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                            <title><![CDATA[ Latest from Tv Technology in Analysis ]]></title>
                <link>https://www.tvtechnology.com/insights/analysis</link>
        <description><![CDATA[ All the latest analysis content from the Tv Technology team ]]></description>
                                    <lastBuildDate>Mon, 15 Jun 2026 22:37:12 +0000</lastBuildDate>
                            <language>en</language>
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                                                            <title><![CDATA[ FIFA World Cup Delivers Record Ratings on Fox ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/insights/analysis/fifa-world-cup-delivers-record-ratings-on-fox</link>
                                                                            <description>
                            <![CDATA[ U.S. versus Paraguay was by far the most watched English-language telecast of a FIFA World Cup match in the history of American TV ]]>
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                                                                        <pubDate>Mon, 15 Jun 2026 22:37:12 +0000</pubDate>                                                                                                                                <updated>Mon, 15 Jun 2026 23:16:33 +0000</updated>
                                                                                                                                            <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Sports Production]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                    <category><![CDATA[Production]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[ John Dorton/USSF/Getty Images]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[LOS ANGELES, CALIFORNIA - JUNE 12: Folarin Balogun #20 of the United States celebrates with teammates after scoring the team&amp;apos;s third goal during the FIFA World Cup 2026 Group D match between USA and Paraguay at Los Angeles Stadium on June 12, 2026 in Los Angeles, California. (Photo by John Dorton/USSF/Getty Images)]]></media:description>                                                            <media:text><![CDATA[LOS ANGELES, CALIFORNIA - JUNE 12: Folarin Balogun #20 of the United States celebrates with teammates after scoring the team&amp;apos;s third goal during the FIFA World Cup 2026 Group D match between USA and Paraguay at Los Angeles Stadium on June 12, 2026 in Los Angeles, California. (Photo by John Dorton/USSF/Getty Images)]]></media:text>
                                <media:title type="plain"><![CDATA[LOS ANGELES, CALIFORNIA - JUNE 12: Folarin Balogun #20 of the United States celebrates with teammates after scoring the team&amp;apos;s third goal during the FIFA World Cup 2026 Group D match between USA and Paraguay at Los Angeles Stadium on June 12, 2026 in Los Angeles, California. (Photo by John Dorton/USSF/Getty Images)]]></media:title>
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                                                            <title><![CDATA[ Harris Poll: Half of Americans Plan to Watch at Least One World Cup Match ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/insights/analysis/harris-poll-half-of-american-plan-to-watch-at-lease-one-world-cup-match</link>
                                                                            <description>
                            <![CDATA[ One in four say they have only recently become more interested in soccer, with millennials, Hispanic Americans, and hybrid workers driving the surge in interest. ]]>
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                                                                        <pubDate>Fri, 12 Jun 2026 20:21:18 +0000</pubDate>                                                                                                                                <updated>Mon, 15 Jun 2026 14:03:47 +0000</updated>
                                                                                                                                            <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Sports Production]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                    <category><![CDATA[Production]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Carl Recine/Getty Images]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[MEXICO CITY, MEXICO - JUNE 11: Julian Quinones #16 of Mexico celebrates with teammates after scoring the team&amp;apos;s first goal during the FIFA World Cup 2026 Group A match between Mexico and South Africa at Mexico City Stadium on June 11, 2026 in Mexico City, Mexico. (Photo by Carl Recine/Getty Images)]]></media:description>                                                            <media:text><![CDATA[MEXICO CITY, MEXICO - JUNE 11: Julian Quinones #16 of Mexico celebrates with teammates after scoring the team&amp;apos;s first goal during the FIFA World Cup 2026 Group A match between Mexico and South Africa at Mexico City Stadium on June 11, 2026 in Mexico City, Mexico. (Photo by Carl Recine/Getty Images)]]></media:text>
                                <media:title type="plain"><![CDATA[MEXICO CITY, MEXICO - JUNE 11: Julian Quinones #16 of Mexico celebrates with teammates after scoring the team&amp;apos;s first goal during the FIFA World Cup 2026 Group A match between Mexico and South Africa at Mexico City Stadium on June 11, 2026 in Mexico City, Mexico. (Photo by Carl Recine/Getty Images)]]></media:title>
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                                                            <title><![CDATA[ Cato: Broadcasters’ Public Interest Obligations Are Outdated and Need to Be Revised ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/regulatory-legal/cato-broadcasters-public-interest-obligations-are-outdated-and-need-to-be-revised</link>
                                                                            <description>
                            <![CDATA[ ‘The FCC does not need to micromanage spectrum, and it certainly does not need to use spectrum licenses as a lever for editorial control’ ]]>
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                                                                        <pubDate>Tue, 09 Jun 2026 14:49:43 +0000</pubDate>                                                                                                                                <updated>Wed, 10 Jun 2026 15:45:41 +0000</updated>
                                                                                                                                            <category><![CDATA[Regulatory &amp; Legal]]></category>
                                                    <category><![CDATA[FCC]]></category>
                                                    <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                <author><![CDATA[ tom.butts@futurenet.com (Tom Butts) ]]></author>                    <dc:creator><![CDATA[ Tom Butts ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/Ym75XZxKuaGiZGj7nMGeGM.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[FCC.gov]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[FCC meeting room lobby]]></media:description>                                                            <media:text><![CDATA[FCC meeting room lobby]]></media:text>
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                                                            <title><![CDATA[ How CTV Home Screens Will Shape World Cup Discovery ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/business/how-ctv-home-screens-will-shape-world-cup-discovery</link>
                                                                            <description>
                            <![CDATA[ The 2026 tournament is shaping up to be a major test of the modern streaming experience ]]>
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                                                                        <pubDate>Tue, 09 Jun 2026 13:34:58 +0000</pubDate>                                                                                                                                <updated>Tue, 09 Jun 2026 13:35:49 +0000</updated>
                                                                                                                                            <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Trends]]></category>
                                                    <category><![CDATA[Sports Production]]></category>
                                                    <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Events]]></category>
                                                    <category><![CDATA[Streaming]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                    <category><![CDATA[Production]]></category>
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                                                                                                                    <dc:creator><![CDATA[ Francesca Pezzoli ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/iazs9JPvtQUMmZgBgsedNC.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Julian Finney/Getty Images]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[LUSAIL CITY, QATAR - DECEMBER 18: Lionel Messi of Argentina during the FIFA World Cup Qatar 2022 Final match between Argentina and France. (Photo by Julian Finney/Getty Images)]]></media:description>                                                            <media:text><![CDATA[LUSAIL CITY, QATAR - DECEMBER 18: Lionel Messi of Argentina during the FIFA World Cup Qatar 2022 Final match between Argentina and France. (Photo by Julian Finney/Getty Images)]]></media:text>
                                <media:title type="plain"><![CDATA[LUSAIL CITY, QATAR - DECEMBER 18: Lionel Messi of Argentina during the FIFA World Cup Qatar 2022 Final match between Argentina and France. (Photo by Julian Finney/Getty Images)]]></media:title>
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                                                            <title><![CDATA[ Nielsen: North American Soccer Fans Jump to More Than 136 Million ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/insights/analysis/nielsen-north-american-soccer-fans-jump-to-more-than-136-million</link>
