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12.01.2005
Originally featured on BroadcastEngineering.com
Turner standardizes on Snell & Wilcox encoders


The MEMPHIS encoder’s variable bit rate option allows Turner Entertainment to maintain robust, clean video pictures.
Turner Entertainment Networks has standardized on the Snell & Wilcox MEMPHIS as the mastering encoder for all content played out on its HD networks. Turner has purchased 22 MEMPHIS systems, which are being used in its Atlanta facility to provide MPEG-2 encoding of HD content prior to playout and archiving.

Turner uses MEMPHIS to ingest HD content in a format compatible with its Pinnacle MediaStream servers and online storage infrastructure. By using the MEMPHIS variable bit rate option, Turner is able to maintain robust, clean video pictures while optimizing the bit rate for its distribution and transmission requirements. The MEMPHIS systems installed at Turner also process CIE-708 closed captions and carry Dolby-E audio.

Turner's Atlanta facility currently supports more than 30 SD and HD network feeds.

For more information, visit www.snellwilcox.com.

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