Print Page
Easeltv to expand collaboration with Virgin Media
9/28/2011

Connected TV specialists easeltv has announced further collaboration with Virgin Media to develop applications (apps) for its TV service powered by TiVo.

Easeltv has already developed a core framework application that Virgin Media has adapted to create apps to promote the launch of the latest Harry Potter movie, Virgin Media Shorts and V Festival.

These apps exploit high-quality video coupled with rich online content to give customers a unique and seamless playback experience that is closer to a linear broadcast channel than a website in both form and function. Easeltv will also be working on other apps for Virgin Media's TiVo-powered platform.

  Print Page