Originally featured on BroadcastEngineering.com
MyWeather’s GreenLight 1.0 marries weather, traffic
MyWeather has launched GreenLight 1.0, an online traffic and weather product that combines weather and traffic information in real time within the same display medium.
GreenLight is built on MyWeather's RouteCast technology, a traffic and weather data platform that seamlessly powers a complete set of traffic solutions for on-air, online, mobile, desktop, print and digital channels.
The unique value of GreenLight is its use as more than an online traffic reporting tool. GreenLight uses algorithms to show accurate traffic based on construction, incidents, flow and MyWeather MicroCast weather data.
For more information, visit www.routecast.com.