NEW YORK—Law&Crime Network said it has migrated its Court TV channel, which is distributed via broadcast and free, ad-supported streaming TV (FAST) channels, onto Amagi’s CLOUDPORT cloud-based operations platform.

After acquiring Court TV from E.W. Scripps in February, Law&Crime began migrating the network’s operations in-house. Law&Crime had five months to complete the transition without disrupting a programming schedule built around real-time breaking news.

The move to CLOUDPORT replaces a patchwork of manual, disconnected systems with a single automated cloud platform, giving viewers more reliable access to Court TV’s live and breaking-news coverage across broadcast, streaming and connected TV.

Amagi’s cloud-native platform enabled Law&Crime to modernize Court TV’s infrastructure quickly while avoiding the equipment delays typically associated with traditional broadcast transitions. The vendor also developed custom automation to support key operational workflows to help ensure Court TV’s breaking coverage remained uninterrupted throughout the transition. Court TV’s live operations are now managed through Amagi Intella, the company’s AI-powered managed services platform.

Court TV broadcasts about 10 hours of live programming each weekday, which is automatically repackaged into weekend syndication without manual rebuilding. Before the channel went live on the new platform, Amagi tested each playlist, metadata feed and distribution endpoint against Court TV’s prior setup.

When Law&Crime flagged late-stage readiness concerns, Amagi added support, including 10 days of hands-on care, and sent an on-site onboarding specialist for the first week. As a result, Court TV moved across every downstream platform with no disruption to live service.

“We had five months to take on Court TV and no room for downtime,” Law&Crime Chief Technology Officer Debasish Mishra said. “A migration this complex is never trouble-free. What mattered was having a partner who understood the assignment, adjusted when the plan needed to change and kept working the problem with us until we were across the finish line. We came out of it with origination infrastructure that scales as our footprint grows across broadcast, FAST and streaming so we can keep delivering our content to viewers the best way possible.”

More information is available on the Amagi website.

NEW YORK— Media technology company Amagi has unveiled a major improvements to its CLOUDPORT platform.

“Over the past year, Amagi has prioritized a fundamental shift in how broadcast infrastructure is designed—moving beyond simple cloud migration to re-engineering the core of playout operations,” said Srinivasan KA, co-founder and president—global business at Amagi. “The latest set of upgrades directly impacts uptime, control and scalability for broadcasters operating in high-pressure, always-on environments.”

With more than 250 features shipped in fiscal year 2025-26, the platform now supports over 100 concurrent feeds with 200-player multi-AZ redundancy in a single tenant, enabling large-scale, distributed deployments with consistent performance and built-in resilience.

The latest upgrade introduces Amagi Monitoring, a proactive monitoring platform purpose-built for CLOUDPORT deployments that is designed to anticipate and mitigate operational risks before they impact on-air output.

The tool surfaces missing assets, schedule gaps, ingest failures, audio misconfigurations and delivery anomalies, while delivering customer-level analytics on playout duration and asset processing. Since late 2025, Amagi Monitoring has helped avert over 80% of potential disruption scenarios, the company said.

Security remains foundational to CLOUDPORT, reinforced through continuous platform-wide modernization. The platform has achieved SOC 2 Type II certification for the second consecutive year, ensuring robust controls across infrastructure, access and data protection.

CLOUDPORT is designed for 99.999% availability, with resiliency embedded across network, infrastructure and operational layers.

At the network level, support for SMPTE ST 2022-7 enables hitless protection switching for RTP-based workflows, ensuring uninterrupted playout even in the presence of network failures.

At the infrastructure level, Active-Active multi-region redundancy and multi-availability-zone deployments, supported by flexible deployment models, eliminate single points of failure while allowing broadcasters to align resiliency with operational priorities. The on-premises Disaster Recovery Box ensures localized continuity in the event of extended cloud or network outages, with support for up to 72 hours of survivability.

CLOUDPORT shifts the broadcast paradigm from static control to adaptive, operator-centric workflows, headlined by about 70% faster playlist publishing via new show-level playlist editing and publishing. The platform introduces a horizontal timeline view for proactive conflict management and consolidates multi-channel operations through a unified interface capable of 16-channel synchronized playout. By offering configurable widgets and streamlined control, CLOUDPORT reduces manual intervention and cognitive load, allowing broadcasters to scale regional and variant feeds with greater agility.

CLOUDPORT advances the standards of modern broadcasting by integrating ultra-low-latency JPEG-XS workflows that reduce transmission lag by up to 1.3 seconds, a critical leap for live sports and interactive viewing. The platform further elevates the viewer experience with support for 4K HDR 10-bit video and Dolby Atmos audio, ensuring premium, cinematic fidelity across HDR10 and HLG formats. To meet global accessibility needs, CLOUDPORT now features Google Speech-to-Text V2 for real-time AI captioning and translation, alongside enhanced HTML-triggered graphics automation for precise, production-grade on-air presentation at scale.

The product further strengthens its cloud-native foundation through a deeper integration with AWS, leveraging next-generation compute instances and Amazon EKS to drive superior playout performance. By implementing Karpenter-based autoscaling and migrating to GP3 storage, the platform significantly improves resource efficiency and deployment agility. These infrastructure optimizations enable broadcasters to benefit from cloud-native advancements, improving scalability, performance and deployment agility without introducing architectural complexity.

The latest enhancements are available as part of the ongoing CLOUDPORT 4.x release cycle.

More information is available on the company’s website.

NEW YORK—Amagi has announced that AccuWeather has successfully completed a major upgrade of its broadcast ecosystem. As part of the upgrade, AccuWeather moved from traditional broadcast infrastructure to a cloud-based, internet-driven system that manages both linear TV and streaming in one place. This eliminates separate workflows, making distribution more efficient, flexible, and easier to scale across platforms.

“At AccuWeather, delivering timely continuous weather content, forecasts and severe weather coverage requires a modern, scalable distribution infrastructure, which is why we partnered with Amagi,” said Helen Swenson, chief content officer at AccuWeather. “By consolidating our linear and OTT distribution on Amagi’s platform, we are simplifying operations and improving efficiency enabling our team to focus on high-quality content and delivering forecasts with proven Superior Accuracy™ our audiences trust.”

The transformation, anchored at Amagi’s state-of-the-art Master Control Room (MCR) in Princeton, N.J., brings both the technology stack and managed operations under a single provider. This enables AccuWeather to achieve a high level of agility and rapid customization of its channel.

“Managed Services is at the heart of this engagement,” said Srinivasan KA, co-founder and president – global business, Amagi. “Our role is not just to provide cloud playout technology, but to actively operate, monitor, and optimize mission-critical broadcast environments with a unified approach. As the entire solution is based on Amagi’s tech stack and managed services, customizations are seamless and faster. With our Princeton MCR overseeing Linear and FAST channels, AccuWeather gains both cloud-native agility and broadcast-grade operational assurance—a combination that is critical, but rare in the market.”

The expanded engagement builds on a successful initiative launched in 2021, when AccuWeather introduced its FAST channels. Amagi described the advantages of its Managed Services model for AccuWeather:

• Enhanced Distribution Efficiency: Transition to a fully IP-based distribution model to improve reliability and reduced costs.
• Optimized Regionalization at Scale: Advanced sub-feed capabilities enable efficient management of multiple regional feeds with customized graphics.
• Real-Time Agility for Live Events: Faster workflows allowing for instant delivery of breaking news and critical weather updates across all platforms.
• Accelerated Innovation Cycles: A unified technology approach enables quicker deployment of new features and workflow enhancements.

MONTREAL & NEW YORK—Matrox Video and Amagi have announced that they are integrating the Matrox ORIGIN software-defined framework into Amagi’s next-generation cloud production architecture.

This partnership aims to enable highly scalable, flexible, and efficient content production workflows for broadcasters and media companies.

One major benefit of the integration is that it will provide broadcasters with the underlying flexibility needed to transition toward software-defined, dynamically orchestrated environments, the two companies said. This will naturally accommodate emerging industry models such as the Dynamic Media Facility (DMF) initiative.

Matrox ORIGIN is a robust framework that provides a highly flexible core video pipeline fabric. The framework empowers broadcasters to transition from traditional hardware-based infrastructures to agile, cloud-native environments, allowing them to seamlessly scale resources and adapt infrastructure in real time, Matrox Video explained.

This collaboration establishes a strong technology synergy between the two companies, merging Matrox Video’s expertise in software-defined broadcast technology with Amagi’s industry-leading cloud platform.

“This collaboration with Amagi represents a significant step forward for cloud-based broadcast workflows,” said Francesco Scartozzi, vice president of sales and business development at Matrox Video. “Together, we are enabling broadcasters to move beyond legacy constraints and toward more flexible, software-defined operations that can adapt in real time.”

“At Amagi, we are committed to driving innovation in broadcast through cloud transformation,” said Srividhya Srinivasan, co-founder and CTO at Amagi. “Working with Matrox Video and leveraging the advanced video pipeline capabilities of Matrox ORIGIN allows us to expand our core technological framework and support highly flexible, scalable broadcast operations.”

NEW YORK—Amagi has launched Newspulse, an Agentic AI platform that automatically creates social-ready clips, vertical videos, and news bulletins by watching live news broadcasts and scanning VOD libraries.

"The newsroom's historical hesitation around AI has centered entirely on the fear of losing editorial control and brand integrity," said Srividhya Srinivasan, co-founder and CTO at Amagi. "With Newspulse, we are changing that equation. Our policy engine ensures the AI acts strictly within the newsroom's defined guardrails, autonomously handling the heavy lifting of multi-platform formatting. This liberates journalists to focus on the story, and allows broadcasters to aggressively capture younger digital audiences without inflating their baseline production budgets."

The launch comes at a time when 93% of young adults (ages 18–29) get their news via digital devices, and 76% rely directly on social media for news (Pew Research Center), making it increasingly important for traditional broadcasters to either reach those audiences on digital platforms or risk losing them entirely. Yet most newsrooms still stitch together a patchwork of point solutions to repurpose broadcast content—a workflow that inflates costs and burns out editorial teams.

Newspulse eliminates this fragmented approach with a single, unified platform that handles the full pipeline—from broadcast ingest to social publishing. It scans live feeds in real time, identifies individual story segments, and converts each one into publish-ready content for digital channels.

For example, when breaking news unfolds, Newspulse instantly captures the moment and the story. Rather than applying a static centre-crop, the AI dynamically tracks on-screen subjects, lower-thirds, and graphics to intelligently reframe the video into multiple aspect ratios (16:9, 9:16, 4:5, 1:1). In parallel, it generates platform-specific captions., and post information, and publishes the tailored clips directly to the newsroom's digital end points —all within minutes, without an editor touching the timeline. The platform offers human-in-the-loop checkpoints for greater editorial control. Beyond individual clips, Newspulse can seamlessly sequence a series of these stories to generate comprehensive news bulletins of varying lengths.

Crucially, Newspulse places editorial control, brand integrity, and compliance at its core through policy-driven Agentic AI. Newsrooms define their brand voice, stylistic rules, and content priorities—such as focusing heavily on specific regional updates or local sports teams. The AI operates entirely within these guardrails, ensuring that autonomous formatting perfectly aligns with the network's overall mission.

Amagi Newspulse is currently in limited availability testing with select newsroom partners, with general availability expected in June 2026.

To learn more, visit https://www.amagi.com/products/newspulse

NEW YORK—A new report from Amagi documents how applied AI solutions are moving into core media workflows at a time when global FAST (Free Ad-supported Streaming TV) viewership and ad monetization continued their double-digit growth in Q4 2025.

The March 2026 edition of the "Amagi Airtime Report: Special Edition – AI in Media Operations" found that global Hours of Viewing (HOV) across FAST grew 21% year-over-year in Q4 2025, while ad impressions rose 27% during the same period. The analysis is based on approximately 4,200 FAST channel deliveries distributed via Amagi’s Thunderstorm server-side ad insertion (SSAI) platform. Overall, Amagi manages 9,000+ channel deliveries according to the FY2025-26 Q3 earnings call.

While FAST continues to scale globally, the report’s central theme focuses on the accelerating adoption of applied AI across media operations. Based on a survey of 50 broadcast and streaming leaders evaluating 20 end-to-end content operations tasks, respondents identified the strongest AI impact potential in high-volume, information-driven workflows such as metadata enrichment, context tagging, subtitling and translation, and social content publishing. The report features exclusive conversations with Brian Briskman, co-founder and consultant at Likewise Media Consultants, and Cam Price, Co-Founder of LeadStory.

The report concludes that applied AI may represent the next structural shift in media operations — potentially as transformative as streaming was to distribution.

“The industry is entering a phase where AI is no longer just about experimentation — it’s about embedding intelligence directly into operational workflows,” said Srinivasan KA, co-founder and president of global business at Amagi. “Media companies that integrate applied AI across ingest, localization, scheduling, and monetization will unlock meaningful gains in speed, efficiency, and scalability.”

The report emphasizes that AI’s greatest value emerges when it moves beyond isolated tools and becomes native to content workflows — dynamically flagging QC exceptions, triggering localization, resolving rights compliance, and identifying monetization opportunities in real time.

According to the report, FAST maintained growth across all major regions in Q4 2025 compared to Q4 2024:

• LATAM: 66% HOV growth; 77% ad impression growth
• APAC: 23% HOV growth; 43% ad impression growth
• EMEA: 22% HOV growth; 43% ad impression growth
• U.S. & Canada: 17% HOV growth; 22% ad impression growth

The U.S. & Canada continue to account for the largest share of global FAST HOV and ad impressions, though international markets are steadily gaining share. Genre trends remained consistent, with Entertainment and News ranking as the top two categories globally. New channels launched after December 2024 contributed 18% of global HOV and 16% of global ad impressions in the quarter, underscoring continued platform expansion and content diversification.

The full March 2026 Airtime Report, including the complete “AI in Media Operations” survey results and detailed regional FAST viewership breakdowns is available at: https://www.amagi.com/resources/fast-report

BENGALURU, India—Amagi Media Labs Limited has announced that it has successfully completed the public listing of its equity shares on Indian stock exchanges (BSE and NSE).

The move makes it “the only end-to-end, AI-enabled cloud platform in the video category of the Media & Entertainment (M&E industry), serving as the ‘industry cloud’ for the sector” to be listed, Amagi reported. . It is also the largest cloud-native software solution provider in cloud playout for the broadcasting and streaming industry (in terms of FY25 revenues) to be listed on the exchanges.

The cloud-based media solutions provider is currently used by 45% of the Top 50 listed media and entertainment companies globally. It powers over 7,000 channel deliveries across 300+ content distributors, processing 500K+ hours of content and generating 26 billion+ monetized ad impressions. Headquartered in Bengaluru, India, it employs more than 850 people across the Americas, EMEA, and APAC,

The company reported that its initial public offering (IPO) opened on January 13, 2026, and closed on Friday, January 16, 2026, and witnessed strong investor participation and confidence in Amagi’s differentiated, technology-led business model and long-term growth prospects.

Speaking at the listing ceremony, Baskar Subramanian, co-founder, managing director and CEO, Amagi Media Labs Limited, said: “Amagi’s public listing is just the beginning. From a global cloud transformation standpoint, we are still in the very early stages—less than 10% of the media ecosystem has migrated to the cloud and 90% is yet to transform. At the same time, streaming has emerged as the single largest growth lever across the industry worldwide.”

“Amagi’s growth strategy is guided by the ‘Win, Expand, Extend’ framework as a structured strategy framework for vertical SaaS companies,” he continued. We shall continue to invest in product innovation and technology and harness Amagi Intelligence to drive innovation across our platform. We shall leverage domain expertise to expand into new geographies and strategically pursue acquisitions and partnerships. We shall scale profitably through disciplined capital allocation in order to enhance value for stakeholders and shareholders,” added Subramanian.