                                                                            <description>
                            <![CDATA[ The US has the fourth largest soccer fanbase in the world with 62.5 million fans, according to a new Nielsen study ]]>
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                                                                        <pubDate>Tue, 09 Jun 2026 13:00:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Getty Images]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[GLASGOW, SCOTLAND - NOVEMBER 18: Fans of Scotland celebrate with USA flags after qualifying for the FIFA World Cup USA 2026  (Photo by Robbie Jay Barratt - AMA/Getty Images)]]></media:description>                                                            <media:text><![CDATA[GLASGOW, SCOTLAND - NOVEMBER 18: Fans of Scotland celebrate with USA flags after qualifying for the FIFA World Cup USA 2026  (Photo by Robbie Jay Barratt - AMA/Getty Images)]]></media:text>
                                <media:title type="plain"><![CDATA[GLASGOW, SCOTLAND - NOVEMBER 18: Fans of Scotland celebrate with USA flags after qualifying for the FIFA World Cup USA 2026  (Photo by Robbie Jay Barratt - AMA/Getty Images)]]></media:title>
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                                                            <title><![CDATA[ Survey: Just 13% of U.S. Viewers ‘Typically’ Plan to Watch World Cup ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/insights/analysis/survey-only-13-percent-of-u-s-viewers-typically-plan-to-watch-fifa-world-cup-2026</link>
                                                                            <description>
                            <![CDATA[ This is much lower than markets like the U.K., where nearly half of viewers say they ‘typically’ plan to watch, according to S&P Global Market Intelligence ]]>
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                                                                        <pubDate>Mon, 08 Jun 2026 19:49:23 +0000</pubDate>                                                                                                                                <updated>Mon, 08 Jun 2026 20:25:22 +0000</updated>
                                                                                                                                            <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Sports Production]]></category>
                                                    <category><![CDATA[Insights]]></category>
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                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Getty Images]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[U.S. fans]]></media:description>                                                            <media:text><![CDATA[U.S. fans]]></media:text>
                                <media:title type="plain"><![CDATA[U.S. fans]]></media:title>
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                                                            <title><![CDATA[ TiVo: TV Viewing Hits Post-Pandemic Peak ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/insights/trends/tivo-tv-viewing-hits-post-pandemic-peak</link>
                                                                            <description>
                            <![CDATA[ While sports is the overwhelming favorite, viewers are turning more to locally-produced programming, according to the TiVo Video Trends Report ]]>
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                                                                        <pubDate>Thu, 04 Jun 2026 13:03:29 +0000</pubDate>                                                                                                                                <updated>Thu, 04 Jun 2026 14:11:43 +0000</updated>
                                                                                                                                            <category><![CDATA[Trends]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                    <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Streaming]]></category>
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                                                                                                <author><![CDATA[ tom.butts@futurenet.com (Tom Butts) ]]></author>                    <dc:creator><![CDATA[ Tom Butts ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/Ym75XZxKuaGiZGj7nMGeGM.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Getty Images]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[family watching TV]]></media:description>                                                            <media:text><![CDATA[family watching TV]]></media:text>
                                <media:title type="plain"><![CDATA[family watching TV]]></media:title>
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                                                            <title><![CDATA[ Comscore’s New AI Intelligence Report Shows Massive Growth for Claude ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/insights/analysis/comscores-new-ai-intelligence-report-shows-massive-growth-for-claude</link>
                                                                            <description>
                            <![CDATA[ ChatGPT retains top spot in Q1, but Claude emerges as a fast-rising challenger, and women overindex on mobile AI assistant usage ]]>
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                                                                        <pubDate>Tue, 02 Jun 2026 23:22:10 +0000</pubDate>                                                                                                                                <updated>Wed, 03 Jun 2026 15:06:00 +0000</updated>
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                                                    <category><![CDATA[Trends]]></category>
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                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Getty Images]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Illustration photo showing the Claude logo displayed on a smartphone and the Anthropic logo on a computer screen, highlighting the growing competition among major artificial intelligence companies and the rapid evolution of AI technologies, in Tunis,Tunisia on May 24,2026. (Photo by Imen Ben Youssef / Hans Lucas via AFP)]]></media:description>                                                            <media:text><![CDATA[Illustration photo showing the Claude logo displayed on a smartphone and the Anthropic logo on a computer screen, highlighting the growing competition among major artificial intelligence companies and the rapid evolution of AI technologies, in Tunis,Tunisia on May 24,2026. (Photo by Imen Ben Youssef / Hans Lucas via AFP)]]></media:text>
                                <media:title type="plain"><![CDATA[Illustration photo showing the Claude logo displayed on a smartphone and the Anthropic logo on a computer screen, highlighting the growing competition among major artificial intelligence companies and the rapid evolution of AI technologies, in Tunis,Tunisia on May 24,2026. (Photo by Imen Ben Youssef / Hans Lucas via AFP)]]></media:title>
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                                                            <title><![CDATA[ Study: Record Revenue Expected for FIFA World Cup 2026 ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/insights/analysis/study-record-revenue-expected-for-fifa-world-cup-2026</link>
                                                                            <description>
                            <![CDATA[ The tournament is expected to generate $9 billion in revenue, including record payments for media rights according to S&P Global Market Intelligence ]]>
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                                                                        <pubDate>Tue, 02 Jun 2026 23:20:41 +0000</pubDate>                                                                                                                                <updated>Wed, 03 Jun 2026 20:53:50 +0000</updated>
                                                                                                                                            <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Trends]]></category>
                                                    <category><![CDATA[Sports Production]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                    <category><![CDATA[Production]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Getty Images]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[trophies]]></media:description>                                                            <media:text><![CDATA[trophies]]></media:text>
                                <media:title type="plain"><![CDATA[trophies]]></media:title>
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                                                            <title><![CDATA[ Study: Average Time Between Seasons for Original Streaming Series Doubles ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/insights/analysis/study-average-time-between-seasons-for-original-streaming-series-doubles</link>
                                                                            <description>
                            <![CDATA[ Yet subscribers and viewers are remaining surprisingly loyal ]]>
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                                                                        <pubDate>Wed, 27 May 2026 22:42:01 +0000</pubDate>                                                                                                                                <updated>Thu, 28 May 2026 17:24:22 +0000</updated>
                                                                                                                                            <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Streaming]]></category>
                                                    <category><![CDATA[Scripted Production]]></category>
