USDTV achieves 10,000 subscriber mark

October 19, 2004

As of late last month, U.S. Digital Television, USDTV, the first over-the-air digital subscription cable channel service in the United States, had surpassed 10,000 subscribers.

Since its launch in March, the company has introduced its low-priced alternative to cable in Salt Lake City; Albuquerque, NM; and Las Vegas, with plans for additional market roll outs this year.

More than half of USDTV customers don’t subscribe to cable or satellite, but continue to use regular VHF/UHF antennas for their television service, according to the company.

Company research shows subscribers are attracted to high-quality content, DVD/HD picture and low cost.

In the fourth quarter of 2004, USDTV will introduce a next-generation set-top box featuring Zenith’s fifth-generation 8-VSB reception technology from LG Electronics and MPEG-4 compression. (See New 8-VSB decoder, ATSC tuner technology could change distribution equation in the Aug. 16 edition of RF Update.)

For more information, visit www.usdtv.com.

Back to the top


Receive regular news and technology updates. Sign up for our free newsletter here.

Comments

Twitter