Amagi proposes to utilize the net proceeds from the fresh issue primarily in these areas: expenses in technology and cloud infrastructure amounting to ₹550.64 crore ($60 million); funding inorganic growth through unidentified acquisitions, and general corporate purposes. The planned expenses towards technology and cloud infrastructure will be deployed in phases, till Fiscal 2028.

NEW YORK—Although FAST channels are becoming ever more omnipresent in the streaming universe, the vast majority of them will need to start providing more live content if they are to succeed in the long-term.

This is according to Amagi, a cloud-based SaaS technology solutions provider for broadcast and streaming TV, which just released its 15th Global FAST Report, offering insights into the Free Ad-supported Streaming TV (FAST) ecosystem and how it is influencing media consumption.

Amagi’s report highlights the growing importance of live programming—especially sports content—in fueling audience engagement across FAST platforms. According to Amagi, whose technology is used to enable FAST channels, its Q1 2025 data indicates that 84% of live events (managed by Amagi in Q1 2025) were classified as sports, emphasizing why content providers are investing in live programming that caters to real-time, event-driven experiences for viewers.

“Live content is becoming a defining feature of FAST, not just in sports but across genres that benefit from real-time engagement,” said Srinivasan KA, Director & President - Global Business of Amagi. “What we’re seeing now is a shift in how audiences consume free streaming — they’re not just browsing channels but tuning in for moments that matter. As the FAST ecosystem matures, platforms and content providers can build more dynamic, event-driven programming strategies that are aimed at driving loyalty and monetization. Our goal at Amagi is to enable this shift — with the infrastructure, data, and flexibility to support live and linear content at scale.”

The report also noted that more than two-thirds of U.S. viewers surveyed (67%) watch live events on free and paid streaming platforms, with 70% watching live content daily or weekly. Nearly 50% surveyed said that being able to watch a live event for free would prompt them to sign up for a tril of a paid streaming service.

Amagi’s report can be downloaded here.

SAN FRANCISCO and BENGALARU, India—Sangeeta Chakraborty has been named chief revenue officer at Amagi, a cloud-based software-as-a-service (SaaS) technology provider for broadcast and streaming TV.

Chakraborty, who will be based in the San Francisco Bay area, will lead all global go-to-market functions, including sales, customer success, marketing, services and operations, Amagi said.

A veteran with two decades of enterprise software leadership experience, Chakraborty comes from Miro, a visual collaboration platform, where she was chief customer officer from November 2021 to March 2023 and chief revenue officer from March 2023 to December 2024. During her tenure at Miro, the company scaled more than 250,000 customers worldwide and grew its user base to more than 80 million, Amagi said. Miro was No. 11 on the Forbes “Cloud 100” list, valued at some $17.5 billion, according to Amagi.

“Media companies around the world are accelerating their shift to cloud-native, AI-powered infrastructure,” Amagi co-founder and president Srinivasan KA said. “Sangeeta brings the leadership and customer-first mindset that will help us lead the next chapter of our global expansion and market leadership.”

In addition to Miro, Chakraborty also held senior leadership roles at high-growth technology companies Okta, Check, SymphonyAI, Accela and VMWare, according to Amagi.

“Joining Amagi at this juncture is incredibly exciting. The media industry is undergoing a profound transformation, and Amagi stands at the forefront with its cloud technology innovation that is purpose-built for today’s video economy,” Chakraborty said. “From live production to monetization, Amagi is powering critical workflows for the world’s top media brands. I look forward to working with our global teams and customers to unlock new growth opportunities, strengthen our market leadership, and deliver measurable value through innovation, scale and trust.”

A frequent industry speaker and strategist, Chakraborty has an MBA from the Haas School of Business at the University of California–Berkeley and a bachelor’s of technology in computer science from NIT Warangal in India.

TV Tech: What do you anticipate will be the most significant technology trends at the 2025 NAB Show?

Dan Marshall: NAB Show is set to highlight some of the most transformative trends in media and entertainment technology. We anticipate major discussions around:
AI-driven Content Operations: The use of generative AI for content creation, localization, and personalization will take center stage.
FAST (Free Ad-Supported Streaming TV) Evolution: The next wave of FAST will focus on enhanced ad monetization, personalization, and dynamic content discovery.
Cloud-Native Broadcast Workflows: More broadcasters and content owners will shift to fully cloud-based playout, eliminating traditional infrastructure costs.
Advanced Data & Analytics for Content Monetization: Real-time insights on audience engagement, ad performance, and content consumption patterns will be key differentiators.

TVT: What will be your most important product news?

DM: At the 2025 NAB Show, Amagi will demonstrate:
• Amagi Set to Showcase Next-Gen Cloud Broadcast Solutions at NAB Show
• Amagi Launches AI-Powered Smart Scheduler to Improve Content Programming
• Amagi expands global NOC operations with a new local facility in the USA

TVT: How is your new product different from what’s available on the market?

DM: Improved supportability, advanced streaming Platform Unification and data-driven decisions for optimized monetization

TVT: What is it about NAB Show that brings you back every year?

DM: NAB Show has always been the epicenter of innovation in the media and entertainment industry. It provides us with unparalleled networking opportunities with global broadcasters, content owners, and technology partners; a platform to showcase cutting-edge solutions and demonstrate our leadership in cloud-based media technology; real-time insights into industry trends that shape our future product road map; and collaboration opportunities with media companies looking to accelerate their cloud transformation.

NEW YORK—In the run-up to the 2025 NAB Show, Amagi has announced the establishment of a Broadcast Network Operations Center (NOC) in Princeton, N.J.

This expansion strengthens Amagi’s onshore managed services offering, providing localized support for news, sports, and entertainment TV Networks, the provider of cloud-based SaaS solutions for broadcast and streaming TV reported.

Amagi will be showing it's various solutions and services at the 2025 NAB Show between April 6-9 at Booth W1721.

With over a decade of experience in Managed Services, Amagi has built a robust global NOC infrastructure spanning India, the UK, and now the U.S.

Adding the Princeton NOC strengthens this network, complementing existing operations and reinforcing Amagi’s commitment to delivering seamless broadcast management, the company explained.

Staffed by highly skilled broadcast operators with many years of expertise, the U.S. NOC intends to ensure seamless coordination, rapid issue resolution, and real-time support for critical live operations—particularly in the news and sports sectors. With 24/7 monitoring and dedicated support, Amagi seeks to ensure broadcasters manage multiple channels and streamline live operations efficiently, the company said.

“At Amagi, our priority is to offer customers flexible, high-quality broadcast solutions that cater to their evolving needs. With our newest NOC, we can offer our commitment to providing localized expertise for broadcasters operating in North America—backed by an experienced live operations team that ensures seamless, round-the-clock support,” said Srinivasan KA, Co-founder and Chief Revenue Officer of Amagi.

Amagi’s Managed Services offering aims to provide broadcasters with a comprehensive solution for efficient and scalable media operations. Built on a cloud-native architecture with a vertically integrated technology stack, Amagi intends to ensure seamless workflows, cost efficiency, high availability, and business agility. With an agile operations model that combines local and offshore resources, broadcasters can tailor support for each channel, achieving the right balance of cost, control, and scalability.

As the broadcast industry shifts toward cloud-native and remote-managed solutions, Amagi has provided scalable, flexible, and cost-effective broadcast services to such clients as Hearst Networks UK, ABS-CBN, Astro, Cox Media Group, DAZN, Globo, Lionsgate Studio, NBCUniversal, Tastemade, and VIZIO.

Amagi will showcase its latest advancements at Booth [W1721] from April 6 to 9 at NAB 2025 in Las Vegas. To schedule a meeting and discover how Amagi’s AI-driven solutions can transform your broadcast and streaming workflows, visit https://www.amagi.com/events/nab-show-las-vegas.

LONDON—Amagi, a cloud-based SaaS solutions provider for broadcast and connected TV (CTV), announced that FC Barcelona is launching Spanish and English versions of the TOP BARÇA FAST channel on Amagi NOW

Amagi Now is an all-in-one cloud media platform that simplifies content operations through automated workflows, media asset management, and streamlined distribution and monetization capabilities.

The new TOP BARÇA channels will bring fans closer to the action with exclusive behind-the-scenes content, player interviews, historical match highlights, and other content. Using Amagi’s cloud technology, FC Barcelona intends to deliver high-quality streaming experiences while tapping into new revenue streams through targeted advertising and audience monetization, the two companies reported.

The launch of TOP BARÇA is part of FC Barcelona’s drive to capitalize on the booming FAST market. With the launches, the club said it aims to strengthen is businesses by:

• Monetize Video Content: FC Barcelona advertising revenue opportunities by distributing curated Barça content across streaming platforms.
• Enhance Global Reach: The dual-language channels allow the club to engage a broader audience across Spanish-speaking regions and international markets.
• Streamline Content Delivery: Amagi’s cloud-native platform simplifies the operational complexities of managing and distributing live and on-demand content.

Toni Cruz, director of Barça Studios | Barça One, elaborated on the strategy by saying, “FC Barcelona has always been a pioneer in connecting with fans worldwide, and our partnership with Amagi to launch TOP BARÇA channels is a testament to that vision. By tapping into the FAST ecosystem, we are extending Barça’s reach and creating an innovative platform to engage our fans with premium content while driving significant revenue growth for the club.”

Amagi provides a suite of channel creation, distribution, and monetization solutions. The company’s clients include some of the world’s biggest names, including Hearst Networks UK, ABS-CBN, Astro, Cox Media Group, DAZN, Globo, Lionsgate Studios, NBCUniversal, Tastemade, and VIZIO.

NEW YORK—ABC (Australian Broadcasting Corp.) Commercial has selected Amagi for the launch of a suite of free ad-supported streaming television (FAST) channels.

ABC Commercial will leverage its content catalog to reach international audiences in new and dynamic ways with the launch, Amagi said.

The channel suite’s rollout is expected to lead with North America, including the United States, where FAST channel household penetration is higher than 40%. Plans call for expansion into English-speaking territories, Europe and Asia.

“This partnership with Amagi represents a significant milestone for ABC Commercial as we expand into the global FAST market, opening new doors for Australian content to thrive on international FAST platforms,” ABC Commercial Digital Sales Manager Brian Lee said. “Our channels will allow audiences to access Australia’s most-loved and unique stories in innovative ways, whether they’re seeking family-friendly content, compelling dramas or captivating documentaries.”

ABC Commercial has a catalog of more than 4,000 hours of premium content across a wide range of genres, including scripted, factual entertainment, lifestyle and children’s. Among its popular programs are “Aftertaste,” multiple seasons of “Restoration Australia,” “Wild Australians” and “Reef School.”

“We know how much international audiences have opened up to Australian content over the last decade, and we are confident that platforms will embrace our new channels with enthusiasm, allowing them to provide audiences with the opportunity to enjoy the best Australia has to offer,” Lee said. “We look forward to announcing further details on our new channel launches in early 2025.”

Calling the broadcaster’s entry into FAST distribution “an exciting step forward,” Srinivasan KA, Amagi co-founder and chief revenue officer, said his company is “enabling ABC to expand its reach, engaging audiences worldwide with high-quality content while creating new revenue opportunities through precise, targeted advertising.”

Amagi provides a complete suite of channel creation, distribution and monetization solutions.

More information is available on the company’s website.

NEW YORK—Amagi has acquired Argoid AI, an artificial intelligence company specializing in recommendation engines and programming automation for OTT platforms, in a deal it said would strengthen its content planning, distribution, and monetization solutions for media companies.

Terms of were not disclosed.

Argoid AI, known for its state-of-the-art artificial intelligence capabilities, has developed products that enhance content recommendations and enable real-time programming decisions.

By integrating Argoid AI’s advanced algorithms into Amagi’s existing platform, this acquisition will significantly boost the functionality of Amagi’s product suite, particularly the Amagi NOW and Amagi CLOUDPORT offerings, the company said.

The acquisition will also allow Amagi to deepen its AI-powered content programming, metadata enrichment and recommendation engine services, which are crucial in transforming to personalized streaming as part of the FAST 2.0 innovation.

“Amagi has been investing in AI/ML over the last couple of years,“ co-founder and CEO Baskar Subramanian said. “We strongly believe in AI/ML’s pivotal role in transforming the media and entertainment industry, creating efficiencies, enhancing monetization, and providing an engaging viewer experience.

“With this acquisition, Amagi will integrate Argoid’s AI components into its award-winning cloud solutions, significantly enhancing value for our customers,” he continued. “The combined tech expertise of both companies will address key challenges in the streaming industry, such as content discoverability, viewer retention, and intelligent programming.”

Acquiring Argoid AI will also bring talented engineers and data scientists to Amagi. Argoid’s founders, Gokul Muralidharan, Soundararajan Velu, and Chackaravarthy E, will join Amagi, contributing to the future roadmap and further integrating AI into its offerings.

“We are thrilled to join forces with Amagi, a true leader in media technology,” Muralidharan said. “This partnership allows us to scale our AI-driven solutions, delivering even greater customer value. Together, we will revolutionize how content is programmed and distributed in the digital era.”

Amagi provides a suite of channel creation, distribution and monetization solutions. The company’s clients include some of the world’s biggest names, including Hearst Networks UK, ABS-CBN, Astro, Cox Media Group, Dazn, Globo, Lionsgate Studio, NBCUniversal, Tastemade and Vizio.

MEXICO CITY—Amagi said El Reino Infantil has chosen it to expand its reach across new platforms. Launched in October, El Reino Infantil bills itself as the largest Latin American YouTube channel specializing in children’s content.

As part of the deal, El Reino Infantil will deploy Amagi CLOUDPORT, a cloud-native automation and playout platform for broadcast and streaming TV, and Amagi PLANNER, a lightweight content scheduling platform, to simplify channel programming.

These products will enable El Reino Infantil to seamlessly distribute its library of children's content to new digital platforms, expanding its reach and visibility globally, Amagi said.

In choosing Amagi, El Reino Infantil said it sought a robust solution to support its expanding distribution needs. The solution also needed to ensure that El Reino Infantil's content remained accessible to audiences wherever they consume media, be it through streaming platforms, mobile apps, or other digital services.

By leveraging Amagi’s cloud-based solutions, El Reino Infantil is now positioned to meet viewers on their preferred platforms, enhancing audience engagement and brand visibility, the companies said.

“Partnering with Amagi represents a key step forward for El Reino Infantil,” said Alejandra Muchelac, head of music and business development at El Reino Infantil. “We were looking for a solution that could integrate easily with various platforms, offer scalability, and help us strengthen our presence in the market. Amagi's technology delivers exactly that, allowing us to expand our content reach while maintaining the quality and reliability our audience expects.”

El Reino Infantial Digital Director Pablo Lacroix added: “As our channel grows, it is essential that we partner with technology providers who understand the complexities of digital content distribution. Amagi’s solutions not only meet our technical requirements but also enable us to expand efficiently across new platforms. We are excited about the possibilities this partnership opens for us and our audience.”

Ronaldo Dias, sales director, Hispanic Americas at Amagi, said: “We are delighted to support El Reino Infantil in enhancing its 360-degree channel strategy. Amagi's products are specifically designed to scale with content owners like El Reino Infantil, allowing them to seamlessly extend their reach to new platforms and grow their digital footprint. We look forward to seeing their content engage even more worldwide viewers.”

Amagi provides a complete suite of channel creation, distribution, and monetization solutions. The company's clients include some of the world's biggest names, including A+E Networks U.K., ABS-CBN, Astro, Cox Media Group, DAZN, Globo, Lionsgate Studio, NBCUniversal, Tastemade and Vizio.

NEW YORK—A new study from Amagi highlights both the ongoing shift of viewing to free ad-supported streaming (FAST) channels and the rapidly growing amount of sports content viewed on such platforms.

