04.11.2008 09:29 AM
Mobile content sources grabbed from all over the map

Mobile content sources are as varied as the demographics of the people accessing them, with consumers watching a mix of content obtained from the Web, personal collections and their wireless carriers, a recent consumer survey by ABI Research has found.

According to Michael Wolf, research director for ABI Research, it is because of this wide range of sources that “despite the strong control most carriers retain over the network, their control over the mobile content ecosystem remains limited. The consumer will see more and more options for obtaining rich media in the future.”

The 14 percent of respondents who said they use their phone to watch video was split nearly evenly between those who watch video from Web sites such as YouTube (35 percent), from their own carrier’s video offering (31 percent) and from video they sideload onto their mobile devices (28 percent). Music sources were also mixed: The leading source of music files on a mobile phone was ripped CDs and sideloading onto the phone (48 percent of mobile-music listening respondents), while more than one-third of music-listening respondents (35 percent) purchased music through their carriers. Preloaded content such as games were some of the most popular forms, with six in 10 mobile gamers responding that they only play the games that came with the phone.

For more information, visit www.abiresearch.com.


Comments
Post New Comment
If you are already a member, or would like to receive email alerts as new comments are
made, please login or register.

Enter the code shown above:

(Note: If you cannot read the numbers in the above
image, reload the page to generate a new one.)

No Comments Found




Tuesday 03:07 PM
WMUR-TV Says FAA Drone Rules Preclude ENG
The FAA’s current rules and proposed ban on flight over people, requirement of visual line of sight and restriction on nighttime flying, effectively prohibit broadcasters from using UAS for newsgathering. ~ WMUR-TV General Manager Jeff Bartlett

D. Pagan Communications /   Friday 10:35 AM
Blue Line is Hot on the Trail of DPA Microphones
Clyne Media, Inc /   Thursday 09:51 PM
Focusrite Expands RedNet Range

 
Featured Articles
Discover TV Technology