More stations take the DTV plunge

March 24, 2003

The terrestrial broadcast industry continues to make the transition to digital television transmission. Last week, the NAB said that eight more television stations have begun transmitting a digital signal, bringing the total number of stations broadcasting in digital to 787.

The new list includes WPIX-TV New York, NY (Market Rank #1). The station was knocked off the air on September 11, 2001, when the World Trade center was attacked.

Other new DTV stations are: WVCY-TV Milwaukee, WI (Market Rank #31); WVEN-TV Orlando, FL (Market Rank #20); WAOE-TV Peoria, Ill. (Market Rank #117); KELO-TV Sioux Falls, S.D. (Market Rank #112); KLJB-TV Davenport, IA (Market Rank #92); and PBS member stations WMAH-TV Biloxi, Miss. (Market Rank #157) and WMAV-TV Oxford, Miss. (Market Rank #89), which both are not mandated to begin digital transmission until May 1.

The NAB said that DTV signals are now being transmitted in 186 markets that include 97.44 percent of U.S. TV households. In addition, 72.28 percent of the more than 106 million U.S. TV households are in markets with five or more broadcasters airing DTV and 36.55 percent are in markets with eight or more broadcasters sending digital signals.

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