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03.25.2004
Originally featured on BroadcastEngineering.com
Nextamp introduces content tracking and recording solution

Automated content tracking is invaluable for accurate management of broadcasting rights and airtime sales. It complements and seamlessly interfaces with traffic and automation systems, and provides end-to-end quality of service monitoring based on the essence of the content itself.

Benefits for TV stations range from the evidence of commercials and sponsorship airings on all distribution networks (terrestrial, cable, satellite) to the surveillance of exclusive footage re-used by third party channels.

Nextamp solutions rely on patented video watermarking technology. A virtual barcode is embedded in the images. This invisible label can then be read whenever the video editing and format changes (digital, analog, MPEG). Any sequence can then be traced back to its source.

Nextamp is introducing a new Nextamp Reader device, which combines watermark detection with digital audio/video captures for each clip-in point. Nextamp also provides watermark embedding over SDI for live content and embedding within MPEG for video files.

For more information, please visit: www.nextamp.com.

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