NEW MEDIA

Dec 21, 2011 / 12:00AM
Understanding CPA and the Second Screen Ecosystem
It means they are refocusing intermittently toward the content—and the screen—that most engages them at that moment.

Jul 19, 2011 / 10:45AM
Has Apple Abandoned the Pro Market?
Post houses scorn FCPX

RIAA Shifts From One Wreck to Another
The RIAA announced recently it has abandoned the mass lawsuits it has been bringing against Internet users who it claims steal music.

Obama to Expand Internet Access
Though his plate will be full on many fronts including the economy, two wars and health care, the president-elect has promised to bring quick and major change to American communications technology.

Computers, the Internet And the Economic Crisis
When I went to college in the late 1960s, there were no mobile phones, personal computers or Internet. Though I made far less money in those days, I had more spending power than today. Most of the time, I actually felt wealthy.

Mobile Technology Collides With Policy

One of the clear trends in this first decade of the 21st century is the rapid move toward mobile telephony and wireless computing.

Digital Media Is Changing The Election—and More
Because digital media is causing such change, we simply don't know how accurate traditional media measurement systems are because they can't fully measure today's issues and media.

NBC Shifts New York O&O to All News
This is a move to hyperlocalism—one designed to re-invent the major NBC stations before they are absorbed into the 500-channel abyss of pay television channels.

The MPAA Makes A Big Mistake
This is a story about a big mistake. It’s also about numerous educational institutions in this country too afraid to confront their suspicions. In both cases, it represents a very sad state of affairs.