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Inside Production


Walter Schoenknecht is a partner at Midnight Media Group Inc. a New York-area digital production faciilty. You can reach him via e-mail at walter@mmgi.tv.

Holding for Support
by Walter Schoenknecht, 08.30.2010
Grab a beverage of choice, maybe a bowl of nuts or chips, start a game of Minesweeper, and curl up with the telephone More...

The AC Is Running
by Walter Schoenknecht, 10.30.2009
The assistant cameraman on a tapeless HD shoot is responsible for trafficking the memory cards, keeping them organized, safely dumping them and re-loading the camera. More...

Taking a Trip to the Aftermarket
by Walter Schoenknecht, 09.08.2009
A thriving web of developers and manufacturers who are loaded not only with bright ideas, but with the ability to manufacture and deliver relatively small quantities of narrowly-focused, limited-appeal products. More...

Face the Music
by Walter Schoenknecht, 05.04.2009
And so I sit, for the thousandth time in my life, facing a mountain of production music discs, and mumbling under my breath. Hateful task. More...

Engineer Wanted
by Walter Schoenknecht, 03.19.2009
"What exactly do you mean by 'engineer?'" More...

The Wizard Takes a Holiday
by Walter Schoenknecht, 01.12.2009
Nobody likes off-the-shelf. And shooters are no exception. More...

Revolution Becomes Evolution
by Walter Schoenknecht, 12.18.2008
Problematic content of all kinds was severely restricted for dozens of very valid technical reasons—until the advent of solid-state imagers and automatic camera circuitry. More...



Micro Gets Big
by Walter Schoenknecht, 10.29.2008
There are several forces at work which have bolstered the rise of the microstock houses. Simple economics are the most obvious. More...

Innocence Lost
by Walter Schoenknecht, 10.01.2008
Historically, most humans have seemed as instinctively afraid of the limelight as they are of snakes—from the great and mighty CEO down to the most reclusive retail clerk. More...

Examine Every Aspect
by Walter Schoenknecht, 09.03.2008
At our house, the kids seem to want the picture to touch all four corners of the 16:9 screen at all times, regardless of whether the content's formatted that way or not. And it makes me crazy. More...

The Agony of A-to-D
by Walter Schoenknecht, 07.09.2008
Be careful of what you wish for, the saying goes. We wished for cleaner signals, simpler interconnections and fewer patch bays—and that’s exactly what digital audio and video technology has delivered; so why the long face? More...

Colorful Language for Video Editors
by Walter Schoenknecht, 03.05.2008
The last several years have seen a revolution in color-correction techniques, one in which the electron team—us video folks—have merged paths with the photon team—the film guys. More...

There’s No Place Like (A) Home
by Walter Schoenknecht, 12.05.2007
Control freaks! From top to bottom—from the feather-brained writer to the sociopathic engineer—the entire production team is a collection of control freaks, terrified of leaving the rarified air of the studio, office, or  More...

Up for Adoption
by Walter Schoenknecht, 09.05.2007
I can’t believe how shocked I was when I watched that episode of “The Sopranos.” More...

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