02.08.2007 08:00 AM
Partnership pumps up digital signage at gas stations

Digital signage continues to permeate all levels of the common citizen's retail experience. With solutions at malls, supermarkets, large venues and other types of businesses frequented by shoppers, three companies are now integrating digital signage networks at the fuel pump dispenser at gas stations.

PumpMedia, Real Digital Media and Avocent have formed a partnership to create and deliver digital signage content to people stopping to fuel up at gas stations.

Real Digital Media's NEOCAST digital signage platform and Avocent's Emerge wireless HD extension technology are combined with PumpMedia's pump-top video enclosure to deliver video and audio content to refueling motorists. Today, NEOCAST and Emerge are fully interoperable as an integrated joint solution. Through PumpMedia, a Global 50 petroleum company has selected the joint solution, and deployments at additional fuel retailers are expected throughout 2007.

Petroleum companies considering the adoption of digital signage solutions face a number of unique technical and environmental challenges. The PumpMedia solution helps these companies to reach motorists at the pump, drive them into the convenience store and reach them again at the point-of-purchase.

For more information, visit www.connectivity.avocent.com/products/emerge/mpx1000.asp and www.realdigitalmedia.com/products.cfm?page=ms&menu=ms.

Post New Comment
If you are already a member, or would like to receive email alerts as new comments are
made, please login or register.

Enter the code shown above:

(Note: If you cannot read the numbers in the above
image, reload the page to generate a new one.)

No Comments Found

Tuesday 03:07 PM
WMUR-TV Says FAA Drone Rules Preclude ENG
The FAA’s current rules and proposed ban on flight over people, requirement of visual line of sight and restriction on nighttime flying, effectively prohibit broadcasters from using UAS for newsgathering. ~ WMUR-TV General Manager Jeff Bartlett

D. Pagan Communications /   Friday 10:35 AM
Blue Line is Hot on the Trail of DPA Microphones
Clyne Media, Inc /   Thursday 09:51 PM
Focusrite Expands RedNet Range

Featured Articles
Discover TV Technology