06.09.2008 08:00 AM
FCC and NAB continue public education

The FCC is expanding its DTV education efforts with a series of promotional tools that include radio announcements, transit advertising and billboards.

Public service announcements will be provided to more than 11,000 radio stations, while billboards and transit ads will be added to 45 television markets. The ads, said the FCC, are already in place in Seattle, San Francisco, Philadelphia, and Tampa-St. Petersburg, FL.

In addition, the NAB announced a program with African-American churches to help spread the word about the DTV transition. The goal is to place DTV education materials in every church bulletin, as well as to have ministers talk to their congregations about the coming Feb. 17, 2009, shutdown of analog TV signals.

Applications for government-subsidized digital-to-analog converter box coupons will be handed out, and the churches will train volunteers to help the elderly and disabled fill out the coupon forms and install the boxes.

The NAB also plans a similar outreach effort with Hispanic churches.

Post New Comment
If you are already a member, or would like to receive email alerts as new comments are
made, please login or register.

Enter the code shown above:

(Note: If you cannot read the numbers in the above
image, reload the page to generate a new one.)

No Comments Found

Tuesday 03:07 PM
WMUR-TV Says FAA Drone Rules Preclude ENG
The FAA’s current rules and proposed ban on flight over people, requirement of visual line of sight and restriction on nighttime flying, effectively prohibit broadcasters from using UAS for newsgathering. ~ WMUR-TV General Manager Jeff Bartlett

D. Pagan Communications /   Friday 10:35 AM
Blue Line is Hot on the Trail of DPA Microphones
Clyne Media, Inc /   Thursday 09:51 PM
Focusrite Expands RedNet Range

Featured Articles
Discover TV Technology