Carolyn Schuk /
07.21.2009 01:57 PM
Originally featured on
DOCOMO stakes a mobile video claim with PacketVideo investment

Japanese carrier NTT DOCOMO’s long-term evolution plans are all about taking mobile to the next level, as demonstrated by its recent acquisition of a 35 percent stake in mobile video pioneer PacketVideo, a subsidiary of NextWave Wireless. The move signifies a new direction for the carrier giant, according to NextWave CEO James C. Brailean. "In the past, you haven't seen DOCOMO active in investment. This is a meaningful investment, and it's in an American company," he said.

How important is mobile video to DOCOMO's vision of its future? "Through [our plans], we want to be known as ‘Movie DOCOMO,’” company President Ryuji Yamada told the Financial Times last week. In Japan, where almost everyone owns a mobile phone, DOCOMO will launch its 4G mobile network in 2010. The carrier has already tested the mobile video waters with encouraging results.

In May, DOCOMO launched beeTV, which offers custom-made videos for the small screen of a mobile phone, and signed up 400,000 customers within two months. “Those figures would be inconceivable in the normal broadcast market,” Yamada told the Financial Times.

Juniper Research projects that mobile multimedia services — streaming video, mobile TV, music and photo applications — will represent a $64 billion market opportunity by 2012. As standard voice services revenue declines, handsets such as the iPhone, Palm Pre and HTC G are becoming powerful drivers of new data revenue streams for operators.

Naturally, the partners see these smart handsets as the entry point for new mobile and converged services; for example, using the mobile phone to discover new content to play on different devices.

Related Articles
Asian manufacturers release three new TV handsets
Japan’s NTT DOCOMO has taken the lifestyle phone idea to whole new level with its latest suite of handsets...

PacketVideo powers 10 new DOCOMO handsets with CORE
PacketVideo’s (PV) CORE Multimedia Player will power advanced media services and applications...

Post New Comment
If you are already a member, or would like to receive email alerts as new comments are
made, please login or register.

Enter the code shown above:

(Note: If you cannot read the numbers in the above
image, reload the page to generate a new one.)

No Comments Found

Thursday 11:07 AM
The Best Deconstruction of a 4K Shoot You'll Ever Read
With higher resolutions and larger HD screens, wide shots using very wide lenses can be a problem because they allow viewers to see that infinity doesn’t quite resolve into perfect sharpness.

Featured Articles
Discover TV Technology