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                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Netflix]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[Overall viewing of the Netflix series “Stranger Things” rose by 300% ahead of the show’s final season in second-half 2025. ]]></media:description>                                                            <media:text><![CDATA[Stranger Things]]></media:text>
                                <media:title type="plain"><![CDATA[Stranger Things]]></media:title>
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                                                            <title><![CDATA[ New CIMM Paper Urges Industry to Rethink How Media Is Evaluated ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/insights/analysis/new-cimm-paper-urges-industry-to-rethink-how-media-is-evaluated</link>
                                                                            <description>
                            <![CDATA[ Group launches an industry consultation to support adoption of quality-based media buying ]]>
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                                                                        <pubDate>Fri, 22 May 2026 17:49:09 +0000</pubDate>                                                                                                                                <updated>Fri, 22 May 2026 21:24:53 +0000</updated>
                                                                                                                                            <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[CIMM]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[CIMM logo]]></media:description>                                                            <media:text><![CDATA[CIMM logo]]></media:text>
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                                                            <title><![CDATA[ Fuse Media Taps iSpot as Official Measurement Provider for Fast and CTV Inventory  ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/business/fuse-media-taps-ispot-as-official-measurement-provider-for-fast-and-ctv-inventory</link>
                                                                            <description>
                            <![CDATA[ The agreement also enables the Latino-owned media company to deliver at-scale outcomes-based campaign measurement for advertisers ]]>
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                                                                        <pubDate>Thu, 21 May 2026 19:23:20 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Fuse Media]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Fuse Media logo in blue and black. ]]></media:description>                                                            <media:text><![CDATA[Fuse Media logo in blue and black. ]]></media:text>
                                <media:title type="plain"><![CDATA[Fuse Media logo in blue and black. ]]></media:title>
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                                                            <title><![CDATA[ All-IP Didn’t Simplify Broadcast — It Shifted the Complexity ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/insights/opinion/all-ip-didnt-simplify-broadcast-it-shifted-the-complexity</link>
                                                                            <description>
                            <![CDATA[ Hybrid facilities blending IP-native and legacy gear might look simpler from afar, but they require a completely different mindset to manage day-to-day ]]>
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                                                                        <pubDate>Thu, 21 May 2026 19:03:32 +0000</pubDate>                                                                                                                                <updated>Thu, 21 May 2026 19:05:10 +0000</updated>
                                                                                                                                            <category><![CDATA[Opinion]]></category>
                                                    <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[IP &amp; Networking]]></category>
                                                    <category><![CDATA[Infrastructure]]></category>
                                                    <category><![CDATA[Production]]></category>
                                                    <category><![CDATA[Trends]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ Brendan Cline ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/S68vsHPY5kSVjTBEgJZrQV.jpeg ]]></dc:description>
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                                                            <media:credit><![CDATA[Beck TV]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[2110]]></media:description>                                                            <media:text><![CDATA[2110]]></media:text>
                                <media:title type="plain"><![CDATA[2110]]></media:title>
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                                                            <title><![CDATA[ Study: Sports Content Is Fastest-Growing Portion of Top Global SVOD Catalogs  ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/streaming/study-sports-content-is-fastest-growing-portion-of-top-global-svod-catalogs</link>
                                                                            <description>
                            <![CDATA[ HBO Max is home to the most sports programming among major streamers, according to Gracenote ]]>
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                                                                        <pubDate>Thu, 21 May 2026 18:11:44 +0000</pubDate>                                                                                                                                <updated>Thu, 21 May 2026 18:11:50 +0000</updated>
                                                                                                                                            <category><![CDATA[Streaming]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[HBO Max]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[HBO Max]]></media:description>                                                            <media:text><![CDATA[HBO Max]]></media:text>
                                <media:title type="plain"><![CDATA[HBO Max]]></media:title>
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                                                            <title><![CDATA[ Study: AI Labeling Does Not Hurt Video Ad Performance ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/insights/analysis/study-ai-labeling-does-not-hurt-video-ad-performance</link>
                                                                            <description>
                            <![CDATA[ MediaScience tested four AI labeling approaches as governments and platforms start to require disclosure ]]>
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                                                                        <pubDate>Thu, 21 May 2026 16:50:08 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Regulatory &amp; Legal]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Electric Sheep]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Electric Sheep AI video platform]]></media:description>                                                            <media:text><![CDATA[Electric Sheep AI video platform]]></media:text>
                                <media:title type="plain"><![CDATA[Electric Sheep AI video platform]]></media:title>
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                                                            <title><![CDATA[ Study: Nearly Half of U.S. Viewers Watch Video With Captions ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/insights/analysis/study-nearly-half-of-americans-always-or-often-watch-video-with-captions</link>
                                                                            <description>
                            <![CDATA[ Survey results from U.S., U.K., France, Spain and Germany show captions have become a mainstream viewing behavior in every market ]]>
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                                                                        <pubDate>Thu, 21 May 2026 13:00:00 +0000</pubDate>                                                                                                                                <updated>Thu, 21 May 2026 15:19:20 +0000</updated>
                                                                                                                                            <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[WGBH, Public domain, via Wikimedia Commons]]></media:credit>
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                                                            <title><![CDATA[ Budgets Are Now the Top Consideration for Buying a Streaming Service ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/insights/analysis/budgets-are-now-the-top-consideration-for-buying-a-streaming-service</link>
                                                                            <description>
                            <![CDATA[ Half of consumers "strongly agree" that budget is the main factor they consider when buying entertainment services ]]>
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                                                                        <pubDate>Wed, 20 May 2026 00:09:54 +0000</pubDate>                                                                                                                                <updated>Wed, 20 May 2026 00:09:58 +0000</updated>
                                                                                                                                            <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Streaming]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Ranker]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Streaming platforms]]></media:description>                                                            <media:text><![CDATA[Streaming platforms]]></media:text>
