3DTVs Hit the Market
: 3DTV sets are hitting the U.S. market. Samsung started taking preorders last month at
. Panasonics are set to go on sale at Best Buy big boxes March 10.
Samsung beat the rest when it started offering the UN46C7000 and the UN55C7000 LED edge-lit, 1080p sets at the online retailer. The 46-inch model was priced at $2,600; the 55-inch set, $3,300. Chris Weiss of
said the price of the larger display was the same as that of Samsung’s similar non-3D model. The same models are also now available at Crutchfield, which shows the 46-incher at $2,400, and at
for $2,300. Sears also has the model for $2,600. All three outlets say the TV is in stock.
The 55-inch model is being shown for pre-order at Crutchfield for $3,060;
for $3,400; and Abt Electronics for $3,300. Sears shows it in stock for $3,300.
Only Crutchfield is clear about the active-shutter glasses necessary for viewing material in 3D. Crutchfield is selling the shutter glasses separately for $150. Neither
mentioned glasses; Amazon simply states that active-shutter glasses are required for viewing 3D content. They are not listed among the
included features, along with Internet connectivity, Skype, Energy Star rating, a depth of one inch, and weight of less than 50 pounds for the larger set and 37 for the smaller one.
Sony has been taking pre-orders for its new 3D-enabled XBR-52LX900 Bravia sets since February, when it started demonstrating the TVs in 42 Sony Style stores. (The model does not show up in a search at
) Sony is selling glasses separately. J&R is also taking pre-orders for the 52-inch Bravia for $2,969; glasses are not specified.
When Panasonic 3DTV sets hit Best Buy, it will
advent of the technology becoming available in U.S. brick-and-mortars. The retailer is hosting a media event in New York a week from today to feature the first retail availability of a Panasonic 3D home theater system. The systems will be sold through Best Buy’s Magnolia specialty stores. Specifics, including price, were not disclosed.
Samsung is said to be hosting a press conference March 9, the day before the Panasonic-Best Buy event. Several reports indicate the company will provide more details about its 3DTV sales strategy. --
Deborah D. McAdams