The new name for merged assets of WarnerMedia and Discovery was unveiled in the Warner Bros. studio lot
The shift away from using ratings as the currency for local TV ad sales will allow TV and digital to be sold on the same basis
Of the 1.02 billion total pay TV subs in 2026, 62% will be served by the top 50 operators, a new Digital TV Research report predicts
After 25 years with Sinclair, the president of distribution and network relations will step down on June 25
Innovid and Digiday’s `State of CTV Advertising’ report found 64% believed CTV ads will help them better target consumers
Was in response to Microsoft asking the FCC reconsider its January decision to allow DTS single frequency networks for ATSC 3.0
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