SOPHOI highlights integration with IBM Media Hub

September 20, 2007

At IBC2007, SOPHOI demonstrated the integration of its business rights, licensing and royalty management solution with the IBM Media Hub Solution Framework.

Media Hub is IBM's service-oriented architecture (SOA)-based solution for the media and entertainment industry that is designed to manage the increasing complexity of running a content-focused business from the point of creation to the distribution of digital content.

The SOPHOI iPLS 3.0 enterprise IP management solution enables media and entertainment companies to identify, organize and license their rights; structure complex licensing contracts; manage royalties; and receive performance information.

By integrating iPLS 3.0 with IBM Media Hub, media and entertainment companies with previously isolated systems, users and business units can now access business rights, licensing and royalty information more easily and effectively.

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