The “13th Amagi Global FAST Report” found significant growth in sports content available on FAST platforms over the last year. The 65% increase in live sports content was accompanied by a 150% increase in global sports-channel viewership, Amagi reported. Overall, FAST viewing grew by 40% year over year.

“The integration of sports content into FAST platforms represents a significant shift in the streaming landscape, opening up new opportunities for both established leagues and niche sports to find and grow their audiences,” Srinivasan KA, Amagi co-founder and chief revenue officer, said. “Our latest report underscores the rising prominence of sports content in the FAST ecosystem. With sports channel viewership outpacing overall growth, it’s clear that FAST is becoming an increasingly important platform for sports leagues and broadcasters as a source of distribution revenue.”

The newly released report is based on data from 2,800-plus channels using Amagi THUNDERSTORM, the company's server-side ad insertion platform, as well as business preferences and future predictions based on a comprehensive survey of 128 streaming, broadcast and sports executives. It also highlights insights from large and niche sports and media companies, showing how these organizations use FAST to expand their reach and engage with viewers in new ways.

Key takeaways include:

• Sports content soars: Live sports content on FAST is rapidly growing, with a 65% increase in live sports hours.
• U.S. and Canada outpace other regions: The North American countries saw triple-digit growth in sports-channel viewership and impressions, contributing to 60% of global viewership.
• EMEA sees significant growth: Sports channel viewership grew by about 4.5 times in Europe, the Middle East and Africa, with 60% of this growth driven by the addition of new channels.
• Executives prioritize live sports in FAST content strategies: One-third of surveyed executives said live sports in their content plan either now or in the future, with another third saying they want to add live sports. Sixty-seven percent of respondents reported an increase in advertising interest in live sports.
• New channels drive FAST: New channels launched within the last year drove nearly one-third of viewership growth for FAST, which continues to attract new content providers and channels.

The latest edition of the Amagi Global FAST Report is available here.

Amagi will host the webinar "The State of Sports Viewership" on Oct. 30 at 1 p.m. (ET) to discuss what it takes for content owners and broadcasters to succeed and what the future holds. Registration for the event is available here.

Amagi provides a suite of channel creation, distribution, and monetization solutions. The company's clients include such major companies as A+E Networks U.K., ABS-CBN, Astro, Cox Media Group, DAZN, Globo, Lionsgate Studios, NBCUniversal, Tastemade and Vizio.

NEW YORK—Amagi said it was chosen to provide FAST playout and streaming distribution technologies and services globally for the launch of Skillshare TV, a new free streaming channel offering a wide range of inspiring content from Skillshare, billed as the world’s largest online learning community for creativity.

“We believe Skillshare is a happy corner of the internet, so we're excited to expand that positivity by partnering with Amagi to launch Skillshare TV, which aims to bring the best of Skillshare to even more creative enthusiasts and dabblers across the globe,” Alicia Hamilton-Morales, senior vice president of content at Skillshare, said. “Not only will the channel bring Skillshare into more homes, it will also broaden the reach and impact of the amazing creators behind Skillshare's content.”

For the launch, Skillshare TV is leveraging the Amagi CLOUDPORT cloud-based automation and playout platform, the Amagi PLANNER cloud-based platform for content planning and TV-channel program scheduling and the Amagi THUNDERSTORM SSAI and analytics platform.

“We are excited to partner with Skillshare to bring their inspiring and creative content to a global audience through Skillshare TV,” Srinivasan KA, co-founder and chief revenue officer at Amagi, said. “Our cloud-based solutions enable seamless delivery and playout, ensuring that Skillshare's engaging learning experiences reach living rooms worldwide. By expanding Skillshare’s presence into the FAST space, we are excited to help broaden the impact of their incredible content and empower even more viewers to explore their creativity.”

Skillshare calls Skillshare TV the next step in its mission to make creative learning accessible anytime, anywhere. Viewers will get always-on access to Skillshare Originals, classes from top creators and inspirational programming, taking viewers inside the processes and studios of world-class creatives. The channel will act as a daily creative companion for viewers, whether professionals or hobbyists, guiding them through journaling and watercolor to home design, cooking, crafting and more.

Amagi provides a complete suite of channel creation, distribution and monetization solutions. Its clients include some of the world’s biggest names, including A+E Networks U.K., ABS-CBN, Astro, Cox Media Group, DAZN, Globo, Lionsgate Studio, NBCUniversal, Tastemade and Vizio.

NEW YORK—Amagi has announced that it will showcase its latest innovations in live remote production, ground-to-cloud migration, and streaming at the upcoming IBC 2024 in Amsterdam.

Continuing its successful cloud solutions deployment for live broadcasts of recent global premier sports events, Amagi said that it will give attendees a front-row seat to a live operations center at its stand, 5.B87, that capture the entire glass-to-glass workflow. 

IBC 2024 attendees will also be able to appreciate the flexibility, resilience, scalability, and cost-effectiveness of Amagi solutions, be it for sports, news, or premier events. 

"Across Tier 1 and Tier 2 broadcasters, executives are increasingly seeing the rationale for ground-to-cloud migration to give them better flexibility, operational efficiencies, and agility as they look to expand audience reach, address multiscreen viewing habits, and explore newer monetization avenues," said Srinivasan KA, co-founder and chief revenue officer at Amagi. "IBC 2024 gives us yet another opportunity to engage with customers and the industry at large to demonstrate why Amagi's pioneering cloud-native solutions are highly differentiated and a true leader wherever cloud migration is in play."

From setting up on-demand live broadcast infrastructure, orchestrating live events from any remote location, and managing dynamic graphics and ad breaks to clipping and social media publishing, Amagi will demonstrate the power of its cloud-native solutions, Amagi CLOUDPORT, Tellyo STUDIO, and Tellyo PRO, to help customers manage and automate the entire broadcast workflow — from ingest to delivery. The offering builds on Amagi's acquisition of Tellyo last year to enhance and expand its end-to-end broadcast solutions.

Amagi said it will further ensure broadcast reliability through the launch of the on-prem playout server Disaster Recovery DR Box for Amagi CLOUDPORT at IBC 2024, ensuring zero disruption in broadcasting owing to failure anywhere in the cloud or connectivity to the cloud.

The offering will provide a third layer of redundancy, an essential backup level against multi-AZ, and multi-region cloud options. The server DR Box thus will allow for near-zero downtime, making it an ideal solution for large-scale enterprise customers needing an on-prem fallback system to alleviate some potential concerns related to cloud deployment and network stability.

As content owners and platforms look for ways to maximize content monetization opportunities, Amagi will also showcase its latest innovation in STV advertising powered by its cutting-edge SSAI solution, Amagi THUNDERSTORM. Taking center stage will be ad-pod optimization, in-content advertising, and Amagi's patent-pending technology to dynamically adjust the length of ad breaks per viewer, eliminating the need for slates or fillers to round out linear ad breaks.

Furthermore, Amagi will show how Amagi ANALYTICS, with its real-time monitoring, audience, and ad insights, can optimize content performance and ad campaigns.

During the show, Amagi will also demo its integration of Amagi Tellyo PRO with Amagi CLOUDPORT. This integration allows Tellyo PRO users to log in seamlessly using their Amagi CLOUDPORT credentials, ensuring a much easier workflow. Now, operators can monitor live streams, create recording clips, and push content directly into Amagi CLOUDPORT in real time from the Tellyo PRO interface. The result can be used on Amagi CLOUDPORT for deferred playout to digital or VOD channels. Such powerful integration enhances the use cases for live recording and presents a great opportunity for broadcasters that need to push selective recorded content to several platforms.

Amagi provides a complete suite of channel creation, distribution, and monetization solutions. The company's clients include some of the world's biggest names, including A+E Networks UK, ABS-CBN, Astro, Cox Media Group, DAZN, Globo, Lionsgate Studio, NBCUniversal, Tastemade, and VIZIO.

Attendees can get more information and firsthand experience at Amagi Stand 5.B87 at IBC 2024.

NEW YORK–A new report from Amagi indicates that the FAST channel business continues to grow and play an increasingly important role in the streaming sector, particularly among broadcasters who now account for 30% of the top 100 channels. 

The 12th Amagi Global FAST Report found that TV networks now account for 30% of the top 100 FAST channels, driving a 40% share in total hours of viewing (HOV) across these channels. 

The research also indicated that among Amagi-delivered FAST channels, global HOV  was up 31% and ad impressions jumped by 26% during Q2 2024 compared to Q2 2023. 

These findings underscore the significant role that FAST channels play in the rapidly evolving streaming landscape, demonstrating FAST's ability to adapt and thrive in the face of new technologies and viewing habits, Amagi said. 

Those findings come at a time when some researchers are reporting data that the FAST business continues to grow but has become more challenging with a larger number of channels chasing advertising dollars.  

"The latest edition of our report highlights the substantial role FAST plays in the streaming ecosystem," said Srinivasan KA, co-founder and chief revenue officer of Amagi. "With TV Networks accounting for a substantial portion of the top channels and viewing hours, it's clear that FAST provides a great avenue for traditional media companies to draw additional revenues in the digital age. This report also underscores the ongoing double-digit growth in global HOV and ad impressions, demonstrating the robust health of the FAST market."

The newly released Amagi Global FAST Report offers critical data and insights derived from over 50 FAST services and 5,000-plus channels using Amagi Thunderstorm, the company's Server-Side Ad Insertion (SSAI) platform. Additionally, the report incorporates findings from the 2024 Amagi Consumer Survey (April-June), which reflects the preferences and viewing habits of nearly 500 U.S. households across various income brackets.

Key takeaways from the 12th Amagi Global FAST Report (Data based on Amagi ANALYTICS and FAST channels that run on Amagi's platform) include:

• Consumers Increasingly Comfortable With Exploring FAST Offerings: 75% of Amagi's Consumer Survey respondents indicated they would create a free profile on a streaming service to sample FAST channels, and more than half would enter their credit card information.
• Growth of Broadcaster-Owned Channels: The total number of broadcaster-owned channels within FAST increased by approximately 2.5 times.
• Increase of FAST Channels Within O&O Apps: The total number of FAST channels within O&O apps increased by almost 50%.
• Significance of Single IP Channels in FAST: More than 25% of entertainment channels are Single IP channels, driving more than 33% of HOV within the genre.

Amagi will host the webinar "How FAST enhances streaming's many business models" on July 31 at 1 p.m. Eastern Time to discuss opportunities associated with the new report. Attendees can register here.

Amagi provides a complete suite of channel creation, distribution, and monetization solutions. The company's clients include ABS-CBN, AccuWeather, A+E Networks UK, beIN Sports, Cox Media Group, Fremantle, Gannett, Gusto TV, NBCUniversal, Tastemade, The Roku Channel, Lionsgate, VIZIO, MAVTV, DAZN, Astro among others. 

The latest edition of the Amagi Global FAST Report is available here. More information about Amagi and its streaming TV solutions is available at www.amagi.com.

Missed any of our product news this week? Here is our new weekly wrap-up of new products, services and deployments we published in our newsletter between June 24 and June 28. The stories are listed from the newest on Friday June 28, day by day back to our stories from Monday June 24..

Nest Productions, MiB Partner On New Production Insurance Program

Nest Productions has partnered with film and TV insurance firm MiB, providing Nest partner indies with competitive insurance rates, enhanced coverage and production risk management and support, it said.

Globecast, Blacon Media To Collaborate On U.S. Election Coverage

Globecast and Blacon Media, a broadcast engineering, production and distribution firm, are partnering to provide live coverage of the 2024 U.S. election and related events.

Fubo Launches on Xfinity Flex, Xumo Stream Box and Xumo TV

Comcast and the vMVPD Fubo have announced that Xfinity Internet customers with a Flex or Xumo Stream Box have another option for a live TV service with the launch of Fubo, a sports-first live streaming service that brings together more than 400 sports, news and entertainment networks.

Dalet Completes AWS Foundational Technical Review for Dalet Pyramid Cloud-Native News 

Dalet has announced it has completed the Amazon Web Services (AWS) Foundational Technical Review (FTR) for Dalet Pyramid, the company's cloud-native news workflow solution.

T-Mobile Remains Top Ranked for 5G Speeds

New Q1 2024 data from Ookla shows that T-Mobile continues to provide the fastest 5G download speeds in the U.S., with a median 5G download speed of 287.14 Mbps as of March 2024, an increase of 29.64 Mbps in a single month.

Amagi Strengthens its European Presence with New Office in Poland

Amagi has opened a new office in the bustling center of Łódź, which will strengthen its European presence and allow it to tap into a wealth of young technology talent in Poland, the company reported.

HOT Telecommunications Reduces Errors, Plans For Future With OOONA QA Manager

Israeli telecom HOT has deployed OOONA’s QA Manager to transform management of its video-on-demand (VOD) catalog and automate quality assurance operation, enhance the accuracy of localization and deliver a better experience to customers.

Peacock to Use AI-Generated Al Michaels' Voice for Recaps of Olympic Games

AI generated content will be breaking new ground in major sports coverage at this summer’s Olympic Games in Paris with the NBCUniversal’s streaming service Peacock announcing that it will harness AI technology to present “Your Daily Olympic Recap on Peacock”.

EMG / Gravity Media Deploys Remote Video Workflow For Netball

EMG / Gravity Media has developed a remote video production workflow for coverage of Netball, a sport played by more than a half million worldwide with some similarities to basketball.

Drei TV Turns To ATEME For OTT Video Compression, Management

Drei TV has deployed video compression and management technology from ATEME to power the Austrian TV service provider’s over-the-top (OTT) streaming service, which consists of more than 60 channels, in time for coverage of a major European Football Tournament.

DAZN Group, Exports World Cup Foundation Strike Coverage Deal

The Esports World Cup Foundation has entered into a global partnership agreement with DAZN Group, which will provide its platform for the free broadcast of the inaugural Esports World Cup (EWC), July4-August 25.

Amagi Showcases New Streaming Technology on Vizio

Amagi has announced the successful deployment of Amagi's Zero Slate technology on Vizio's owned and operated WatchFree+ channels.

Dish Launches New TV Bundle with Free Netflix

Dish Network has announced that it has added Netflix to its Dish TV subscription offering at no additional cost for two years.

Meptik Releases Turnkey ‘Studio in a Box’ for Virtual Production

The Disguise company Meptik has unveiled its first turnkey virtual production studio solution, Meptik Studio Pro.

Akta Integrates Google Cloud Gemini AI Models

AI-powered video solutions specialist Akta has announced at StreamTV 2024 in Denver that its platform will now use Google Cloud’s Gemini artificial intelligence (AI) models.

Hyperlocal Streaming Service Zeam Expands Channel Roster

Zeam Media has announced the launch of a number of new channels including Always Funny TV, from the creators of America’s Funniest Home Video, Tegna's Locked on Sports and True Crime Network channels, and Hubbard Broadcasting’s roster of local stations across Minnesota, New Mexico, and upstate New York.

Avid Unveils Avid Huddle SaaS Content Review, Approvals Solution

Avid has launched Avid Huddle, an SaaS solution that gives post-production teams the ability to collaborate and accelerate content review and approvals.

Cineverse Taps XL8 to Enhance Captioning, Localization

Cineverse announced this week that it is using XL8’s AI-powered machine translation technology to enhance Cineverse’s Matchpoint content management and distribution platform for captioning and localization.

Bitcentral Unveils Fusion Gateway for AI-Powered Media Asset Management

Bitcentral has launched Fusion Gateway, a best-in-class cloud offering that the company says “bridges the gap between media asset management (MAM) and artificial intelligence (AI) tools,” enabling Bitcentral customers “to harness new opportunities for content discovery, automation, and increased efficiency and sets the table for more creativity.”

