Originally featured on BroadcastEngineering.com
Albers, Narayen to explore how technology is reinventing storytelling

Shantanu Narayen, president and CEO of Adobe Systems, and Bud Albers, president and CTO of Disney Interactive Media Group (DIMG), will lead a Super Session during the 2009 NAB Show titled "Disney & Adobe: Reinventing the Boundaries of Storytelling." The session is scheduled for Monday, April 20.

The session will unite the technology and creative leaders of Disney and Adobe to explore the digital transformation of the industry and its opportunities in production, commerce and distribution. Albers and Narayen will discuss both the storytelling and business impact as digital technology accelerates into all corners of content creation and delivery from planning to production and playback.

In his role at Adobe, Narayen has worked to expand the company into new markets and extend its global reach. In 2005, Narayen assisted in the $3.4 billion acquisition of Macromedia, expanding Adobe's software platform and solutions and strengthening the company's presence in key markets. Narayen, a frequent speaker at industry and academic events, serves on the board of Metavante Technologies and the advisory board of the Haas School of Business at the University of California.

As CTO of DIMG, Albers is responsible for developing technology solutions in support of the company's new media technology needs. Prior to this position, Albers was senior VP and CTO of MediaNet Digital, where he led numerous high-profile digital music service launches, including Microsoft Zune, MTV Urge, Yahoo Music Unlimited, Virgin Red Pass and the Samsung Media Service in Europe.

Previously, Albers was senior VP and CTO at Getty Images where he assisted in the production of the company's online news and sports services and helped transform Getty's business model into a successful Web-based business.

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