                                <media:title type="plain"><![CDATA[Streaming platforms]]></media:title>
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                                                            <title><![CDATA[ Amazon, Netflix and Google to Capture Half of CTV Ad Market by 2030 ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/streaming/amazon-netflix-and-google-to-capture-half-of-ctv-ad-market-by-2030</link>
                                                                            <description>
                            <![CDATA[ Omdia is projecting that global CTV ad revenue will hit $81 billion by 2030 ]]>
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                                                                        <pubDate>Tue, 19 May 2026 18:17:58 +0000</pubDate>                                                                                                                                <updated>Tue, 19 May 2026 18:18:02 +0000</updated>
                                                                                                                                            <category><![CDATA[Streaming]]></category>
                                                    <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Thomas Trutschel/Photothek via Getty Images]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[BERLIN, GERMANY - FEBRUARY 21: Symbol photo: The logos of the streaming services Amazon Prime Video, Netflix, amazon music and youtube can be seen on a television on February 21, 2020 in Berlin, Germany. (Photo by Thomas Trutschel/Photothek via Getty Images)]]></media:description>                                                            <media:text><![CDATA[BERLIN, GERMANY - FEBRUARY 21: Symbol photo: The logos of the streaming services Amazon Prime Video, Netflix, amazon music and youtube can be seen on a television on February 21, 2020 in Berlin, Germany. (Photo by Thomas Trutschel/Photothek via Getty Images)]]></media:text>
                                <media:title type="plain"><![CDATA[BERLIN, GERMANY - FEBRUARY 21: Symbol photo: The logos of the streaming services Amazon Prime Video, Netflix, amazon music and youtube can be seen on a television on February 21, 2020 in Berlin, Germany. (Photo by Thomas Trutschel/Photothek via Getty Images)]]></media:title>
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                                                            <title><![CDATA[ Analysts: `Streaming Is Actually Lowering the Cost of Watching the NFL’ ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/business/analysts-streaming-is-actually-lowering-the-cost-of-watching-the-nfl</link>
                                                                            <description>
                            <![CDATA[ Data from LightShed Partners shows that fans can watch every NFL game, 272 in tidal, for under $600 with an antenna ]]>
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                                                                        <pubDate>Fri, 15 May 2026 18:35:24 +0000</pubDate>                                                                                                                                <updated>Fri, 15 May 2026 18:35:51 +0000</updated>
                                                                                                                                            <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Streaming]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Aaron M. Sprecher/Getty Images]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[NEW ORLEANS, LOUISIANA -  DECEMBER 01: NFL Christmas Gameday signage advertising the NFL&amp;apos;s two Christmas Day marquee games streaming live on Netflix on December 01, 2024 in New Orleans, Louisiana. (Photo by Aaron M. Sprecher/Getty Images)]]></media:description>                                                            <media:text><![CDATA[NEW ORLEANS, LOUISIANA -  DECEMBER 01: NFL Christmas Gameday signage advertising the NFL&amp;apos;s two Christmas Day marquee games streaming live on Netflix on December 01, 2024 in New Orleans, Louisiana. (Photo by Aaron M. Sprecher/Getty Images)]]></media:text>
                                <media:title type="plain"><![CDATA[NEW ORLEANS, LOUISIANA -  DECEMBER 01: NFL Christmas Gameday signage advertising the NFL&amp;apos;s two Christmas Day marquee games streaming live on Netflix on December 01, 2024 in New Orleans, Louisiana. (Photo by Aaron M. Sprecher/Getty Images)]]></media:title>
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                                                            <title><![CDATA[ Enthusiasm for New Next-Gen Streaming Platform Takes Hold ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/streaming/enthusiasm-for-new-next-gen-streaming-platform-takes-hold</link>
                                                                            <description>
                            <![CDATA[ How will MOQ revolutionize streaming? ]]>
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                                                                        <pubDate>Fri, 15 May 2026 14:14:03 +0000</pubDate>                                                                                                                                <updated>Fri, 15 May 2026 14:24:12 +0000</updated>
                                                                                                                                            <category><![CDATA[Streaming]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Standards]]></category>
                                                    <category><![CDATA[Cloud]]></category>
                                                    <category><![CDATA[Trends]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                    <category><![CDATA[Infrastructure]]></category>
                                                                                                                    <dc:creator><![CDATA[ Fred Dawson ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/m8Fhw4FdzVxJibkD7bXer3.jpeg ]]></dc:description>
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                                                            <media:credit><![CDATA[Getty]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Vortex]]></media:description>                                                            <media:text><![CDATA[Vortex]]></media:text>
                                <media:title type="plain"><![CDATA[Vortex]]></media:title>
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                                                            <title><![CDATA[ Upfronts: WBD Expands Advanced Ad Capabilities and AI Ad Tech ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/business/upfronts-wbd-expands-advanced-ad-capabilities-and-ai-ad-tech</link>
                                                                            <description>
                            <![CDATA[ Executives touted new contextual, shoppable, and agentic ad solutions along with a new measurement and attribution dashboard ]]>
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                                                                        <pubDate>Thu, 14 May 2026 22:01:48 +0000</pubDate>                                                                                                                                <updated>Fri, 15 May 2026 14:23:00 +0000</updated>
                                                                                                                                            <category><![CDATA[Business]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Warner Bros. Discovery]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Warner Bros. Discovery]]></media:description>                                                            <media:text><![CDATA[Warner Bros. Discovery]]></media:text>
                                <media:title type="plain"><![CDATA[Warner Bros. Discovery]]></media:title>
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                                                            <title><![CDATA[ Study: Data and Measurement Problems Reduce CTV Ad Budgets ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/business/study-ctvs-data-and-measurement-problems-reduce-ad-budgets</link>
                                                                            <description>
                            <![CDATA[ 86% of media planners would move more of their linear TV budgets to CTV if they had show-level targeting and reporting, according to Gracenote ]]>
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                                                                        <pubDate>Thu, 14 May 2026 20:13:06 +0000</pubDate>                                                                                                                                <updated>Thu, 14 May 2026 22:40:13 +0000</updated>
                                                                                                                                            <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Streaming]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                                                                                                                                                                                                    <media:description><![CDATA[Money]]></media:description>                                                            <media:text><![CDATA[Money]]></media:text>
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                                                            <title><![CDATA[ Parks: Tubi, Roku Channel Are Top U.S. FAST Platforms ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/streaming/study-tubi-and-the-roku-channel-top-list-of-fast-channels</link>
                                                                            <description>
                            <![CDATA[ Fox’s Tubi platform leads the pack in monthly users, research firm finds ]]>