Accedo, Qualcomm and HBS Form XR Sports Alliance

Accedo is joining forces with Qualcomm Technologies and HBS, a specialist sports broadcast organization, to form a strategic alliance with the aim of bringing together market-leading stakeholders to bridge the sports and XR industry.

Wowza to Work with AWS and AMD for High-Efficiency Streaming

Wowza has announced that Wowza Streaming Engine, its highly flexible, on-prem video streaming solution, is now compatible with Amazon Elastic Compute Cloud (Amazon EC2) VT1 instances from Amazon Web Services (AWS) and is available in AWS Marketplace.

KBTC Upgrades Studio Lighting with Brightline Soft Lights

The public TV station KBTC has redesigned and upgraded its lighting design with Brightline soft lights. A legacy Kliegl lighting/dimming system was repurposed, adding the ability to route non-dimming power to new solid-state soft lights from Brightline Lighting.

Imagine Upgrades Ad Management Platform xG Linear with New Features

Imagine Communications has unveiled new features and improvements to xG Linear, its ad management platform for MVPDs in North America.

Canada’s Global News Upgrades to Calrec’s Type R IP Consoles

Global News, a leading news network in Canada, has integrated Calrec's Type R consoles into its facilities in Calgary, Edmonton, and Vancouver.

Lionsgate Selects Amagi for FAST Playout and Delivery

Amagi has announced that Lionsgate has chosen Amagi to be its partner for FAST playout and deliveries globally. Lionsgate will use Amagi's cutting-edge cloud technology to scale Lionsgate's content delivery capabilities globally and enable the rapid launch of new channels, the companies reported.

Paul Bunyan Communications Chooses Witbe Monitoring Technology

U.S. rural all-fiber-optic network provider Paul Bunyan Communications has selected Witbe’s proactive monitoring technology to monitor channels remotely that run on its PBTV set-top boxes (STBs) and ensure customers across multiple states receive a high quality of experience (QoE).

Hiltron Reports Growing Demand for Ground Antenna Refurbishment

Demand is coming from high accuracy teleport antenna performance evaluation through to latest-generation motorized antenna mounts and control systems.

CommScope Updates E6000 Converged Edge Router

CommScope has launched Software Release 13 for the E6000 Converged Edge Router (CER). Software Release 13 allows operators a flexible path forward with existing or new units as they move toward 10G with the power of the E6000 CER­—the cable industry’s most widely-deployed CCAP—in rapidly-evolving cable networks.

Comcast Business, Elon Musk’s Starlink Ink Deal to Provide Connectivity to Businesses

Comcast Business has announced an agreement with Elon Musk’s Starlink, a major provider of Low Earth Orbit (LEO) satellite technology, to provide connectivity solutions to Comcast Business enterprise customers.

IBC Show to Focus on AI, Shifting M&E Business Models, Sports

In a press conference, IBC organizers previewed the upcoming 2024 IBC Show, taking place Sept 13-16 at the RAI Amsterdam, with a focus on how AI is impacting media and entertainment as well as an examination of how evolving business models are transforming the way media companies use technology to inform and entertain.

ŁÓDŹ, Poland—Amagi has opened a new office in the bustling center of Łódź, which will strengthen its European presence and allow it to tap into a wealth of young technology talent in Poland, the company reported. 

"The inauguration of this innovation center in Central Europe marks a key milestone in Amagi's journey," says Baskar Subramanian, co-founder and CEO of Amagi. "This center will provide a platform for Polish technology professionals to serve our global customers, underscoring Amagi's strategic vision of being a frontrunner in the cloud-based live broadcast technology domain."  

Poland has strategically positioned itself as a magnet for tech innovation, Amagi said in announcing the new office. Its robust educational system produces engineering, computer science, and other tech-related graduates. This abundance of skilled professionals and a supportive environment make Poland a prime location for companies looking to tap into the global tech scene. 

"The entry of Amagi into our market is a significant event for our technology sector," says Adam Pustelnik, First Deputy Mayor of the City of Łódź. "This industry is growing rapidly and constantly needs new solutions, specialists, and a specific talent pool. We are delighted to collaborate with such an innovative company and support the development of our City together. I believe that Amagi, as a strong global brand, will help strengthen Łódź's position in the global media technology market."

In 2023, Amagi expanded its global footprint by acquiring Tellyo, a Polish company specializing in broadcast technology solutions. This strategic move marked Amagi's initial foray into the Polish market and proved to be a significant growth catalyst for the company.  The talented Polish development teams are now at the forefront of several of Amagi's industry-leading products, including Tellyo STUDIO, a platform designed to streamline live content production and delivery, and Tellyo PRO, a suite of tools tailored explicitly for high-pressure live broadcast environments like elections and significant sporting events, such as the Olympics.

"At Amagi, we're driven by four core values that empower everyone in our ecosystem, from employees to customers, to thrive and reach their full potential truly," says Prasad Menon, chief people officer at Amagi. "Our Polish team perfectly embodies this philosophy.  Their exceptional talent, dedication, and deep understanding of technology fuel the development of our industry-leading solutions.  Their ability to deliver cutting-edge products like Tellyo Studio and Tellyo Pro ensures Amagi continues to meet the ever-changing needs of the global media landscape."

Amagi reported that it has significantly increased its customer base in the European region. It now delivers services to large media and entertainment industry players like DAZN, Grupa Polsat-Interia, and many more. Amagi also delivers linear channels in over 40 countries worldwide, with a strong presence in the American market. Its global client list includes ABS-CBN, AccuWeather, A+E Networks UK, Cineverse, and more.

NEW YORK—Amagi has announced the successful deployment of Amagi's Zero Slate technology on Vizio's owned and operated WatchFree+ channels. 

The deployment, which Amagi called the first showcase of the solution, is part of Amagi's broader Stream Personalization initiative. The new Zero Slate offering enhances the streaming experience with its patent-pending technology that can dynamically adjust the length of ad breaks on a per-viewer basis, eliminating the need for slates or filler to round out linear ad breaks.

This new "viewer-first" personalized approach to digital streaming has already demonstrated a lift in viewership, according to Amagi, which reported a 20% increase on Vizio's owned and operated channels utilizing the Zero Slate capabilities. 

Data from Amagi Aanalytics indicates that slates, often used to fill the unsold portion of ad pods, may increase viewer churn by as much as 15% in today's Free Ad-supported Streaming TV (FAST) ecosystem. Zero Slate's early success demonstrates that personalizing pod length can boost viewer engagement, enabling more high-quality viewing experiences over time. This capability also represents an important first step for Amagi toward a broader suite of Stream Personalization capabilities that offer even more engaging linear viewing experiences.

"We are pleased to partner with Amagi on this showcase of their Zero Slate technology. This collaboration reinforces Vizio's commitment to enhancing user experiences and delivering personalized content as we expand Zero Slate across more channels," said Katherine Pond, group vice president of platform content and partnerships at Vizio.

"We are grateful to have partnered with an industry leader like Vizio to test the impact of our new Zero Slate capability and are excited about Stream Personalization's ability to further transform the linear viewing experience," said Srinivasan KA, co-founder and chief revenue officer, Amagi.

NEW YORK—Amagi has announced that Lionsgate has chosen Amagi to be its partner for FAST playout and deliveries globally. 

Lionsgate made the decision after rigorous testing of multiple vendors. As a result of the deal, Lionsgate will use Amagi's cutting-edge cloud technology to scale Lionsgate's content delivery capabilities globally and enable the rapid launch of new channels, the companies reported. 

"Our partnership with Amagi has enabled us to further lean into FAST, quickly scale up our channel lineup, and optimize monetization of content from across our library — all while delivering viewing experiences that look and feel like TV," said Chase Brisbin, executive vice president of international SVOD sales and head of global channels at Lionsgate. "We're now managing a large FAST portfolio, including recently launching two new channels – Nash Bridges and The Conners – with more to come in both the U.S. and internationally. Amagi's cloud solutions and support team are integral to our ability to efficiently manage this volume on a global scale."

Known for its extensive library of popular titles such as "John Wick," "The Hunger Games," "Mad Men," "Weeds," and "Nashville," Lionsgate is using Amagi's technology to create and manage a mix of multi-program and single IP channels.

More specifically, Lionsgate is using the Amagi CLOUDPORT cloud-based automation and playout platform, the Amagi PLANNER cloud-based platform for content planning and TV channel program scheduling, Amagi THUNDERSTORM, the SSAI & Analytics Platform, and the Amagi ADS PLUS real-time CTV advertising marketplace outside the U.S. 

This suite of solutions enables Lionsgate to manage, deliver, and monetize linear and VOD content for two dozen channels across a broad footprint and efficiently handle scores of deliveries, making it one of the largest players in the FAST ecosystem, the companies said. 

"Amagi's infrastructure and dedicated team of professionals are uniquely positioned to support Lionsgate's rapid expansion," said Srinivasan KA, co-founder & chief revenue officer at Amagi. "Together, we are executing a playbook for building an optimized and efficient media business in the 21st century. This collaboration sets a new benchmark in the industry for content studios, allowing them to creatively maximize their existing content library, expand their reach, add new viewers, attract advertisers, and increase revenues."

Amagi provides a complete suite of channel creation, distribution, and monetization solutions. Amagi's global clients include ABS-CBN, AccuWeather, A+E Networks UK, beIN Sports, Cineverse, Cox Media Group, Crackle Plus, Fremantle, Gannett, Gusto TV, NBCUniversal, PAC-12, Tastemade, and The Roku Channel, among others.

NEW YORK—DLT Entertainment has announced the launch of 80’s Sitcom Flashback, a FAST Channel exclusively curated to celebrate the comedies that dominated primetime TV in the 1980s. 

DLT has tapped Amagi to provide technology and services for the launches. 

DLT Entertainment, an innovator in adapting U.K. formats, will utilize their library of classic sitcoms to launch 80’s Sitcom Flashback across FAST streaming platforms beginning this month. The channel, which debuts on global streaming media platform Plex, will roll out across other streaming platforms including Free Movies Plus and Anoki in the second quarter 2024, Donald Taffner Jr., president of DLT Entertainment reported.

The programming line-up will feature the acclaimed “Three’s Company” starring John Ritter, Suzanne Somers, and Joyce DeWitt, which was adapted from the British sitcom “Man About The House’; two spinoffs - the cult favorite “The Ropers” starring Norman Fell, Audra Lindley and Jeffrey Tambor; “Three’s A Crowd” starring John Ritter, Mary Cadorette, and Robert Mandan; plus “Too Close For Comfort” starring Ted Knight and Jim J. Bullock; and the hidden gem “Check It Out!” starring Don Adams in this post-“Get Smart” sitcom set in a supermarket. 

“In these last few years, I’ve been blown away again and again by how much people still love these classic shows,” said Taffner. “They just can’t seem to get enough. That’s why we decided to bring them all together in a FAST channel and call it 80’s Sitcom Flashback,” said Mr. Taffner. “It’s a place for audiences to go when they want to just lean back, binge away, and laugh their heads off. These series have a sensibility that people really get hooked on. And with this amazing roster of brilliant stars – we can’t wait to introduce a whole new generation to their comedic genius.”

Amagi is working with DLT as technical service partner; it will also manage the distribution of 80’s Sitcom Flashback across the FAST streaming platforms. 

LONDON—The sports streaming platform DAZN has announced that it worked with Amagi to recently launch 10 new channels globally. 

Among the channels included in this line-up are Matchroom Boxing, Boxing TV, PDC Darts, Motorvision TV, Lacrosse TV, Padel TIME TV, SportStak, Moto America TV, Billiard TV, and ACL Cornhole TV.

These channels will offer an array of sports content that DAZN said further cements it as the global home of combat sports with the launch of two new boxing channels. The channels complement the extensive portfolio of 150+ live top-tier fights which DAZN broadcasts each year. 

Shay Segev, DAZN Group CEO, explained that “Through DAZN's free tier, fans will be able to access a huge range of sport for free, including even more of the best combat sport. Leveraging DAZN's worldwide reach and market-leading technology, these channels will unlock the best sports action in new ways. We are proud that more sports’ organizations are recognizing DAZN as the partner of choice as they look to engage with a larger audience – we are the only partner which can offer this global footprint.

“Our aim is to become the go-to sports destination platform for all fans worldwide which includes delivering the best proposition for every user,” he added. “The addition of Matchroom Boxing and Boxing TV underscore DAZN as the Global Home of Boxing and Combat Sports and ensure we are creating more touchpoints with more sports fans than ever before.”

The companies noted that the launches expand on the existing work Amagi has done with DAZN in the past. 

"This expanded partnership with DAZN demonstrates the power of Amagi's technology to deliver a seamless FAST channel experience," says Baskar Subramanian, Co-founder and CEO, Amagi. "With our expertise & leadership across content, technology and advertising in the FAST space, we're enabling DAZN to further broaden sports content accessibility for a global audience, driving user growth and engagement for the platform."

DAZN recently appointed Elena Novokreshchenova as Global CEO of Freemium. Under her leadership, DAZN is actively exploring opportunities to add exciting sports content to its free tier underscoring the commitment to offering a diverse and compelling sports programme to fans worldwide. Novokreshchenova will oversee this expansion and said of the deal “As part of this partnership with Amagi, DAZN will offer broader access to sports content to a larger audience which is key for the continued success of the platform. DAZN is committed to paving a new way of sports streaming.”

NEW YORK—A new report on free, ad-supported streaming channels indicates that their growth continues to accelerate, with the number of channels hours views and ad impressions all growing faster in Q1 2024 than they did in Q1 2023 a year earlier, according to the 11th edition of the Amagi Global FAST Report. 

Comparing the 10th edition growth rates (Q4 2023 vs. 2022) with the current edition (Q1 2024 vs. 2023), this latest analysis indicated sustained advancement across key metrics, with a notable uptick in channel growth (28% vs. 25%), ad impressions (35% vs. 28%), and hours of viewing (HOV) (42% vs. 26%). 

These findings reaffirm FAST's status as the fastest growing business model and highly sought experience within the streaming ecosystem, the researchers said. 

"The 11th edition of the Amagi Global FAST report provides valuable insights into content preferences and viewing habits across diverse regions," said FASTMaster Gavin Bridge, vice president of media research at CRG Global. "By shedding light on the popularity of news in the U.S. and the dominance of entertainment in EMEA and LATAM, this report underscores the importance of understanding regional nuances to drive growth and engagement within the FAST ecosystem. As the upfront season unfolds, it is crucial for media companies to leverage these findings to inform their strategies and better serve the needs of their audiences."

The newly released Amagi Global FAST Report is based on more than 50 FAST services and 5,000+ channels using Amagi THUNDERSTORM, the company's cutting-edge server-side ad insertion (SSAI) platform. Additionally, the report incorporates findings from the 2024 Amagi Consumer Survey, which reflects the preferences and viewing habits of nearly 500 U.S. households across various income brackets.

 "The 11th edition of the Amagi Global FAST Report provides unmatched data and analysis on this burgeoning FAST ecosystem," said Srinivasan KA, co-founder and chief revenue officer of Amagi. "Amagi's reports continue to provide detailed insights, resulting in a more comprehensive analysis with each iteration. As viewer habits and content monetization models continue to rapidly evolve, this report equips media companies, advertisers and ecosystem players with the insights they need to make informed decisions and chart a successful path forward in the complex modern media ecosystem." 

