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New Steadicam Fawcett Exovest Sets the Bar High for Camera Mobility, Comfort and Performance


The Tiffen Company rolls out much anticipated Steadicam Fawcett Exovest; revolutionary new design takes center stage at NAB 2013

Las Vegas, NV – April 6, 2013 – The Tiffen Company, a leading manufacturer of award-winning accessories for the still imaging, video, motion picture and broadcast markets, is showcasing its latest Steadicam® innovation – theSteadicam Fawcett Exovest™ - at the National Association of Broadcasters (NAB) Show (Booth C8818). Designed by Chris Fawcett, an expert on the physiology of human weight-bearing appliances, the Steadicam Exovest is a radical new exoskeletal vest that automatically redistributes camera weight to anatomically appropriate areas of the body, giving operators maximum mobility and comfort. The forward-thinking camera stabilization system design features front and rear arm mounts and a pivoting exoskeletal structure that is adjustable on the fly. “The Steadicam Fawcett Exovest is engineered to move naturally with the operator, providing an unprecedented level of freedom and comfort, allowing the operator to focus on their craft of capturing the world’s best moving pictures,” says Steve Tiffen, President and CEO, The Tiffen Company. “I say this often, there is only one true Steadicam. The research and development behind every Steadicam innovation remains unmatched and the Steadicam Fawcett Exovest is a shining example of outstanding quality and ingenious ergonomic design that goes into every Steadicam solution.”

Steadicam’s world-renowned engineering combined with Fawcett’s expertise in anatomy offers operators the industry’s most high-performance and comfortable vest on the market.

Compared to conventional vests, the Fawcett Exovest is less constrictive, allowing for better respiration, circulation, transpiration and movement. The resultant feel is of increased lightness and control. After docking, the entire vest may be relaxed by means of one over-center lever, as the upper pad system bed is only under load.

For more detailed information, please visithttp://www.tiffen.com/steadicam_fawcett_exovest.html or download the product specifications document from: http://www.tiffen.com/userimages2/Steadicam/Steadicam_Fawcett-ExoVest_Broch_32813.pdf

Steadicam Fawcett Exovest Pricing and Availability
The Steadicam Fawcett Exovest is available today for 6495.00 USD. Contact Steadicam Professional Sales at steadicamprofessional@tiffen.com.

Request a Product Review Kit or Private Press Briefing at NAB 2013
Members of the media can contact Anya Oskolkova at anya@zazilmediagroup.com to request additional product information, or if attending the NAB 2013 exhibition, set up a press appointment for a private product viewing.

About Tiffen
Tiffen has been a leading manufacturer of photographic filters, lens accessories, software, and camera accessories for the consumer/professional imaging and the motion picture and broadcast television industries for 75 years. The company has a rich history of innovative product design, superior optical consistency, and unparalleled quality. Tiffen has been recognized for its product and engineering excellence, earning a Technical Achievement Award and a Scientific and Engineering Award from the Academy of Motion Picture Arts & Sciences, as well as multiple Emmy® Awards. Today, the company offers a wide range of products, which include: Tiffen® filters, Steadicam® camera stabilizing systems, Lowel® light, Listec® teleprompters, Tiffen Dfx® digital imaging software, Domke® bags, Davis & Sanford® tripods, Genustech® camera accessories, Zing® camera covers, Stroboframe® flash brackets, Saunders® professional trimmers, and Kodak Wratten® filters. Tiffen continues to enhance its reputation as a leading imaging accessory manufacturer through aggressive growth in the image-making accessory industry.

For more information on Tiffen, please visit: http://www.tiffen.com.

Tiffen is a registered trademark of The Tiffen Company. All other trademarks and products mentioned herein belong to their respective owners.

Press Contacts
Anya Oskolkova
Zazil Media Group
(e) anya@zazilmediagroup.com
(p) 617.817.6559
(skype) anya.oskolkova

Janice Dolan
Zazil Media Group
(e) janice@zazilmediagroup.com
(p) 617.817.6595
(skype) janicedolan

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