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                                                                        <pubDate>Wed, 13 May 2026 16:40:34 +0000</pubDate>                                                                                                                                <updated>Wed, 13 May 2026 17:04:36 +0000</updated>
                                                                                                                                            <category><![CDATA[Streaming]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Tubi]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[Tubi is the fastest-growing FAST platform, per Parks Associates. ]]></media:description>                                                            <media:text><![CDATA[Tubi device ecosystem]]></media:text>
                                <media:title type="plain"><![CDATA[Tubi device ecosystem]]></media:title>
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                                                            <title><![CDATA[ Study: Free Streaming Emerges as TV’s New Normal ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/streaming/study-free-streaming-emerges-as-tvs-new-normal</link>
                                                                            <description>
                            <![CDATA[ FAST users watch and spend nearly as much on streaming as non-users according to Hub Entertainment Research ]]>
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                                                                        <pubDate>Tue, 12 May 2026 18:01:37 +0000</pubDate>                                                                                                                                <updated>Wed, 13 May 2026 14:17:36 +0000</updated>
                                                                                                                                            <category><![CDATA[Streaming]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <title><![CDATA[ Report: Broadcast Employment Hard Hit by AI ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/insights/trends/report-broadcast-employment-hard-hit-by-ai</link>
                                                                            <description>
                            <![CDATA[ Broadcasting led the list of professions that have seen a decline in jobs  over the past several years ]]>
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                                                                        <pubDate>Mon, 11 May 2026 12:52:41 +0000</pubDate>                                                                                                                                <updated>Mon, 11 May 2026 15:15:50 +0000</updated>
                                                                                                                                            <category><![CDATA[Trends]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                    <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[People]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                    <category><![CDATA[Business]]></category>
                                                                                                <author><![CDATA[ tom.butts@futurenet.com (Tom Butts) ]]></author>                    <dc:creator><![CDATA[ Tom Butts ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/Ym75XZxKuaGiZGj7nMGeGM.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Avid]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[News]]></media:description>                                                            <media:text><![CDATA[News]]></media:text>
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                                                            <title><![CDATA[ New Nielsen Report Shows How Asian and Asian-American Content Has Gone Mainstream ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/insights/analysis/new-nielsen-report-shows-how-asian-and-asian-american-content-has-gone-mainstream</link>
                                                                            <description>
                            <![CDATA[ `K-Pop Demon Hunters' delivered 20.5 billion minutes of viewing as the  #1 streamed movie of 2025 among Hispanic, Asian, Black, and White viewers Nielsen reported ]]>
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                                                                        <pubDate>Fri, 08 May 2026 19:53:11 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Netflix]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Ampere]]></media:description>                                                            <media:text><![CDATA[Ampere]]></media:text>
                                <media:title type="plain"><![CDATA[Ampere]]></media:title>
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                                                            <title><![CDATA[ ‘KPop Demon Hunters’ Is First Movie to Reach 1 Billion Viewing Hours ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/streaming/netflixs-kpop-demon-hunters-first-movie-surpasses-1-billion-viewing-hours</link>
                                                                            <description>
                            <![CDATA[ Netflix kids’ film has been in the streamer’s top 10 for 44 consecutive weeks ]]>
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                                                                        <pubDate>Tue, 05 May 2026 13:12:16 +0000</pubDate>                                                                                                                                <updated>Tue, 05 May 2026 15:18:50 +0000</updated>
                                                                                                                                            <category><![CDATA[Streaming]]></category>
                                                    <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Trends]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                <author><![CDATA[ tom.butts@futurenet.com (Tom Butts) ]]></author>                    <dc:creator><![CDATA[ Tom Butts ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/Ym75XZxKuaGiZGj7nMGeGM.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Netflix]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[“KPop Demon Hunters” on Netflix ]]></media:description>                                                            <media:text><![CDATA[Ampere]]></media:text>
                                <media:title type="plain"><![CDATA[Ampere]]></media:title>
                                                    </media:content>
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                                                            <title><![CDATA[ Nielsen: Co-Viewing Pilot Delivers +4% Average Increase in Total Viewers ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/insights/analysis/nielsen-co-viewing-pilot-delivers-4-percent-average-increase-in-total-viewers</link>
                                                                            <description>
                            <![CDATA[ Increases seen across February events including the Super Bowl, Womter Olympics, NBA All-Star Game and Daytona 500 ]]>
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                                                                        <pubDate>Tue, 05 May 2026 13:00:00 +0000</pubDate>                                                                                                                                <updated>Tue, 05 May 2026 15:30:45 +0000</updated>
                                                                                                                                            <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[NPAW]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[three young men watching basketball ]]></media:description>                                                            <media:text><![CDATA[three young men watching basketball ]]></media:text>
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                                                            <title><![CDATA[ NBC Sports’ NBA Playoff Viewership Up 58% ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/business/nbc-sports-nba-playoff-viewership-up-58-percent</link>
                                                                            <description>
                            <![CDATA[ NBC Sports averaged 4.9 Million Viewers for 13 NBA playoff games on NBC and Peacock from April 19-28 ]]>
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                                                                        <pubDate>Mon, 04 May 2026 17:41:49 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Sports Production]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Production]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[NBC Sports]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[NBA logo with NBC and Peacock logos]]></media:description>                                                            <media:text><![CDATA[NBA logo with NBC and Peacock logos]]></media:text>
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                                                            <title><![CDATA[ Pinterest Makes a Major Push into CTV Advertising ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/business/pinterest-makes-a-major-push-into-ctv-advertising</link>
                                                                            <description>
                            <![CDATA[ The launch of tvScientific by Pinterest is the first major outcome of the visual search and discovery platform’s acquisition of tvScientific ]]>
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                                                                        <pubDate>Mon, 27 Apr 2026 21:05:58 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Pinterest]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Pinterest graphic for tvScientific by Pinterest]]></media:description>                                                            <media:text><![CDATA[Pinterest graphic for tvScientific by Pinterest]]></media:text>