Key takeaways from the Amagi Global FAST Report include:

• Continued Growth in FAST Viewership: The report identifies a robust increase in FAST viewership, with a double-digit growth in monthly active users (MAU) across all of Amagi's FAST platforms (ranging from 25-75% YoY). This growth, which outpaces that of established streaming models like SVOD and AVOD, underscores FAST services as a leading choice for digital entertainment, driven largely by new channel launches.
• Diversification and Global Reach: Initially focused on U.S.-centric, news-heavy content, FAST services are now broadening their offerings. The introduction of numerous non-news channels has significantly contributed to viewership growth, with the entertainment genre leading in regions like EMEA and LATAM. This shift toward a more diverse and globally inclusive content strategy caters to a much broader audience.
• Significance of O&O Channels: Owned and operated (O&O) channels are pivotal, making up about 25% of the top-performing FAST channels, particularly in popular genres such as music, news, and entertainment. These channels significantly enhance viewer engagement and retention by leveraging proprietary content.
• Increase in Ad Impressions: Alongside viewership growth, there has been a notable increase in ad impressions, with APAC and LATAM still showing triple-digit growth while EMEA experienced a 111% rise in HOV and a 119% increase in ad impressions. This trend reflects growing advertiser confidence in FAST platforms as effective advertising mediums.
• Addressing the Paradox of Choice: 86% of consumers spend considerable time deciding what to watch next, a dilemma that FAST's linear, "always-on" viewing experience can resolve, Amagi noted. 

The latest edition of the Amagi Global FAST Report is available here. More information about Amagi and its streaming TV solutions is available at www.amagi.com.

NEW YORK—Amagi has appointed Richard Perkett chief product officer (CPO).

With 25 years of experience in product management, product marketing, engineering and user experience, Perkett will focus on shaping the future direction of the SaaS platform developer’s products.

"We are excited to welcome Richard Perkett to Amagi as our new chief product officer," said Baskar Subramanian, co-founder & CEO of Amagi. "As Amagi enters its next phase of growth — Amagi 2.0 — Richard's strategic vision and deep product expertise will be instrumental in shaping the future of our product offerings. His experience in building and scaling comprehensive SaaS platforms aligns perfectly with our vision of delivering unparalleled value to our customers."

Perkett will steer the company’s product strategy. He will focus on aligning its SaaS portfolio with the goals and priorities of customers, Amagi said.

"I'm incredibly excited to join Amagi at such a pivotal time in the company's journey,” said Perkett. “The opportunity to lead a talented product organization and contribute to shaping Amagi 2.0 is truly inspiring. I am confident that by fostering a strong product culture, we will be able to deliver even greater value to our customers and achieve remarkable growth."

More information is available on the company’s website.

NEW YORK—Amagi has announced a strong surge in its customer deployments of broadcast and FAST channels on Google Cloud, with channel growth of over 30 percent on Google Cloud in the last six months.

Amagi reported that it has seen a consistent demand for digital linear channels deployed on Google Cloud, with around a 30% percent Month-on-Month (MoM) increase in hours of viewing (HOV). In addition it has seen a parallel increase in ad impressions over the last six months using Amagi CloudPort playout and ThunderStorm monetization software. 

"Amagi's collaboration with Google Cloud reinforces our vision to provide pioneering cloud solutions to the broadcasting and streaming industry. With Google Cloud's robust cloud infrastructure, we're now able to offer a full range of broadcast-grade advanced playout features tailored not just for FAST content consumption, but also for traditional cable. Additionally, with access to advanced ad formats and rich analytics capabilities, we empower content owners to optimize their content delivery and monetization strategies. With Google Cloud, Amagi is driving innovation in cloud-based broadcasting, while ensuring high broadcast-grade quality at very competitive costs," remarked Srinivasan KA, co-founder and chief revenue officer at Amagi.

Anil Saboo, Director, Industry ISV Partnerships, Google Cloud, added that “in partnering with Google Cloud, Amagi is harnessing the power of Google Cloud to drive growth in the media and entertainment sector. Their approach to channel origination and monetization stands as a testament to what cloud technology can achieve in today's digital age."

Amagi will demo its cloud-based media production tools at the 2024 NAB Show in Las Vegas, April 14-17. 

Amagi will be showcasing its Amagi LIVE broadcast and monetization solutions at its booth, designed to cater to the dynamic needs of news and sports broadcasters. 

Targeting the growing FAST market, the company will also demonstrate new features to its one-stop modular SaaS platform for FAST, including new ad units such as overlays, badges, and picture-in-picture squeezes.

Amagi will also highlight the latest improvements to its Amagi CLOUDPORT cloud-based broadcasting solution, designed to change live automation and dynamic playlist management. With its fully redundant synchronized live automation feature, broadcasters can confidently run premium live sports events with a single operator. This multiregion solution ensures exceptionally high reliability, guaranteeing uninterrupted broadcast experiences for viewers worldwide, Amagi said.

Additionally, Amagi will preview a version of CLOUDPORT’s dynamic playlists feature, which offers sub-second playlist updates in real time, catering to dynamic environments where changes in promos and ads occur frequently. 

Amagi will also participate on several panels during the show. Baskar Subramaniam, Co-Founder & CEO, Amagi will be on the panel "Streaming Investor Economics: Interest Rates, Consolidation, and Growth," while Dan Marshall, EVP of Global SaaS Sales, will participate in "The Opportunities and Challenges of Free Ad-Supported Streaming TV (FAST)." Prashant Chaudhary, Vice President, Product Management at Amagi, will dissect the intricacies of CTV ad measurement and cross-platform buying in "The Complex Business of CTV Ad Measurement, Metrics and Cross-Platform Buying" at the Streaming Summit. Additionally, Joe Ashba, Director of Solutions Architecture, Amagi will be sharing his experiences on "Migrating services from ground to cloud."

Amagi will be in booth W2120 in the West Hall of the Las Vegas Convention Center. 

LONDON—The CTV marketplace Amagi Ads Plus has announced a strategic partnership with ShowHeroes, a prominent player in the global digital advertising space, that will expand Amagi’s reach within the European market.

Ad solutions provider ShowHeroes will use Amagi Ads Plus to enhance ShowHeroes' capabilities, offering advertisers advanced solutions and an extended reach across the European region, with an emphasis on Germany, Spain, France, and the UK, the companies said. 

Amagi has been at the forefront of technological advancements, pioneering the Commitment to Certification and higher standards in advertising Transparency and Consent Framework (TCF). This commitment ensures that advertisers leveraging Amagi Ads Plus benefit from a brand-safe advertising environment, where user data is protected. The TCF aligns with industry standards, promoting a higher level of trust and accountability in the advertising ecosystem, Amagi caid. 

"We are excited about our collaboration with ShowHeroes, a company that shares our passion for innovation and excellence in CTV advertising,” explained James Smith, executive vice president and general manager of Amagi Ads Plus. “This partnership not only strengthens our position in the European market but showcases unique native ad formats and the impact of long-form creative."

"The partnership with Amagi Ads Plus is a significant step forward in our mission to deliver cutting-edge advertising solutions to our clients,” added Sarah Lewis, ShowHeroes global director of CTV. “By joining forces with Amagi Ads Plus and embracing the TCF standards, we are upholding a new benchmark for quality and transparency in digital advertising. This collaboration will undoubtedly elevate the advertising experience for brands and audiences alike."

Amagi Ads Plus and the FAST Deals marketplace are built on Amagi's FAST platform, which currently facilitates content creation, distribution, and ad insertion across more than 110 million hours of viewing and more than 1 billion ad impressions. Ads Plus leverages Amagi's extensive relationships with premium CTV content owners to establish an advertising marketplace that bridges the gap between content creators and leading advertisers.

NEW YORK—Amagi has released a new report finding large increases in ad impressions and hours of viewing among free-ad-supported TV streaming (FAST) channels in 2023, with ad impressions up 15% in Q3 2023 compared to a year earlier and up 28% in Q4 YoY. 

The 10th edition of Amagi’s Quarterly Global FAST Report, also found that hours of viewing (HOV) showed significant growth over the same periods, increasing by 30% YoY in Q3 2023 and 26% in Q4. The study also found that new was the most popular genre globally and that it saw significant viewing increases. 

"FAST's global audience continues to grow, offering advertisers new opportunities to reach consumers," said Bridge. "2024 will be a pivotal year for the medium as it looks to see ad spending catch up to viewing trends, as well as greater awareness of who the FAST audience is and why they are an attractive target."

Amagi's 10th Quarterly Global FAST Report combines findings from analyst reports with real-time data from the Amagi ANALYTICS platform and Amagi's consumer survey, representing over 500 U.S. households across diverse socioeconomic backgrounds. The report also examines viewer data across 50-plus FAST platforms and approximately 3,800 channel deliveries that use Amagi THUNDERSTORM, the company's proprietary server-side ad insertion (SSAI) platform.

Key highlights from the report include: 

• While 46% of survey respondents primarily use SVOD services, 44% use FAST or AVOD, with two-thirds of viewers saying they'll willingly watch ads if it means receiving free, high-quality content. This finding demonstrates the potential for continued migration to AVOD and FAST services.
• APAC is the only region that showed a three-digit growth in both analyses (Q3 2022 vs. Q3 2023 and Q4 2022 vs. Q4 2023) across HOV (145% in Q3 and 130% in Q4) and ad impressions (281% in Q3 and 352% in Q4).
• News took a substantial lead over other genres globally. News contributed a substantial 41% to total HOV worldwide in Q3 2023, followed by 37% in Q4 2023, maintaining its status as the most watched genre. Movies trailed behind at an 11% share in Q3 2023 and a 9% share in Q4 2023, with nature and wildlife as the third runner-up at 8% and 6% during the same quarters.
• EMEA and LATAM Have Their Own Preferences: While news may dominate other genres on a global scale, both EMEA and LATAM show a stronger preference for movies. In EMEA, this genre remained the crowd favorite at a consistent 18% HOV contribution across Q3 2023 and Q4 2023, while news came second at 13% and then at 11%. In LATAM, news never reached the top three, with movies at a massive lead (50% in Q3 2023, 52% in Q4 2023), lifestyle in second place (14%, 16%), and sports in third (8%, 7%).

"As this latest edition of the Global FAST report shows, stakeholders need to start aligning their strategies with the pace at which ad dollars are now moving in the FAST lane," said Srinivasan KA, co-Founder and chief revenue officer of Amagi. "The surge in ad dollars toward CTV is not just a trend; it's a seismic shift reshaping the digital advertising landscape. Advertisers, content providers, and FAST services must recognize the incredible opportunities within this dynamic environment."

Amagi provides a complete suite of solutions for channel creation, distribution, and monetization. Amagi's global clients include ABS-CBN, AccuWeather, A+E Networks UK, beIN Sports, Cineverse, Cox Media Group, Crackle Plus, Fremantle, Gannett, Gusto TV, NBCUniversal, PAC-12, Tastemade, and The Roku Channel among others.

The latest edition of the Amagi Quarterly Global FAST Report is available here. For more information about Amagi and its streaming TV solutions, visit www.amagi.com.

NEW YORK—Amagi ADS PLUS, the CTV advertising arm of Amagi, a developer of FAST and CTV services, has launched FAST Deals, a curated programmatic marketplace for FAST advertising.

Amagi says its FAST Deals marketplace from Amagi ADS PLUS is designed to simplify and enhance the advertising experience for buyers, content owners, and programmatic exchanges.

FAST Deals launches with more than a dozen curated programmatic inventory bundles that address the most commonly targeted CTV inventory, including news, sports, entertainment, seasonal and tentpole events, U.S. Spanish-language programming, and DEI-focused packages. These bundles are underpinned by Amagi ADS PLUS' partnerships across a breadth of leading content owners and FAST innovators. FAST Deals is currently available across leading programmatic CTV exchanges in North America, Amagi said.

"We're seeing a big spurt in growth — among viewers and advertisers — for FAST programming. One key reason for this is the sector's focus on premium, high-quality and niche content," said Emily Bromley, VP, Growth, FreeWheel. "By teaming up with Amagi, we hope to better connect buyers in today's TV ad landscape with quality, transparent, relevant and curated content — with consumers in the FAST space."

Amagi ADS PLUS and the FAST Deals marketplace are built on the foundation of Amagi's  FAST platform, which currently facilitates content creation, distribution, and ad insertion across more than 110 million hours of viewing and more than 1 billion ad impressions. 

NEW YORK—Amagi will add TAG Video Systems’ advanced monitoring platform to its suite of cloud SaaS offerings bringing monitoring capabilities to content owners publishing on FAST channels as well as those deploying on broadcast platforms.

TAG’s solution seamlessly integrates into Amagi cloud and SaaS technologies, expanding their scope of operations with support for new delivery protocols, enabling new business models and enriching Quality of Service (QoS) for customers, TAG said.

"Our collaboration with Amagi demonstrates the adaptability of the TAG platform, easily integrating sophisticated monitoring capabilities into a wide scope of formats and delivery protocols,” said Ziv Mor, TAG chief growth officer. “We're confident that our combined efforts will give Amagi’s customers the tools they need to keep up with the industry’s most advanced technologies, keep them ahead of the competition and drive their business strategies."

The initial launch of the integration leverages TAG’s APIs to allow Amagi to monitor a large number of streams for key customers, TAG said.

"We are excited to collaborate with TAG Video Systems, a true industry leader known for its excellence in real-time media performance monitoring,” said Srinivasan KA, Amagi co-founder and chief revenue officer. “This partnership aligns perfectly with our commitment to delivering the highest level of service to our customers. TAG’s advanced all-software and cloud native technology will allow us to offer our clients more accurate and reliable services. and exceed their expectations."

TAG and Amagi are poised to explore deeper integrations and develop solutions for the media industry, TAG said.

More information is available on the TAG website.

NEW YORK—Amagi has partnered with Nevion to enable broadcasters to be faster, more agile and cost-effective in creating and delivering live content to viewers, especially premium content sports, Amagi said. 

The combined solution allows production teams, wherever they are located, to spin up and tear-down pop-up channels in the cloud and use them seamlessly in combination with their ground production, thereby overcoming the latency issues often associated with these types of hybrid workflows, it said.

The partnership brings together the cloud-based master control room (MCR) functionality of Amagi CLOUDPORT and the orchestration capabilities of Nevion VideoIPath. The solution makes it easy for production teams to integrate cloud-based MCR capabilities into ground-based production workflows without relying on technical specialists, it said.

"Amagi's collaboration with Nevion signifies partnership for progress in broadcast technology," said Srinivasan KA, co-founder and chief revenue officer of Amagi. "By combining capabilities of Amagi CLOUDPORT with Nevion's VideoIPath, broadcasters now have an advanced solution to elevate hybrid-cloud broadcast workflows, aiming to set a new standard of operational efficiency in the industry."

Amagi CLOUDPORT's support for VSF TR-07 (JPEG XS over TS) enables high-quality, ultra-low latency video transport between the ground and the cloud as if they were in the same truck or facility, the company said.

The integration with VideoIPath simplifies the workflow, including connectivity, for production and master control operators who can now seamlessly synchronize on-screen graphics, digital video effects and commercial breaks with minimal retraining effort. By putting the production team in control of hybrid workflows, the solution optimizes operational efficiency and significantly reduces costs, it said.

"This combined capability, which has already been deployed at a major U.S. broadcaster, marks a significant milestone in the industry's evolution, showcasing how our technology empowers broadcasters to achieve unparalleled efficiency and agility," said Jan Helgesen, head of product and solutions at Nevion. 

"With Amagi CLOUDPORT and Nevion's VideoIPath, customers looking to create hybrid cloud workflows can achieve spin-up, spin-down automation, enabling a single producer to manage production control on premise plus master control and ad insertion via a browser. Nevion is proud to join forces with Amagi, bringing our seamless connectivity, configurations, and resource management capabilities to enable this technological and workflow-transforming leap."

More information is available on the Amagi and Nevion websites.

The media industry is running out of FAST-related puns to describe the rapid growth in free ad-supported streaming TV (FAST). With such an easy acronym for an expanding portion of peoples’ viewing habits, it is clearly becoming an important avenue for content creators. 

