Sky rebrands with Clarity
October 21, 2008
Sky Broadcasting's has put Pixel Power's Clarity 3D option and multiple Clarity 3000 broadcast graphics systems to use as part of a major rebranding of its entertainment channels Sky1, Sky2 and Sky3. Clarity 3000 systems are being used to create real-time 3D graphics and allow Sky to push live video and video clip graphics in a 3D space.
The installation includes more than 35 Clarity 3000 units, each including realtime 3D software and hardware. The Claritys can be integrated with Pixel Promo Live, the company's integration and automation toolkit, which automatically generating interstitial graphics.
Andy Purkiss, Head of Production and Operations of Sky said: "Pixel Power's Clarity 3000 has helped us to create unique on air identities for our entertainment channels that match the high quality of our programming."