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                                                            <title><![CDATA[ Sencore’s VB440 Monitoring, Analysis Tool Debuts at NAB Show ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/infrastructure/sencores-vb440-monitoring-analysis-tool-debuts-at-nab-show</link>
                                                                            <description>
                            <![CDATA[ Platform offers high-density monitoring and analysis for SMPTE 2110, IPMX environment ]]>
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                                                                        <pubDate>Mon, 27 Apr 2026 20:18:43 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Infrastructure]]></category>
                                                                                                <author><![CDATA[ tvtphil@gmail.com (Phil Kurz) ]]></author>                    <dc:creator><![CDATA[ Phil Kurz ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/fioQsUoHKYn3b835FzG7nP.jpeg ]]></dc:description>
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                                                            <media:credit><![CDATA[Sencore]]></media:credit>
                                                                                                                                                                        <media:description><![CDATA[Sencore’s VB440 is a high-density monitoring and analysis platform designed for SMPTE 2110 and IPMX environments.]]></media:description>                                                            <media:text><![CDATA[Sencore VB440]]></media:text>
                                <media:title type="plain"><![CDATA[Sencore VB440]]></media:title>
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                                                            <title><![CDATA[ Nielsen Introduces ‘Predictive Sales Lift’ Tool ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/business/nielsen-introduces-predictive-sales-lift</link>
                                                                            <description>
                            <![CDATA[ Feature gives advertisers and agencies better insights into media campaign outcomes ]]>
                                                                                                            </description>
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                                                                        <pubDate>Mon, 27 Apr 2026 20:10:13 +0000</pubDate>                                                                                                                                <updated>Mon, 27 Apr 2026 21:06:37 +0000</updated>
                                                                                                                                            <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Nielsen]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Nielsen]]></media:description>                                                            <media:text><![CDATA[Nielsen]]></media:text>
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                                                            <title><![CDATA[ Locality Deploys Nielsen’s Media Data Engine ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/business/locality-deploys-nielsens-media-data-engine</link>
                                                                            <description>
                            <![CDATA[ It is the first broadcast sales organization to implement MDE, which dramatically speeds up the delivery of audience data in local markets ]]>
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                                                                        <pubDate>Wed, 15 Apr 2026 16:03:51 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Nielsen]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Nielsen]]></media:description>                                                            <media:text><![CDATA[Nielsen]]></media:text>
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                                                            <title><![CDATA[ Winter Olympics, Super Bowl Power NBCU-Versant to 13.1% of February TV Viewing ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/insights/analysis/winter-olympics-super-bowl-power-nbcu-versant-to-13-1-percent-of-february-tv-viewing</link>
                                                                            <description>
                            <![CDATA[ Winter Olympics, Super Bowl Power NBCU-Versant to 13.1% of February TV Viewing ]]>
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                                                                        <pubDate>Wed, 15 Apr 2026 01:01:09 +0000</pubDate>                                                                                                                                <updated>Wed, 15 Apr 2026 01:01:19 +0000</updated>
                                                                                                                                            <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                                                                                                                                                                                                    <media:description><![CDATA[couple watching TV]]></media:description>                                                            <media:text><![CDATA[couple watching TV]]></media:text>
                                <media:title type="plain"><![CDATA[couple watching TV]]></media:title>
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                                                            <title><![CDATA[ Top Reason for Subscribing to Pay TV Is Live News and TV, Survey Finds ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/business/top-reason-for-subscribing-to-pay-tv-is-live-news-and-tv-survey-finds</link>
                                                                            <description>
                            <![CDATA[ Parks Associates also reports that 33% of subs said they liked the idea of having their content aggregated into one place ]]>
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                                                                        <pubDate>Tue, 14 Apr 2026 19:49:49 +0000</pubDate>                                                                                                                                <updated>Tue, 14 Apr 2026 19:50:14 +0000</updated>
                                                                                                                                            <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                                                                                                                                                                                                    <media:description><![CDATA[family watching TV]]></media:description>                                                            <media:text><![CDATA[family watching TV]]></media:text>
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                                                            <title><![CDATA[ Survey: Among Key Demos, TV News Remains Most Consumed, Most Trusted News Source ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/insights/analysis/survey-among-key-demos-tv-news-remains-most-consumed-most-trusted-news-source</link>
                                                                            <description>
                            <![CDATA[ The VAB study of media consumption among key audiences for advertisers found that 56% of adults with full time jobs are watching more TV news ]]>
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                                                                        <pubDate>Tue, 14 Apr 2026 16:13:14 +0000</pubDate>                                                                                                                                <updated>Wed, 15 Apr 2026 15:15:10 +0000</updated>
                                                                                                                                            <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[CBS Atlanta]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[The new AR/VR news studio during a rehearsal for the Sept. 15 launch of local newscasts at CBS Atlanta.]]></media:description>                                                            <media:text><![CDATA[The new AR/VR news studio during a rehearsal for the Sept. 15 launch of local newscasts at CBS Atlanta.]]></media:text>
                                <media:title type="plain"><![CDATA[The new AR/VR news studio during a rehearsal for the Sept. 15 launch of local newscasts at CBS Atlanta.]]></media:title>
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                                                            <title><![CDATA[ BIA Increases 2026 Local Ad Forecast to $184.5 Billion ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/business/bia-increases-2026-local-ad-forecast-to-usd184-5-billion</link>
                                                                            <description>
                            <![CDATA[ Digital media ad spend will climb to $104.1 billion while traditional media will see $80.4 billion in advertising ]]>
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                                                                        <pubDate>Thu, 09 Apr 2026 08:05:00 +0000</pubDate>                                                                                                                                <updated>Thu, 09 Apr 2026 14:00:06 +0000</updated>
                                                                                                                                            <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Streaming]]></category>
                                                    <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Platform]]></category>