Long gone are the days of having one place to monetize digital assets via an online video sharing platform. Dozens of streaming services (connected TV manufacturers, telcos, OTT apps) are looking for content to license and make available to their audiences for free, powered by digital ads. 

This approach requires a distribution team to discover new opportunities, reach those platforms, and negotiate deals with each provider individually — adding both complexity and overhead, especially for small creators.

With 55% of U.S. households using at least one FAST service, according to Hub Entertainment Research’s report “2022 TV Advertising: Fact vs. Fiction,” this article will discuss why FAST is important for creators, what they need to get started, and how they can continue to succeed in this ecosystem.

Why Should Content Creators Keep an Eye on FAST?
FAST changed the video market by providing a scalable, hybrid solution. It allows content creators to have their content library in a single catalog, which could be distributed to various outlets from the same source or repository. This approach enables creators to maintain full control over their content and media supply chain while monetizing it in their preferred manner.

The growth of FAST fits into what media veteran Evan Shapiro called a "Yes… and" economy, where content creators can embrace as many distribution outlets as possible if they maintain control over how their content is distributed and monetized. FAST provides creators with additional avenues for generating growth and reaching new audiences. 

The emergence of new streaming services, plus the lower barrier of entry into FAST, offers opportunities to engage with more viewers and expand their reach without surrendering control over their IP. Overall, FAST empowers creators to set their own rules and choose the platforms and terms that suit them best.

Furthermore, viewing habits are slowly migrating to other screens and outlets, offering more leverage for content creators. Because several competitive options are available, they can negotiate with distribution outlets and switch to other platforms if their terms are not met.

However, the increasing number of streaming services and platforms means that the attention economy will become even more fragmented. Creators will have more options to distribute content, yet they’ll need to stand out and deliver compelling experiences to attract and retain audiences. 

What Do Content Creators Need Before They Can Reasonably Enter the FAST Market?

To be successful in the FAST market, content creators need to consider several key factors:

• Brand Recognition and Audience: Creators with a recognized brand on other platforms will have a better chance at keeping pace with the FAST market. If audiences won’t scratch their heads as they jump into a channel mid-steam, then that channel should be in FAST.
• Sufficient Content Library: While a catalog with around 100 hours’ worth of content should be the minimum, creators should expect to have hundreds of content hours in their catalog, especially within a specific genre or category.
• Refresh Rate: To keep content from becoming stagnant or stale, creators should aim for a refresh rate of at least 10% to 15%, consistently introducing fresh content to keep audiences engaged and interested almost every time they revisit a channel.
• Production Quality: Content creators must ensure they can provide quality content that meets the expectations of the FAST market. Think about having less user-generated content and more high-quality production value, which will contribute to a positive viewer experience, establishing both credibility and professionalism.
• Audience Awareness: Creators must have a deep understanding of their target audience and what appeals to them. Beyond the initial launch, creators must dedicate a portion of their ongoing efforts to analyzing viewership patterns and preferences. It’s easy to tweak this awareness as creators go along, but they need to keep their fingers on the audience’s pulse.
• Platform-Specific Marketing: Congratulations on launching a platform! The work has just begun. Each platform has its own marketing requirements and standards, and content creators need to adapt their marketing strategies accordingly, especially by generating different types of content, feeds, and assets such as thumbnails or digital posters. Fulfilling all these requirements may seem like a tall order, but each of them is essential for content creators to position themselves for success and leverage the opportunities provided by the evolving streaming landscape.

Once Creators Have Their Own FAST Offering, What Should They Do?
If content creators decide to launch their own FAST services, they should consider taking several key steps to maximize their success:

By following these steps, content creators can navigate the evolving world of FAST offerings, leverage data and insights to optimize their content, and establish a strong position for growth, engagement, and revenue generation.

Conclusion
Creators who own a digital, consumer-facing content library know that their viewers are not concentrated in one place. FAST gives them the ability to distribute their content to various digital outlets while keeping creators in control of their most valuable possession: their IP. With FAST, content creators can decide how their content is being programmed, distributed, and monetized. 

While creators can control many elements, relying solely on one platform or distribution partner is becoming far riskier, so creators should aim to distribute their content across multiple platforms and endpoints to reach a wider audience. As more and more content creators are discovering FAST, they should take advantage of the low barrier of entry into the space, start learning about end-consumer needs, and evolve. 

NEW YORK—Amagi has signed a definitive agreement to acquire the business of Tellyo, a real-time live cloud remote production, clipping/editing, and social sharing platform. 

The deal will strengthen Amagi's video toolset for live sports and news broadcasts and improve live video streaming and editing experiences for customers worldwide.

"We are excited about the opportunities this acquisition presents for Amagi,” explained Amagi's co-founder and CEO Baskar Subramanian. “Tellyo brings a wealth of expertise, a strong team, and innovative products that align perfectly with our strategic vision of being a frontrunner in the cloud-based live broadcast technology space. Together, we will not only enrich Amagi's product offerings, but also bring investments in the Eastern European region and create new possibilities for local talent and global customers."

Tellyo’s Stream Studio is designed to help media and content teams to produce compelling live video that can be streamed to multiple digital and social media destinations. The company enables branded video clips, highlights, and compilations to be created and published to channels simultaneously and instantly, from anywhere, all with one click. 

Tellyo also helps deliver high-quality web conferences, events, and presentations in real time that bring external contributors and commentators into productions from multiple devices. Using Tellyo, athletes, actors, sponsors, ambassadors, and influencers can amplify their reach and engagement across social media.

Richard Collins, CEO, Tellyo stressed that the deal will help them further improve their technologies:  "This move is a testament to our commitment in delivering outstanding value to our customers, employees, and investors. We believe that joining forces with Amagi will provide us with the resources and scale to reach new heights. We are excited about the potential of what both our companies can offer."

"We are committed to ensuring a smooth transition for Tellyo's clients, employees, and partners during this exciting phase. Our collective team is energized and ready to embark on this journey, leveraging our shared values, vision, and passion for excellence," added Srinivasan KA, co-founder and chief revenue officer, Amagi.

The agreement will also help Amagi expand its footprint in Eastern Europe. Earlier last year, Amagi set up a development center in Croatia, its first outside India. By bringing together Tellyo's product development center in Poland and Amagi's technology centers in India and Croatia, Amagi expects to be able to provide additional innovation in its cloud-based offerings. 

LOS ANGELES—Cineverse Corp. and Amagi have announced a commercial partnership that will offer an end-to-end FAST kit for video service providers (VSP). 

The offering encompasses monetization services, content acquisition, curation services, and a technology backend based on Amagi’s SaaS solutions for FAST and Cineverse Matchpoint offerings. 

The joint FAST solution for VSPs will be offered as a managed service available starting January 2024.  

The strategic partnership builds on the two companies’ long-standing existing relationship, which began in 2018.  

Cineverse and Amagi are pitching the new combined offering as being a comprehensive, end-to-end FAST and AVOD service that solves many of the challenges that VSPs such as FAST Platforms, TV OEMs, SVOD app and Telcos/cable companies, face as they plan to launch and/or scale their FAST streaming business. 

The FAST kit is designed to enable VSPs to launch FAST with minimum effort and provides everything needed to get into FAST, the companies said. This includes comprehensive FAST content offering for all major markets. 

Both companies will team up on sales and marketing of the services, allowing each to bring additional capabilities as they become available along with their collective FAST marketing expertise to new and existing customers.  

"Partnering with Amagi presents a unique opportunity for both companies to create unparalleled value in the evolving FAST landscape," said Tony Huidor, chief technology officer of Cineverse. "We're setting new standards in service excellence, allowing our clients to benefit from our combined expertise. This isn't just about technology; it's about enabling meaningful viewer experiences."

"We are thrilled to partner with Cineverse to bring this end-to-end FAST solution to market. Cineverse’s expertise in content acquisition, editorial and their VOD suite of products is a perfect complement to our own, and together we are able to offer an unmatched solution that truly addresses the needs of FAST operators/platforms” said Srinivasan KA, co-founder and chief revenue officer, Amagi. “The joint FAST Kit offering is the ideal solution for anybody looking to launch and scale a FAST service and generate new revenue streams without introducing new costs and resources. We are confident that this offering will revolutionize the way FAST services are launched and operated, and we are excited to partner with Cineverse to make it happen."

NEW YORK—The U.S. remains the largest FAST channel market in the world according to a new report from Amagi but its growth has become relatively sluggish by global standards. 

In the U.S. Ad impressions increased by 20% from Q2 2022 to Q2 2023 and hours of viewing (HOV) increased by 12% over the same period according to Amagi’s ninth Quarterly Global FAST Report.

In contrast, APAC took a major lead with 290% growth in ad impressions and 181% in HOV, with LATAM in second place and EMEA in third, underscoring the importance of expanding FAST offerings globally.

By 2027 the Amagi report cites data from Omida projecting the FAST business will grow to $12 billion in revenue and Statista expects it will reach 1.1 billion users. 

"As we delve into the insights and data presented in this report's latest edition, it's clear that FAST has not just arrived; it's thriving, expanding, and reshaping how viewers consume content," said Srinivasan KA, co-founder, and Chief Revenue Officer of Amagi. "The remarkable growth of FAST on a global scale is both an opportunity and a testament to the evolving preferences of the modern viewer. With FAST 2.0 on the horizon, we're entering an era where personalization, interactivity, and innovative ad formats will be key to creating a truly dynamic and engaging linear television experience. We invite broadcasters, content owners, and advertisers to join us in this exciting journey, where we're redefining the future of television."

While the industry continues to see rapid growth, the report also raises a number of serious concerns, particularly in the area of content discovery and advertising. About 70% of the respondents experience confusion about what to watch next and 81% of viewers said they prefer ignoring ads.

The report examines viewer data across 50-plus FAST platforms and a sample of 1,500 channel deliveries that use Amagi THUNDERSTORM, the company's proprietary server-side ad insertion (SSAI) platform. It also provides insights into audience preferences and viewing habits based on the 2023 Amagi Consumer Survey of over 500 US households, which represents participants of diverse socio-economic backgrounds.

Key findings include: 

• News Ranks Highest in Global, APAC, and U.S. FAST Viewership: Compared to other genres, news content contributed the most in global ad impressions (40%) and HOV (37%). These numbers are roughly on par with APAC (47% in ad impressions, 36% in HOV) and the US (44% in ad impressions, 46% in HOV), demonstrating a general preference for FAST viewers to stay connected to current events.
• FAST Thrives in EMEA and LATAM, Especially With Movies: From Q2 2022 to Q2 2023, LATAM saw a 174% growth in ad impressions and a 20% growth in HOV, while EMEA experienced a 64% increase in ad impressions and a 58% hike in HOV. Interestingly, movies contributed the most in ad impressions and HOV for both regions, indicating a clear preference for this genre.
• Content Recommendations Present Challenges and Opportunities: Approximately 70% of respondents to Amagi's Consumer Survey reported experiencing confusion about what to watch next on CTV platforms. However, only half of respondents who receive recommendations from their CTVs said suggestions were helpful, suggesting that more needs to be done in FAST and CTV to improve content discovery.
• Personalized Advertising Is a Dire Need: Only about 19% of respondents found ads pertinent to their interests, 24% reported they prefer interactive ads, and 22% made a purchase from an ad with an interactive or shoppable feature. These statistics demonstrate that improved personalization, interactivity, and sophistication in CTV advertising should be a top priority in the industry.

Amagi provides a complete suite of solutions for channel creation, distribution, and monetization. Amagi's global clients include ABS-CBN, AccuWeather, A+E Networks UK, beIN Sports, Cinedigm, Cox Media Group, Crackle Plus, Fremantle, Gannett, Gusto TV, NBCUniversal, PAC-12, Tastemade, and The Roku Channel among others.

The latest edition of the Amagi Quarterly Global FAST Report is available here.  

NEW YORK—FAST channel technology provider Amagi has announced a strategic alliance with TAG Video Systems to use TAG’s software-based, IP-native monitoring solutions to monitor FAST services provided by Amagi. 

"Channel monitoring is a cornerstone of successful broadcasting in today's digital age," stated Baskar Subramanian, CEO and Co-Founder, Amagi. "By integrating TAG Video Systems' advanced functionalities—from basic audio and video alerts and email notifications to comprehensive monitoring of more than 500 different possible error points and generation of advanced dashboards—we are significantly augmenting our existing monitoring capabilities. This partnership ensures that we not only monitor but also seamlessly control over 2,100 live 24x7 channels, enhancing the reliability of our FAST and broadcast streams."

Ziv Mor, Chief Growth Officer at TAG Video Systems, commented: "Our collaboration with Amagi marks a significant milestone in TAG's mission to integrate our industry-leading solutions across all broadcast applications. With the rapid growth of FAST digital linear services, this partnership highlights the adaptability and agility of the TAG Realtime Media Performance platform. We are confident that our combined efforts will empower Amagi and its customers to stay at the forefront of the industry transformation, leveraging advanced technologies to drive their business strategies. Amagi's extensive reach, combined with our innovative tools, will provide customers with an unmatched experience."

In addition to channel monitoring enhancements, Amagi will also integrate TAG's product capabilities into its suite of SaaS offerings, ensuring “that clients receive an all-encompassing solution tailored for modern broadcasting challenges,” the company said.

Subramanian further added: "The growth and value of live digital linear channels are undeniable. As these channels grow their reach, the demand from our clients to monitor and control these burgeoning revenue streams has intensified. TAG's cutting-edge products perfectly address this need, ensuring our clients remain at the pinnacle of digital broadcasting."

Amagi's global clients include ABS-CBN, AccuWeather, A+E Networks UK, beIN Sports, Cineverse, Cox Media Group, Crackle Plus, Fremantle, Gannett, Gusto TV, NBCUniversal, PAC-12, Tastemade and The Roku Channel, among others.

For more information about Amagi and its streaming TV solutions, visit www.amagi.com.

AMSTERDAM—In a significant move to bolster its digital video capabilities, Amagi is partnering with Tellyo to offer enhanced live video streaming and editing experience for broadcasters. 

This integration will provide broadcasters with a suite of tools that simplify video clipping, editing, and sharing, especially during live events. By combining Amagi's robust cloud-based broadcast playout infrastructure with Tellyo's efficient video toolset, sports and news broadcasters can expect a more streamlined and enhanced workflow, adapting swiftly to the fast-paced digital age, the companies said

Customer integrations are expected to roll out in the 4th quarter of 2023, with a series of webinars and training sessions planned to help users transition smoothly. 

Amagi and Tellyo have been providing live demos of the integration at IBC2023 at the Amagi Stand #5.A81.

"Amagi has always been at the forefront of innovation in cloud broadcast technology,” said Baskar Subramanian, CEO and co-founder, Amag. “Our collaboration with Tellyo represents a leap forward in providing our customers with cutting-edge cloud-based production control and social sharing video tools. Together, we're reimagining the boundaries of live video production."

NEW YORK—Amagi and Imagine Communications have partnered on a Free Ad-Supported Television (FAST) monetization solution for direct inventory sales and will make the debut of the new offering during IBC2023, Sept. 15-18, at RAI Amsterdam.

The solution integrates Amagi’s THUNDERSTORM dynamic ad insertion platform with Imagine Communications SureFire video ad server. It offers FAST providers a means to enhance ad revenue with direct sales placements alongside programmatic while at the same time providing advanced, broadcast-quality ad serving, the companies said.

Amagi THUNDERSTORM offers content monetization at scale through automated ad detection and dynamic ad insertion. Imagine Communications' SureFire, a broadcast-quality ad server, introduces an intuitive user interface that complements Amagi THUNDERSTORM'S dynamic-ad-insertion (DAI)-as-a-service for linear, live and VOD channels and platforms. The combined solution enables FAST providers to manage and serve direct sales booking seamlessly for dynamic use in FAST services, they said.

