11.16.2005 12:00 AM
USDTV Expands its 'Cable Alternative' to Dallas
U.S. Digital Television, LLC (USDTV) plans to expand its wireless digital TV service to Dallas-Ft. Worth, the company's first Top 10 market. USDTV is targeted to appeal to viewers who want a cut-rate form of cable. That is, they hope to tap into the niche between antenna-only homes and cable subscribers, providing somewhat fewer channels than basic cable, but also charging less, too. USDTV's set-top box includes an HD tuner for local stations.

The Dallas/Fort Worth foray begins the commercial market-by-market launch of the USDTV, which was started by local broadcasters as a way to pool some of their spectrum for the greater good, following three pilot test-runs in Salt Lake City, Albuquerque and Las Vegas last year. USDTV recently announced a funding agreement worth nearly $26 million with its investment partners, including Fox Television Stations, Hearst-Argyle Television, McGraw-Hill Broadcasting, LIN TV, Morgan Murphy Stations and Telcom DTV.

Subs receive channels via standard VHF/UHF antennas. USDTV, in a statement, said this "strategic funding represents strong support by broadcasters and will enable the company to begin an aggressive rollout of [our] service." The service is about $20 a month and delivered terrestrially via the respective digital spectrum of the company's local broadcaster-partners. Each market's service currently averages at least 30 digital channels, including the Big Four broadcast networks. (This is not a service for news junkies; it carries only one 24-hour cable outlet, Fox News Channel.)


Comments
Post New Comment
If you are already a member, or would like to receive email alerts as new comments are
made, please login or register.

Enter the code shown above:

(Note: If you cannot read the numbers in the above
image, reload the page to generate a new one.)

No Comments Found




Thursday 10:05 AM
NAB Requests Expedited Review of Spectrum Auction Lawsuit
“Broadcasters assigned to new channels following the auction could be forced to accept reductions in their coverage area and population served, with no practical remedy.” ~NAB


 
Featured Articles
Conference Updates
Discover TV Technology