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                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                                                                                                                                                                                                    <media:description><![CDATA[Money]]></media:description>                                                            <media:text><![CDATA[Money]]></media:text>
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                                                            <title><![CDATA[ Study: Worldwide Telecom Capex to Decline in 2026, ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/business/study-worldwide-telecom-capex-to-decline-in-2026</link>
                                                                            <description>
                            <![CDATA[ The Dell’Oro Group expects spending to drop by 2% in 2026 but grow at a 1% CAGR through 2030 ]]>
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                                                                        <pubDate>Fri, 03 Apr 2026 22:30:11 +0000</pubDate>                                                                                                                                <updated>Fri, 03 Apr 2026 22:30:35 +0000</updated>
                                                                                                                                            <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Image by mohamed Hassan from Pixabay ]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[6g]]></media:description>                                                            <media:text><![CDATA[6g]]></media:text>
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                                                            <title><![CDATA[ TelevisaUnivision Signs New Nielsen Media Intelligence Deal ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/business/televisaunivision-signs-new-nielsen-media-intelligence-deal</link>
                                                                            <description>
                            <![CDATA[ The multi-year agreement covers all of its streaming, national and local TV and radio properties ]]>
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                                                                        <pubDate>Thu, 02 Apr 2026 16:45:04 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Broadcast]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[TelevisaUnivision]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[TelevisaUnivision]]></media:description>                                                            <media:text><![CDATA[TelevisaUnivision]]></media:text>
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                                                            <title><![CDATA[ Study: Global Streaming Subscription Revenue Surpasses $150 Billion ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/streaming/study-global-streaming-subscription-revenue-surpasses-usd150-billion</link>
                                                                            <description>
                            <![CDATA[ Revenue on track to hit $200 billion by 2030 as streamers shift focus from subscriber growth to price increases and ad-supported tiers, Ampere Analysis reports ]]>
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                                                                        <pubDate>Mon, 30 Mar 2026 16:34:15 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Streaming]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Platform]]></category>
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                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[NBCU Local]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[remote and streaming content on a TV]]></media:description>                                                            <media:text><![CDATA[remote and streaming content on a TV]]></media:text>
                                <media:title type="plain"><![CDATA[remote and streaming content on a TV]]></media:title>
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                                                            <title><![CDATA[ Apogee Insight Acquires PMA Research ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/business/apogee-insight-acquires-pma-research</link>
                                                                            <description>
                            <![CDATA[ The deal expands its market intelligence offerings across display and ProAV markets ]]>
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                                                                        <pubDate>Thu, 26 Mar 2026 13:00:00 +0000</pubDate>                                                                                                                                <updated>Thu, 26 Mar 2026 14:06:53 +0000</updated>
                                                                                                                                            <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Mergers &amp; Acquisitions]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Apogee Insight]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Apogee Insight]]></media:description>                                                            <media:text><![CDATA[Apogee Insight]]></media:text>
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                                                            <title><![CDATA[ IABM to Host Breakfast Event at 2026 NAB Show ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/events/iabm-to-host-breakfast-event-at-2026-nab-show</link>
                                                                            <description>
                            <![CDATA[ The industry group will make a major announcement and release its `State of the MediaTech’ report on April 19 ]]>
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                                                                        <pubDate>Wed, 25 Mar 2026 19:48:41 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Events]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[IABM]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[IABM]]></media:description>                                                            <media:text><![CDATA[IABM]]></media:text>
                                <media:title type="plain"><![CDATA[IABM]]></media:title>
                                                    </media:content>
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                                                            <title><![CDATA[ Deloitte: 73% of Subs Are `Frustrated’ with SVOD Price Hikes ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/streaming/deloitte-streaming-churn-rises-73-percent-of-subs-are-frustrated-with-svod-price-hikes</link>
                                                                            <description>
                            <![CDATA[ 41% have ended a subscription in the last six months; 61% say they would cancel their favorite service if monthly prices increased by $5 ]]>
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                                                                        <pubDate>Wed, 25 Mar 2026 16:35:30 +0000</pubDate>                                                                                                                                <updated>Thu, 26 Mar 2026 14:35:00 +0000</updated>
                                                                                                                                            <category><![CDATA[Streaming]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Pixabay]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Pixabay]]></media:description>                                                            <media:text><![CDATA[Pixabay]]></media:text>
                                <media:title type="plain"><![CDATA[Pixabay]]></media:title>
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                                                            <title><![CDATA[ Deepfakes Vulnerable to AI Fingerprint Hacks, Study Finds  ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/regulatory-legal/deepfakes-vulnerable-to-ai-fingerprint-hacks-study-finds</link>
                                                                            <description>
                            <![CDATA[ Scientists from the University of Edinburgh have found that AI fingerprints can be removed or manipulated using various modes of attack ]]>
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                                                                        <pubDate>Wed, 25 Mar 2026 14:43:40 +0000</pubDate>                                                                                                                                <updated>Wed, 25 Mar 2026 16:03:10 +0000</updated>
                                                                                                                                            <category><![CDATA[Regulatory &amp; Legal]]></category>
                                                    <category><![CDATA[Security]]></category>
                                                    <category><![CDATA[Trends]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[IP &amp; Networking]]></category>
                                                    <category><![CDATA[Infrastructure]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ TVT Staff ]]></dc:creator>                                                                                                                                                                                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/HZReWh2qFFtcUYn5cTEXxJ-1280-80.jpg">
                                                            <media:credit><![CDATA[Getty Images]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[5G and AI technology, Global communication network concept. Business graph. Global business.]]></media:description>                                                            <media:text><![CDATA[5G and AI technology, Global communication network concept. Business graph. Global business.]]></media:text>