"Incorporating SureFire's new user interface for easy direct ad sales operations complements Amagi's suite, enriching FAST customers' revenue by offering direct sales, as well as programmatic monetization capabilities," said Tom Cotney, CEO of Imagine Communications.

At IBC2023, Amagi will demonstrate how combining its THUNDERSTORM and ADS PLUS provides content publishers and streaming platforms with a comprehensive toolset to implement advertising strategies with support for new ad formats and better, more granular contextual metadata, they said.

By combining these capabilities with SureFire's simplified workflows for targeted ad campaigns and user-friendly tracking dashboards, Amagi's FAST customers can establish their direct sales operation with ease, inviting advertisers and sponsorship partners to upload their ads seamlessly. With these ads placed on channels using broadcast-quality standards, connectivity to programmatic demand sources remains unaltered, they said.

“Our partnership with Imagine Communications underscores our commitment to empowering customers with solutions that amplify their monetization strategies. The introduction of direct sales tools within the FAST landscape is poised to usher in a new era of revenue optimization," said Amagi CEO Baskar Subramanian.

See Amagi at IBC2023 Stand 5.A81 and Imagine Communications at Stand 2.A15.

More information is available on the Amagi and Imagine Communications websites.

Amagi will demonstrate how its solutions maximize content libraries and drive better ROI at IBC2023 in Amsterdam, Sept. 15-18. 

Amagi will unveil the new cloud-based Amagi DYNAMIC live production and playout system, demonstrating its use case mainly for launching pop-up channels for single live sports events.  Amagi DYNAMIC is ideal for rights owners and holders that want to maximize their content library to create multiple, parallel live events, distribute them to D2C apps and other platforms, add new viewers, and generate additional ad revenues. Additionally, Amagi DYNAMIC enables users to demonstrate immediate ROI, thereby mitigating risk, building confidence, and setting a competitive advantage.

The company will also demonstrate how the Amagi CLOUDPORT broadcast-grade channel playout platform, combined with its Amagi LIVE software option, can enable news organizations to achieve streamlined, dynamic, and real-time content delivery. The latest version of Amagi CLOUDPORT simplifies programming and streamlines workflows for broadcast and CTV-led FAST by providing comprehensive programming features, HD/UHD quality, captions, graphics, low latency, and flexible redundancy options. The recent enhancements enable efficient single-user operations, faster programming, and smoother playout workflows.

Amagi LIVE, available with Amagi CLOUDPORT, enables users to remotely manage and dynamically produce diverse live event segments—such as news, sports, and entertainment — for linear and video-on-demand (VOD) channels, thereby maximizing revenue potential. For 24/7 live linear channel operators, especially in news and sports, Amagi LIVE handles multi-source ingest, low-latency control, precise switching, ad-breaks, and real-time advanced graphics. Through an intuitive web interface, users manage single or multiple channels with unique ad and graphics playlists during breaks.

Unveiled at NAB Show, Amagi's new unified self-service portal, Amagi NOW, provides media companies with comprehensive channel management and monetization solutions to enhance operational efficiencies and optimize content performance across linear and VOD platforms. As competition intensifies in the streaming landscape, this modular SaaS solution equips content owners and platforms with a critical edge, expediting time-to-market and accelerating revenue generation by automating processes that enhance operational efficiencies.

Amagi will showcase how Amagi NOW benefits content partners with streamlined automated content workflows, integrated scheduling and monetization, a hands-on approach for consistent user experiences, and pre-integrated platforms for both linear and VOD deliveries. Key highlights will include comprehensive workflow functionality, enhanced process automation, and effortless playout.

Amagi will also demonstrate how combining Amagi THUNDERSTORM and Amagi ADS PLUS provides content publishers and streaming platforms with a comprehensive toolset regarding advertising strategies, including adding new ad formats and better/granular contextual metadata. The new Unified Observability view enables content publishers and streaming platforms to monitor, analyze, and optimize content viewership, ad performance, and monetization strategies in real time. Amagi ANALYTICS will announce the launch of its next-generation Content Viewership and Ad Performance product to enable data-driven programming and monetization decisions.

In its third generation, Amagi THUNDERSTORM—the company's dynamic server-side ad insertion (SSAI) solution—prioritizes top-tier ad render rates, effectively balancing the inserted ads against available inventory. When integrated with Amagi ANALYTICS, Amagi THUNDERSTORM gains performance metrics on content viewership and ad performance across devices and geographic dimensions. And, when paired with the Amagi ADS PLUS real-time marketplace for CTV advertising, Amagi THUNDERSTORM enables content creators to leverage advanced yield management techniques, including unified auction capabilities, to optimize ad revenue.

Amagi will also highlight its partnership with Imagine Communications to address critical customer priorities, harmonizing cloud-based and on-premises technologies to seamlessly facilitate cloud migration, hybrid operations, and orchestration. The integration of Amagi CLOUDPORT into Imagine's Aviator suite and Imagine's SureFire into Amagi's THUNDERSTORM offering creates a versatile environment for fluid contribution, playout, and distribution workflows across broadcast, FAST, and CTV audiences. This integration is bolstered by the new Aviator Orchestrator, enhancing orchestration of streams, services, assets, and automation within the cloud-based services provided by Amagi.

Finally, Amagi will highlight its growing spectrum of FAST 2.0 services, including channel creation, distribution, monetization, its first-party programmatic ad platform, and its content marketplace to launch FAST channels globally. In particular, Amagi will highlight new developments for the next iteration of FAST, including:

• Zslate: A personalized streaming experience where a viewer is never shown or stalled by disruptive ad slates as part of their ad experience
• Personalized EPG: A capability for FAST services to offer a personalized lineup and set of channels based on various rules (event-based, geo-based, cohort-based etc.)
• Interactivity: Interactive features and buttons dynamically rendered on a video player, so viewers can choose how they want to navigate their content in FAST channels

Amagi will be in Stand 5.A81. To register, visit show.ibc.org/

LONDON—Amagi will provide The Urban Edge Network (UEN) with orchestration and playout for the network’s owned and operated platforms, including the teams of Historically Black College and University (HBCU) institutions, and apps, the company said this week.

UEN, a Black-owned media company, focuses on publishing and distributing content from HBCUs. Its mission is to connect brands with content and culture, while also providing the institutions with monetization opportunities, the company said.

"Urban Edge Network has consistently championed the expansion of HBCU content's influence throughout the nation. At Amagi, we take immense pride in our role of enhancing its accessibility across a diverse spectrum of content consumption models," said Amagi co-founder and chief revenue officer Srinivasan KA.

UEN is deploying Amagi LIVE, the company’s live event orchestration solution as well as the Amagi CLOUDPORT broadcast-grade playout solution. The network will use the technology to manage and distribute a variety of premium sports channels, including HBCU+, the Gulf Coast Athletic Conference (GCAC) and the NBA G League, Amagi said.

"We selected Amagi's services due to their exceptional capability in delivering top-tier playout quality," said Hardy Pelt, founding member and chief revenue officer of UEN. "Their proficiency in distributing content to a diverse array of OTT, CTV, and linear network platforms is unparalleled. Amagi's backend technology ensures seamless scalability, making them the ideal choice for catering to a vast number of universities."

More information is on the Amagi website.

LONDON—Amagi and its tech partner 24i have announced that U.K. telecom Virgin Media used their integrated solution to launch and monetize a new line-up of themed Free Ad-supported Streaming TV (FAST) channels on Virgin TV.

An initial selection of 14 channels have been rolled-out to Virgin Media's V6, TV 360, and Stream set-top boxes (STBs), allowing customers to instantly access an extended range of content monetized through advertising.

"Our collaboration with Virgin Media has been an excellent opportunity for us to showcase our technical prowess,” Srinivasan KA, co-founder and CRO at Amagi said. “Our achievement in integrating multiple FAST channels into Virgin Media's STB environment through a unified gateway has significantly enriched user choice and paved the way for incremental revenues."

Harnessing the Appstage application framework within the 24i Mod Studio streaming platform — which is pre-integrated with Amagi's playout solutions — the project introduced the FAST channels into Virgin Media's Electronic Programming Guide (EPG) without making any changes to existing STB configurations, the companies said. 

Through a collaborative effort with Amagi's technology partner, 24i, the app was configured to perfectly align with Virgin Media's UX, facilitating a seamless integration of channels into Virgin Media's EPG, providing an enhanced user experience for their customers on V6, TV 360, and Stream STBs running the RDK and Opera operating systems.

"This has been a real team effort to give Virgin Media's customers access to a range of exciting new streamed content with a great user experience,” explained Donald McGarva, CEO of 24i and its parent company Aferian plc. “The successful and seamless roll-out to a variety of device models already in the field is a testament to the powerful and flexible combination of 24i's Appstage Big Screen client, cloud-based Backstage content management system, and Amagi's unrivaled FAST solutions."

Amagi provides a complete suite of solutions for channel creation, distribution, and monetization. Amagi's clients include ABS-CBN, A+E Networks UK, beIN Sports, Curiosity Stream, Cinedigm, Warner Bros. Discovery, Fox Networks, Fremantle, Gannett, Gusto TV, NBCUniversal, Tastemade, and Tegna, among others.

For more information about Amagi and its streaming TV solutions, visit www.amagi.com.

NEW YORK CITY—Brazil and Mexico experienced significant growth in the penetration of connected television (CTV) from Q1 2022 to Q1 2023, according to findings from the eighth edition of Amagi’s “Quarterly Global FAST Report.”

Brazil saw a 94% increase in CTV penetration during the period, while Mexico experienced 93% growth. Both countries have exceeded uptake of FAST channels in the more mature U.S. CTV market for the period, which stood at 80.6%, the report said.

Comparing data from the first quarter of 2022 to the same quarter in 2023, the report offers an in-depth overview of the rapidly evolving trends in the Latin American (LATAM) FAST market. Drawing on Amagi’s proprietary data analytics platform, Amagi ANALYTICS, and the 2023 Amagi Consumer Survey, the report lays out audience preferences and viewing habits across more than 50 FAST platforms and about 1,800 LATAM channel deliveries using the Amagi THUNDERSTORM server-side ad insertion platform. The Brazil and Mexio findings are based on about 800 households of various socio-economic backgrounds. Participants had watched TV at least once in the prior week, the company said.

Other key findings regarding the LATAM market, include:

• 71% of existing pay-TV customers are open to switching to ad-based streaming services.
• 150% year-over-year growth in ad perceptions, 45% increase in channel deliveries and 7% climb in hours of viewing (HOV).
• Peru saw 1,829% HOV growth; Chile, 948%; and Argentina, 405%.
• Argentina experienced 657% ad impression growth, and Peru, 551%.
• While subscription VOD (SVOD) remains strong in Brazil and Mexico, uptake of FAST is steadily increasing.
• When faced with an economic downturn, Brazilian (34%) and Mexican (43%) households prioritize giving up TV subscriptions but are inclined to transition to FAST (Brazil, 24%, and Mexico, 23%).

"Latin America is experiencing a remarkable transformation in its media landscape, with FAST leading the charge. As affordability and accessibility become key drivers, Brazil and Mexico emerge as vibrant hubs for FAST adoption," said Baskar Subramanian, CEO and co-founder of Amagi. "The data speaks volumes, showcasing the rising influence of CTVs, diverse genre preferences, and a steady progression toward FAST.”

The latest edition of the report is available online.

NEW YORK—Amagi has announced that the Brazilian broadcaster Sistema Brasileiro de Televisão (SBT) is using solutions from Amagi and AD Digital to launch, distribute, and monetize its first FAST channel, TV Zyn, on free ad-supported streaming TV (FAST) platforms. 

The channel, which focuses on the teen demographic, was first launched on Samsung TV Plus in June, and it will be launched on other FAST platforms in the coming months, SBT reported. 

"SBT takes another important step in its digital transformation strategy with the launch of its first FAST channel," said SBT CTO Roberto Grosman. "The partnership with AD Digital and Amagi was fundamental for this movement."

 Popularly known as the channel of the Brazilian family, SBT reached 199 million viewers and 67 million households. The network currently has 114 affiliate broadcasters across the country, with 24 hours of diversified programming, with a share of 10% in Greater São Paulo and 9% in Brazil. 

Through an ongoing partnership with SBT, Amagi is providing the technology backbone for the group's pay-TV distribution model, the companies said. 

As part of that alliance, SBT has chosen to deploy Amagi's key cloud solutions for channel creation, distribution, and monetization: Amagi CLOUDPORT and Amagi THUNDERSTORM. Amagi CONNECT will enable SBT channels — TV Zyn and SBT International — to connect with a plethora of platforms in the global CTV-led FAST universe and to boost viewership and ad revenue using its content. AD Digital joins the partnership as an accelerator on FAST channel initiatives.

"It's wonderful to see celebrated TV networks such as SBT taking their premium channels to the next level," said Amagi co-founder and chief revenue officer Srinivasan KA. "We're eager to help them to build an engaged and loyal audience in the FAST universe using our best-in-class content distribution and monetization solutions."

"SBT is one of the most important communication groups in the Brazilian market; it is a company that has been constantly seeking innovation and going through transformations inside our digital ecosystem," added AD Digital senior vice president Daniela Souza. "We at AD Digital are very happy to be able to contribute to this new movement that has been having huge growth year after year in the North American and European markets and with this acceleration that we are now seeing in the Latin American market."

Amagi delivers linear channels in over 40 countries around the world, with the majority of clients from the American market. Amagi's customer list includes ABS-CBN, AccuWeather, A+E Networks UK, Cinedigm, Cox Media Group, Crackle Plus, Fremantle, Gannett, Gusto TV, NBCUniversal, Tastemade, The Roku Channel, and numerous other global companies.

More information about Amagi and its streaming TV solutions is available at www.amagi.com. 

Free Ad-Supported Streaming TV (FAST) is a remarkable growth model for local TV station groups, attracting a global audience of millions and projecting a threefold increase in revenues. By investing in FAST, local TV stations can enjoy multiple benefits, including expanded viewership and the ability to deliver superior, tailored content. Tune into Patrick West of Amagi, who presents five compelling reasons for local station groups to seriously consider embracing FAST, here.

When it comes to evaluating the latest developments in what is now perhaps the fastest growing segment of TV, the rapidly evolving world of FAST (free-ad-supported TV) is proving to be a moving target.

Even the acronym—from FASST (where the extra “S” stood for streaming) to FAST—captures the dynamic and volatile progression of the medium. And there’s the avalanche of new packages from media stalwarts, such as Comcast Corp. (via its Xumo co-venture with Charter Communications), and Paramount Global (Pluto TV) which are cascading into the market alongside aggressive young content aggregators including Tubi, Freevee (Amazon), Roku and MuxIP. 

Add to this mix the walled-gardens of FAST channels offered by TV-makers: Samsung, LG Electronics, Vizio among other purveyors of connected TV (CTV) sets. Not to mention the early-stage quandary about whether FAST is best suited for live events (news and sports, which is why one of the hopefuls is going after regional sports networks) or vast content libraries. 

And don’t forget the constant introduction of “alternative” distribution options. For example, in mid-July The Roku Channel FAST service became available on Google TV and other Android TV OS devices, downloadable through the Google Play Store. Until then, the Channel was only accessible on  Roku devices, Fire TV, Samsung TVs, the Roku mobile app and online.

Amid this flurry of activity, there’s the predictable enthusiasm of entrepreneurs, such as Tom Link, founder/CEO of five-year old MuxIP, who recognizes the new competitive challenge. 

“At the end of Q4 last year, the industry became actively engaged in exploiting the FAST ad models,” Link told TV Tech.  “Tier 1 media companies are trying to get into this space.  There’s a lot of noise about how to make money and where are the audiences.”

