posted by Deborah D. McAdams /
Qualcomm Demos Live Public LTE-TDD Broadcast in China
HEVC and DASH used
CHINA—Qualcomm Technologies, in collaboration with
Sohu.com, a Chinese online media, search, gaming,
community and mobile service, has conducted what they are saying is the “first announced live public
demonstration of LTE-TDD Broadcast in China, featuring High Efficiency Video
Coding and Dynamic Adaptive Streaming Over HTTP
technologies.” The demo utilized devices based on Qualcomm Reference
Designs by QTI featuring QTI”s Qualcomm Snapdragon 400 processors and
integrated Qualcomm Gobi modems, and was supported by QTI’s LTE Broadcast solution
for the evolved Multimedia Broadcast Multicast Service platform.
The demo took place today during the Qualcomm Reference Design & Wireless
Innovation Summit hosted by QTI in Shenzhen.
LTE Broadcast is designed to support mobile network operators to more
efficiently manage their spectrum and network loads by allowing the multicast
of high-demand content such as live sporting events, breaking news or software
updates, so that multiple users receive the same content simultaneously.
Key 3GPP-standardized features of QTI’s LTE Broadcast solution
include File Delivery Over Unidirectional Transport, Dynamic Adaptive
Streaming of HTTP, Application level FEC, and file delivery with file
Supported by QTI’s LTE Broadcast solution, LTE Broadcast is
commercially available in Korea, and is expected to begin arriving in China and
other regions around the world later this year.