                                <media:title type="plain"><![CDATA[5G and AI technology, Global communication network concept. Business graph. Global business.]]></media:title>
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                                                            <title><![CDATA[ Survey: Streamers Struggle to Differentiate Themselves With Original Programming ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/streaming/survey-streamers-struggle-to-differentiate-through-original-programming</link>
                                                                            <description>
                            <![CDATA[ YouTube is gaining ground with audiences as a `TV network’ rather than simply being a creator platform, according to Hub ]]>
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                                                                        <pubDate>Tue, 24 Mar 2026 17:57:11 +0000</pubDate>                                                                                                                                <updated>Wed, 25 Mar 2026 14:11:50 +0000</updated>
                                                                                                                                            <category><![CDATA[Streaming]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Ranker]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Streaming platforms]]></media:description>                                                            <media:text><![CDATA[Streaming platforms]]></media:text>
                                <media:title type="plain"><![CDATA[Streaming platforms]]></media:title>
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                                                            <title><![CDATA[ Study: Globally HBO Max Is Most Widely Bundled Streaming Service ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/platform/streaming/study-globally-hbo-max-is-most-widely-bundled-streaming-service</link>
                                                                            <description>
                            <![CDATA[ The streamer has 60 distribution partnerships in 20 major markets, according to Ampere Analysis ]]>
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                                                                        <pubDate>Mon, 23 Mar 2026 19:27:58 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Streaming]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Platform]]></category>
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                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[WBD]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[HBO Max]]></media:description>                                                            <media:text><![CDATA[HBO Max]]></media:text>
                                <media:title type="plain"><![CDATA[HBO Max]]></media:title>
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                                                            <title><![CDATA[ Study: Repurposed Traditional TV Ads for CTV Is a Missed Opportunity ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/business/study-repurposed-traditional-tv-ads-for-ctv-is-a-missed-opportunity</link>
                                                                            <description>
                            <![CDATA[ About half of all CTV ads are still traditional TV spots that leave billions in potential brand impact untapped, according to TripleLift ]]>
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                                                                        <pubDate>Fri, 20 Mar 2026 19:11:47 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Business]]></category>
                                                    <category><![CDATA[Streaming]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                                                                                                                                                                                                    <media:description><![CDATA[Money]]></media:description>                                                            <media:text><![CDATA[Money]]></media:text>
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                                                            <title><![CDATA[ Study: Broadcasters Rebuild Live Operations Around IP ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/infrastructure/ip-networking/study-broadcasters-rebuild-live-operations-around-ip</link>
                                                                            <description>
                            <![CDATA[ The shift comes as satellite use declines and C-band spectrum is being auctioned off and reallocated, according to Caretta Research ]]>
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                                                                        <pubDate>Fri, 20 Mar 2026 16:26:50 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[IP &amp; Networking]]></category>
                                                    <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Live Production]]></category>
                                                    <category><![CDATA[Sports Production]]></category>
                                                    <category><![CDATA[Infrastructure]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                    <category><![CDATA[Production]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                                                                                                                                                                                                    <media:description><![CDATA[Fiber optic]]></media:description>                                                            <media:text><![CDATA[Fiber optic]]></media:text>
                                <media:title type="plain"><![CDATA[Fiber optic]]></media:title>
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                                                            <title><![CDATA[ Study: Creator Content Plays Growing Role in Streaming Habits ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/insights/analysis/study-creator-content-play-growing-role-in-streaming-habits</link>
                                                                            <description>
                            <![CDATA[ 67% say creator content feels more original than most traditional TV and movies, according to a new survey from Tubi ]]>
                                                                                                            </description>
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                                                                        <pubDate>Wed, 18 Mar 2026 18:39:27 +0000</pubDate>                                                                                                                                <updated>Wed, 18 Mar 2026 19:27:01 +0000</updated>
                                                                                                                                            <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Streaming]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                    <category><![CDATA[Platform]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[Tubi]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Tubi logo, yellow type on purple]]></media:description>                                                            <media:text><![CDATA[Tubi logo, yellow type on purple]]></media:text>
                                <media:title type="plain"><![CDATA[Tubi logo, yellow type on purple]]></media:title>
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                                <item>
                                                            <title><![CDATA[ Survey: Voters Trust TV News Over AI, Social and Search ]]></title>
                                                                                                                                                                                                <link>https://www.tvtechnology.com/insights/analysis/survey-voters-trust-tv-news-over-ai-social-and-search</link>
                                                                            <description>
                            <![CDATA[ Potential voters are almost 9 times more likely to trust TV news than social media platforms; 50% of total respondents rank AI lowest for trust according to a VAB study ]]>
                                                                                                            </description>
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                                                                        <pubDate>Tue, 17 Mar 2026 19:55:54 +0000</pubDate>                                                                                                                                <updated>Wed, 18 Mar 2026 13:06:03 +0000</updated>
                                                                                                                                            <category><![CDATA[Analysis]]></category>
                                                    <category><![CDATA[Insights]]></category>
                                                                                                                    <dc:creator><![CDATA[ George Winslow ]]></dc:creator>                                                                <dc:description><![CDATA[ https://cdn.mos.cms.futurecdn.net/DpfRvfTR4a9YTrjyaV72ze.jpg ]]></dc:description>
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                                                            <media:credit><![CDATA[DirecTV]]></media:credit>
                                                                                                                                                                                                                                    <media:description><![CDATA[Election]]></media:description>                                                            <media:text><![CDATA[Election]]></media:text>
                                <media:title type="plain"><![CDATA[Election]]></media:title>
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