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09.27.2006
Originally featured on BroadcastEngineering.com
Chyron launches WAPSTR for mobile phone newsgathering

Chyron has unveiled WAPSTR, which allows anyone with a mobile phone to gather breaking news.

Chyron’s WAPSTR software application, running in conjunction with the company’s CAMIO asset management and MOS newsroom computer systems, such as iNews, ENPS and Dalet, allows fast, easy ingest of stills and video footage into the newsroom workflow from public cell phones. This content is then immediately available for transmission to air, the Web and mobile platforms.

Deployment of WAPSTR by local and national broadcasters has the potential to build viewer loyalty, viewer involvement and viewer ratings. A recent industry survey shows that 44 percent of the public already uses their mobile phones as their primary camera; video will likely be the next landmark in mobile usage.

For more information, visit www.chyron.com.



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