SysMedia unveils version 2.3 of Plasma Magenta of iTV

September 30, 2004

SysMedia has released version 2.3 of its Plasma Magenta solution for iTV production and content management.

Designed for production of 24-hour iTV services, Plasma Magenta is in use at Sky and Teletext in the UK and at RTÉ in Dublin. Plasma Magenta offers multi-platform production capabilities, including support for OpenTV, MHP, teletext, Sky’s WtvML Microbrowser and XML-based interfaces.

New features include:

  • Content reversioning, which allows textual content to be revised for publication on a specific platform without affecting commonly shared content destined for other platforms
  • Enhanced editing, spell checker, Web browsing input and audit trail

Plasma Magenta can also be used to produce program-specific enhanced TV applications with video time-code synchronization of content changes and updates. Other application genres supported include votes, quizzes and interactive advertising.

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