But this ebullience is countered by the inevitable skepticism, reflected in July’s Hub Research study that augured the end of “peak TV.” The Hub study claims that “consumers are reaching their limit for video sources.” 

Moreover, the data deluge about FAST has triggered confusion about whether ad-filled linear streaming videos—especially when delivered via wireless—is anything new. This led one exasperated legacy broadcaster to bluntly admonish that Free Ad-Supported Streaming TV is "just television.”

More Questions Than Answers 
FAST’s IP platforms are compatible with wired and wireless delivery—including NextGen TV—and also offer opportunities to integrate programs into existing structures, such as cable channels. 

Moreover, FAST has emerged alongside AVOD (ad-supported video-on-demand), posing another conundrum from some viewers. Srinivasan KA, co-founder and chief revenue officer at Amagi Corp., explains that, “FAST is a linear format of AVOD,” and his company is developing ways to integrate the ad-based variations. 

Amidst this chaotic evolution, there are continuing data benchmarks, such as June’s Circana “TV Switching” study, which attests that 14% of U.S. households tune into a FAST service daily. Circana, the technology analytics firm created in last year’s merger of  Information Resources, Inc. and The NPD Group, also reports that in the past six months, 55% of U.S. internet households have used at least one FAST service, up from 52% late last year.  

NBCUniversal’s recent launch of nearly 50 FAST channels, with programs pulled from its film and TV vaults, has focused even more attention on the diversity of the FAST platforms.  The shows—ranging from “Saturday Night Live” and “The Real Housewives” episodes to nostalgic “Lone Ranger” and “Little House on the Prairie” series to Telemundo programs—are organized into genre-based streams of “comedy, criminality, monsters” and more. The complex distribution plans include relationships such as using Xumo to make the shows available to third-party distributors, such as Freevee, the Amazon FAST purveyor.  

Organizing such arrangements will be increasingly complex, especially since NBCU also offers similar subscription-only content on its Peacock streaming platform.  

John Buffone, vice president, industry advisor-Media Entertainment & Connected Intelligence, told TV Tech that, “some FAST services are beginning to limit the amount of new content brought onto the platform as the existing content array is already so vast.

“Look for the providers to leverage their core assets to grow their share of viewership in this saturated and highly competitive market,” Buffone added. He cited the approach that some FAST providers are taking—notably Xumo and Pluto TV, which “have their parent company [NBCU and Paramount] assets to offer.”

Buffone explains that FAST resembles cable TV in numerous ways, such as the electronic program guide, but “it is also new and different.”

“Among the notable differences is the varied content array each service offers,” Buffone says. “One, such as Tubi TV, may stand out for news while another, such as Pluto TV, will offer curated programs on owned-and-operated channels that reflect the depth of the Paramount content library. As long as the content differentiation exists, viewers will continue to find value in using multiple services.”  

Indeed, FAST users tune into an average of 3.6 FAST services across a six-month time horizon, showing they value the varied programming mix, according to Circana’s analyses. 

From the Connected TV Viewpoint
Smart TVs are playing a major role in the FAST adoption, especially as major OEMs (original equipment manufacturers) plunge into the programming field. 

Rick Ducey, managing director at BIA Advisory Services and a long-time analyst of media economics, points out that the CTV opportunity is so substantial for TV set makers because the data it generates can potentially “produce more revenue than TV set sales,” at least in the near term.  He points out that broadcast and cable networks “enter this market from a content-first strategy versus the OEMs’ entry point of tech first.”

Like many enthusiasts for FAST and AVOD opportunities, Ducey says that, “both linear and on-demand channel platforms, and services will continue to grow in viewing and ad spending at the expense of linear TV like traditional broadcast and MVPDs.”

“CTV has the chance to do it right by creating unified identities that are purpose-built for identity graphing across multiple platforms,” he adds.  Nonetheless, Ducey points out that, “Platform loyalty will erode a bit as content owners seek incremental revenue by distributing programming across more platforms.

“TV OEMs have a play for now with their… data and they’ve developed clever ways to add value … and monetize it,” Ducey added. “As the industry starts to standardize on both measurement and currency solutions and come to consensus on unified ID solutions, OEMs’ advantages in this area will erode.”

Circana’s Buffone points out set-makers’ advantage: “TV OEMs control the glass which allows for user data acquisition through technology such as audio-content-recognition (ACR). This provides first-party engagement data that will allow for these providers to optimize the viewer experience and ultimately increase engagement.”  

Citing Samsung’s marketing campaign for Samsung TV+’s FAST content, Buffone acknowledges that “quality and exclusive programming … will continue to be the primary driver of viewer engagement. In that regard FAST is no different than the distribution platforms that came before.” 

“The industry sees an opportunity to enhance the viewer experience and in return they are aiming to generate content and advertising revenues to increase the margins of their TV business, Buffone says. “There are numerous business models that will likely evolve from this and it remains to be seen which will win and which will lose.”

One aggressive example comes from LG Electronics, which has launched “LG Channels,” a FAST offering that includes direct relationships with more than 100 program suppliers  and is “developing dozens more for launch this year,” says Matt Durgin, vice president, Content and Services, which manages LG content, ad and technology partnerships. 

LG has also licensed hundreds of movies “from all the major studios,” he adds, explaining that the company has integrated the FAST LG Channels into the same guide as the over-the-air broadcast channels so that viewers “who utilize an antenna to receive OTA can see FAST and broadcast channels within the same experience.” 

LG is also making exclusive channels for consumers, such as an NCAA channel that offers thousands of college Division 1, 2 and 3 championship games plus an exclusive college sports channel called Rivalries which highlights some of the oldest and strongest college rivalries in the country.  

LG has also packaged its own “Majordomo” Cooking Channel, which features exclusive content from renowned chef David Chang.

Building the Backend
Amagi Corp., an India-based SaaS firm, has spent 15 years developing broadcast and streaming TV technology to create, manage, distribute and monetize live linear channels.  It now has deployments in 40 countries, with U.S. clients such Sinclair Broadcasting Group and the National Hockey League, the Tennis Channel and World Kickboxing. 

Co-founder and CRO Srinivasan KA sees sports as a major driver of FAST experiences. The company’s “Cloudport” can create and distribute the FAST channel with a content line-up that includes pre-game and post-game highlights, such as practice sessions and live press conferences. 

“Cloudport is for playing out on live linear channels,” KA said, comparing it to “what a broadcaster would do with a live stream,” inserting commentary, graphics, captioning and other screens from master control. 

Moreover, KA emphasizes that, “Because we are being delivered over-the-top, we can measure viewership,” which is attractive to advertisers. This ties into Amagi’s geo-targeted software for ad insertion. 

KA says that Amagi’s is working with NBC, Fox, Tegna, Cox, AccuWeather and others—offering “close to 50 channels” and serving as “the connective tissue” to help them deliver FAST service.  The company’s relationship with Sinclair Broadcast Group includes those stations’ ATSC 3.0 technology for local news and sports, but KA did not provide details. 

As for connected TV, Amagi is working with Samsung, LG and Vizio, which he considers “a huge growth area.”

“FAST is the new linear,” KA proclaims enthusiastically.  He believes that CTVs are especially appealing to GenZ viewers. “It is the same thing we had in broadcasting: fantastic programming and free.”  He expects “more and more premium content” will be moving into FAST delivery. 

Like Live TV
Underscoring the hyper-targeting of the FAST providers is a “Crimeflix” channel introduced by MuxIP in mid-July. The Los Angeles-based provider of automated FAST solutions distributes content via Sling TV, Roku, LG and Amazon’s FreeVee. Its FASTHub for OTT offers “RetroCrime” movies and TV shows and versions in English, French and Spanish of some titles (with German-language dubbing coming soon, the company says).

Tom Link, MuxIP founder/CEO, says that the company’s “cloud playout service,” which includes automated content ingestion and “dynamic playlist manipulation” enables flexible delivery options.

“We have patents for cue-point ingestion,” such as markers to identify where to insert an advertising pod,” Link told TV Tech. “We can take assets from a variety of inputs and combine them to produce a live experience.”

MuxIP is working with about four dozen content owners, including World Poker Tour, a motorsports network, BlackStar Network (an African-American news channel) and Stellar TV, Link says.

“We do everything from the ad perspective, such as ad insertion. We’re bullish on this space,” Link adds, citing company revenue doubled from early 2022 to first quarter 2023. MuxIP streams its PodcastOne TV to 60 outlets through its FASTHub for OTT platform, including Pluto, Amazon FreeVee, Roku, Samsung TV Plus, LG Channels and Tubi.

Link explains that the MuxIP technology can identify an ad break about 10 seconds beforehand, and allow a request to go to its server to match the ad to the viewer. He’s also looking for ways to overlay ads into specific content.

“MuxIP delivers content in HTTP Live Streaming (HLS) format, that works on many platforms,” Link says, but he insists, this is “not just about technology, which is the cornerstone of what we do.” Rather, he says, MuxIP focuses on the ability to stream on multiple platforms, such as YouTube and social media, “which turns out to be very important.”.

Link says his company is “in talks with a cable operator to take dozens of the MuxIP channels” and he expects to sell some of his channels to OTA broadcasters. 

“Not everyone knows how to do this,” he gloats, but offers no further details.

Calculating the Advertising Formula amid content deluge Freevee, the Amazon-owned FAST service formerly known as IMDb TV, offers more than 280 channels in genres featuring original programs, movies, game shows, classic TV, new, reality and sports shows. They can be accessed via Prime Video and Fire TV as well as the Freevee app. A hug batch of shows came online this summer as part of a Freevee deal with MGM and Warner Bros. Discovery.

At LG, its LG Ad Solutions group handles LG’s Smart TV advertising inventory along with holding all of LG’s TV data “which provides privacy-compliant methods of audience development to meet the needs of all advertisers,” Durgin says.

Smackdown from Small Streamers
One indicator of the perceived importance of FAST was the creation in June of the “Independent Streaming Alliance,” a new association of smaller streaming companies which are “joining forces to promote the value of independent streamers, and to work hand-in-hand with platforms, advertisers, and regulatory bodies to ensure that we have a healthy ecosystem that benefits everyone, not just the few,” as Philippe Guelton, Chief Revenue Officer at Chicken Soup for the Soul Entertainment, explained.

Founding members of the ISA include Allen Media Group, Chicken Soup for the Soul Entertainment, Cineverse, Future Today, kweliTV, Revry, E.W. Scripps, Tastemade, TMB and Vevo. Guelton said that the Alliance’s goal is to work with distributors to assure access to audiences and to “ensure members’ ad inventory can be accessed by buyers directly or via programmatic technology.”

As FAST vendors and operators maneuver through the shifting media landscape, the big question remains: how will viewers discover and migrate onto these new platforms?  Overall, a slew of forecasters is predicting upbeat growth—reinforcing the expectations of TVREV and Circana, but also disclosing the fickle nature of some viewers. 

For example, a recent Antenna “State of Subscriptions” analysis revealed sharp dichotomies in viewer preferences for paid or FAST services. It found that 69% of Comcast’s Peacock streaming customers chose a lower-priced plan with commercials and 58% of Hulu’s subscribers picked an “ad-lite” plan.  On the other hand, the Antenna study discovered that only 21% of MAX viewer took the ad option—perhaps a lingering habit from the years of paying for a monthly subscription to HBO (MAX’s predecessor linear service.)

Such results are reminders that consumers are still figuring out how to handle the glut of streaming options. And that possibly FAST won’t mature as fast/quickly as some vendors hope. 

LOS ANGELES—Cineverse Corp. has announced today that it is expanding its strategic partnership with Amagi and that it will utilize Amagi CONNECT, a FAST channel marketplace to expand its FAST channel offerings. 

As part of this partnership, Amagi will provide its portfolio of hundreds of FAST channels to the flagship Cineverse streaming service as well as add Cineverse's portfolio of streaming channels to the Amagi CONNECT marketplace. 

The partnership aims to bring more third-party content to Cineverse and expand Cineverse's reach internationally by allowing more streaming platforms the ability to discover the large breadth of streaming content Cineverse offers, the companies said. 

The companies said that Amagi CONNECT has already become the preferred choice for many FAST platforms, including LG Channels, Plex, TCL, VIDAA Free, Rakuten TV, Xiaomi, Redbox, Canela, Netgem, and others as they seek to offer their viewers the highest quality content available in global markets.

"Cineverse's existing presence as a Top 10 provider of AVOD catalog will be further bolstered by this partnership, positioning us as a major player in the $18 Billion FAST space," said Erick Opeka, president & chief strategy officer of Cineverse. "Additionally, it establishes Cineverse as a top competitor in the rapidly expanding high-growth arena of streaming offerings."

"Expanding our relationship to leverage Amagi CONNECT is an important step in our plans to expand the availability of channels on Cineverse while also fast-tracking our ability to establish a FAST business internationally," added Tony Huidor, chief operating officer & chief technology officer at Cineverse. "Amagi's marketplace and industry-leading reach will allow us to expand our growing FAST markets outside of the U.S. This will aid easy discoverability of Cineverse's FAST channels by Connected TV manufacturers, virtual MVPDs and many emerging international OTT platforms seeking access to quality streaming content while allowing both sides of the ecosystem to rapidly launch new FAST channels across new territories easily. Furthermore, we aim to enhance and refresh Cineverse's FAST channels on a regular basis through strategic content acquisitions that cater to diverse audiences and drive viewership on a global scale."

Streaming linear channels from Cineverse, include Cineverse, AsianCrush, The Bob Ross Channel, RetroCrush, Comedy Dynamics, Midnight Pulp, Crime Hunters, The Dove Channel, Fandor and Screambox TV and many more. These channels are available now on the Amagi CONNECT marketplace for platforms to add to their line-ups.

NEW YORK—Amagi has announced that it has been selected by TCL to support new streaming options for TCL TV users in the U.S. 

Using a variety of solutions from Amagi, the two companies said that TCL will be able to simplify and speed up the launch of new channels on its streaming platform. 

As part of the improvements to its streaming platform, TCL is using Amagi CONNECT, the global end-to-end Free Ad-supported Streaming TV (FAST) marketplace; the Amagi THUNDERSTORM server-side dynamic ad insertion platform; and the Amagi ADS PLUS premium CTV advertising marketplace. 

Channels can be delivered to the TCI platform via direct agreements already in place with content partners, with Amagi managing server-side ad insertion (SSAI), content delivery networks (CDNs), and actual delivery. 

Alternatively, through Amagi CONNECT, TCL can request and launch multiple channels without needing a direct agreement with each content partner. Reducing the need for external legal and onboarding resources, Amagi CONNECT has lowered the cost and complexity of launching upward of 100 channels on the platform. Amagi ADS PLUS will represent the advertising inventory exclusively for all Amagi CONNECT channels delivered via the partnership, the company reported. 

"With continued innovation and leadership, and Amagi as a trusted technology partner, TCL is launching a broader range of content channels with unprecedented speed and agility for its new high-performance smart TVs," said Haohong Wang, general manager, TCL Research America. "Key relationships with technology partners such as Amagi ensure that we're delivering world-class products and experiences. The company's cutting-edge solutions have streamlined our operations and enabled us to bring an extensive range of high-quality programming to viewers more efficiently than ever."

"We're proud to partner with TCL once again to support the brand's streaming capabilities reach its full potential," said Srinivasan KA, co-founder and chief revenue officer at Amagi. "This is an important new partnership for Amagi, and we look forward to seeing it grow along with the launch and success of the improved TCL platform."

Amagi's other global clients include ABS-CBN, AccuWeather, A+E Networks UK, beIN Sports, Cineverse, Cox Media Group, Crackle Plus, Fremantle, Gannett, Gusto TV, NBCUniversal, PAC-12, Tastemade, The Roku Channel and Vice Media, among others.

For more information about Amagi and its streaming TV solutions is available at www.amagi.com.