Originally featured on BroadcastEngineering.com
Efficiency, plant upgrades, EEO rules among topics to be covered at management conference
Broadcasters with a management background will find a full menu of presentations to help them address everything from operational efficiency to plant upgrades and EEO rules at this year’s Television Management Conference April 18-21 at NAB2004.
Among the highlights of this year’s management conference will be the induction of Roger King, CBS CEO; the presentation of Enterprises and King World Productions into the NAB Hall of Fame; and a broad variety of seminars addressing topics of vital interest to broadcast managers.
Seminar topics to be covered include:
DTV: New Rules of the Road, April 19. This session will look at DTV rules and regulations, must-carry, multicasting and the impact of the second DTV Biennial Review.
Multicasting Power Panel: What’s Hot, What’s Not, April 19. Expect a lively discussion about the concrete steps broadcasters can take to compete as multicasting becomes a reality. The session will address how multicasting can be exploited for new revenue streams, and ways to forge new partnerships and better serve the local community.
The Digital Marketplace Reception, April 19. A refreshing opportunity to visit companies supporting DTV services such as datacasting and high-speed Internet service. The reception will give managers a chance to relax and learn. Tabletop exhibits will include offerings from Triveni Digital, Tune to TV, VBox Communications, USDTV, SpectraRep and NDS Americas.
Big Deal, Little Deal, No Deal: Analysis and Rationale, April 20. Learn how regulation and market conditions impact buyers and sellers when it comes to the evaluation process and station pricing.
Rate Your Ratings: Troubleshooting Audience Research, April 20. Examine tips about ratings information.
Building, Building Out, Building Over: Facilities on Budget, April 21. Find out where untapped value is hiding in broadcast real-estate and facilities.
Making Dollars & Sense of Employee Benefits, April 21. Look at ways to contain costs, healthcare alternatives, service resources and the successes of small and medium-sized businesses.
For more information, please visit: www.nabshow.org
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