07.03.2007 08:00 AM
NBC kicks off newest mobile TV channel with live U.S. Open coverage

NBC Universal has launched NBC Sports Mobile, its latest mobile television service on MobiTV, making its debut with a live feed from last month’s 2007 U.S. Open Golf Tournament.

Subscribers to MobiTV, which delivers live television to mobile phones, were treated to the tournament’s opening tee-off with Tiger Woods, along with coverage of other live shots throughout the event. A highlight show — the “Lexus U.S. Open Wrap-up” — and on-demand videos from the event were also part of the new service. NBC simulcast much of the content on NBCSports.com.

The new channel provides regular highlights of NBC Sports and NBCSports.com programming, including news, scores and videos. Current coverage includes the Wimbledon Tennis Championships, with plans to cover NFL games later this year.

This is not NBC’s first foray into mobile programming. Earlier this year, the company launched NBC2GO on Verizon Wireless’ VCast mobile TV service, which offers programming from a variety of NBC Universal holdings on mobile devices. It also offers “Hollywood Movie Minutes on Mobile,” a service that lets people watch streaming video clips of movies from the Universal Studios film archive on their mobile phones.

For more information, visit www.mobitv.com and www.nbcsports.com/mobile.

Post New Comment
If you are already a member, or would like to receive email alerts as new comments are
made, please login or register.

Enter the code shown above:

(Note: If you cannot read the numbers in the above
image, reload the page to generate a new one.)

No Comments Found

Tuesday 03:07 PM
WMUR-TV Says FAA Drone Rules Preclude ENG
The FAA’s current rules and proposed ban on flight over people, requirement of visual line of sight and restriction on nighttime flying, effectively prohibit broadcasters from using UAS for newsgathering. ~ WMUR-TV General Manager Jeff Bartlett

Featured Articles
Exhibitions & Events
Discover TV Technology