Comcast formally announced that it was making a cash offer for Sky plc that is higher than 21 Century Fox’s bid for the satellite company.
Two months before the crucial upfront market, NBCUniversal has created a new metric that unifies linear and digital viewing of an advertising campaign.
Discovery Communications, cleared to acquire Scripps Networks Interactive, on Thursday (March 1) announced new management for the combined company.
The study, conducted online, would mean that a big share of people would be limited to one or two streaming subscriptions per person.
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