p><strong>HANDHELD MIC TRANSMITTERS</strong></p><p>Available this summer, the GTX24HHP “performer” and GTX24HHB “broadcaster” microphone transmitters join a product line that includes the GTX3224 control unit, GTX24 bodypack transmitter, and GTX32 transceiver.</p><p>Intended for live performance, the GTX24HHP “performer” wireless handheld mic features a lightweight, ergonomic design that accepts popular thread-on microphone capsules using a 1.25-inch /28-thread pitch. This allows performers to select their preferred mic sound and performance from a wide range of manufacturers, including new Audio-Technica capsules.</p><p>The GTX24HHB “broadcaster” wireless handheld mic includes a dedicated “flag mount” section and incorporated “talkback button,” while incorporating interchangeable mic capsule mounts for maximum sound and performance flexibility.</p><p>According to Alteros President and CTO Jackie Green, “Modern facilities and systems are taking advantage of IP-based networking technology to reduce operational costs, simplify workflows, ensure … production quality, and even simplify equipment setup and operation.”</p><p>The Alteros R&D team worked closely with key professionals in the live, touring and broadcast markets to identify their desired workflows, interfaces and functionality.</p><p>The resulting Ethernet-based system allows easier setup, control, monitoring, naming, and network and clock management via a sophisticated user interface that can be accessed directly or remotely on multiple device platforms.</p><p><a href="https://www.b2bmediaportal.com/nbmedia/subscribe.aspx"><em>[<strong>Want more information like this? Subscribe to our newsletter and get it delivered right to your inbox.]</strong></em></a></p>
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                                                            <title><![CDATA[ Audio-Technica Launches Subsidiary Alteros ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/news/audiotechnica-launches-subsidiary-alteros</link>
                                                                            <description>
                            <![CDATA[ Audio-Technica has announced the formation of Alteros, a subsidiary company that will focus on providing technically advanced technology that addresses frequency spectrum and how it affects the operation of wireless products in live audio production, broadcast studios, sporting events and other applications. ]]>
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                                                                        <pubDate>Fri, 30 Sep 2016 09:12:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Business]]></category>
                                                                                                                    <dc:creator><![CDATA[ Michael Balderston ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
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                                <p><strong>STOW, OHIO—</strong>Audio-Technica has announced the formation of Alteros, a subsidiary company that will focus on providing technically advanced technology that addresses frequency spectrum and how it affects the operation of wireless products in live audio production, broadcast studios, sporting events and other applications.</p><figure class="van-image-figure pull-" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' ><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="JNSmSrM5gGQzgebWweY93h" name="" alt="" src="https://cdn.mos.cms.futurecdn.net/JNSmSrM5gGQzgebWweY93h.jpg" mos="https://cdn.mos.cms.futurecdn.net/JNSmSrM5gGQzgebWweY93h.jpg" align="" fullscreen="" width="" height="" attribution="" endorsement="" class="pull-"></p></div></div></figure><p><em>Philip Cajka, Audio-Technica U.S. president and CEO, and Jackie Green, Audio-Technica U.S. vice president R&D/Engineering and Alteros president and CTO.</em></p><p>Jackie Green, Audio-Technica U.S. vice president of R&D/Engineering, has been tapped to serve as Alteros’ president and CTO. Additional members of the Alteros executive team include Brian Friar as executive vice president digital engineering and Bob Green as executive vice president of product engineering.</p><p>Alteros will take from A-T’s previous research on ultra-wideband and RF technology to address issues facing frequency spectrum allocation, frequency auctions, and frequency coordination. The subsidiary’s first technology platform is based off A-T’s SpectraPulse ultra-wideband wireless microphone system.</p>
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                                                            <title><![CDATA[ Audio-Technica Heading to 2016 Olympics ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/news/audiotechnica-heading-to-2016-olympics</link>
                                                                            <description>
                            <![CDATA[ Audio-Technica is heading to Rio de Janeiro for the 2016 Olympics as NBC Olympics, a division of NBC Sports Group, has announced it will use the company’s microphones, broadcast headsets and monitor headphones for production of the XXXI Olympiad. ]]>
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                                                                        <pubDate>Wed, 13 Apr 2016 08:48:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Sports Production]]></category>
                                                    <category><![CDATA[Production]]></category>
                                                                                                                    <dc:creator><![CDATA[ Michael Balderston ]]></dc:creator>                                                                                                        <dc:description><![CDATA[ null ]]></dc:description>
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                                <p><strong>STOW, OHIO—</strong>Audio-Technica is heading to Rio de Janeiro for the 2016 Olympics as NBC Olympics, a division of NBC Sports Group, has announced it will use the company’s microphones, broadcast headsets and monitor headphones for production of the XXXI Olympiad.</p><figure class="van-image-figure pull-" data-bordeaux-image-check ><div class='image-full-width-wrapper'><div class='image-widthsetter' ><p class="vanilla-image-block" style="padding-top:56.25%;"><img id="a5nCm2vSuRps8MVq8NyZzh" name="" alt="" src="https://cdn.mos.cms.futurecdn.net/a5nCm2vSuRps8MVq8NyZzh.jpg" mos="https://cdn.mos.cms.futurecdn.net/a5nCm2vSuRps8MVq8NyZzh.jpg" align="" fullscreen="" width="" height="" attribution="" endorsement="" class="pull-"></p></div></div></figure><p>The Ohio-based company will provide its BP4027 and BP4029 stereo shotgun microphones to mount on cameras; its AT4050ST large-diaphragm stereo microphones and BP4025 X/Y stereo microphones to capture ambiance from the events; the BPHS1 broadcast stereo headsets will be worn by announcers; the BP4001 handheld cardioid dynamic microphones will be used for interviews; and the ATH-M50x professional monitor headphones will be used in edit rooms for monitoring RF mic receivers and sub mix consoles.</p><p>The 2016 Summer Olympics in Rio de Janeiro will take place from Aug. 5-21.</p>
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