System.NullReferenceException: Object reference not set to an instance of an object. at DotNetNuke.Framework.DefaultPage.OnLoad(EventArgs e) in e:\websites\tvtechnology.com\public_html\Default.aspx.cs:line 791 Study finds two-thirds of American homes now have HDTVs | TvTechnology

Study finds two-thirds of American homes now have HDTVs

February 5, 2010

Two-thirds of U.S. households have HDTV sets, and another 12 percent are looking to purchase one in the next two years, says a new study by Opinion Research Corporation (ORC).

The study found that Sony was the leading brand among U.S. consumers. About 43 percent of respondents associate Sony with high-quality HDTVs. Eleven percent associated Samsung with quality sets. Panasonic got 5 percent approval, Vizio scored 4 percent, and Phillips and LG received 3 percent. All other brands were 2 percent or below.

Related Articles

Pebble Beach Systems Names Luis Muñoz North American Sales Engineer

TV Technology Publishes Joint IP Transition Study with Grass Valley

‘American Sniper’ Cinematographer Tom Stern to Keynote NAB Show Tract

The potential for 3-D TV, this year’s big theme at CES and at the upcoming NAB show, didn’t register with television set buyers. Only 5 percent of survey respondents said they plan to buy a 3-D-capable television in the next two years.

“As movie studios, cable and satellite operators, and broadcast networks offer more and more high-definition programming, consumers are responding by upgrading to high-definition televisions,” said ORC vice president Manuel Flores, in a statement. “While purchase intention over the next 24 months looks promising, the economy remains a major hurdle to sustainable growth.”

ORC did not reveal the methodology for its survey.

Receive regular news and technology updates.
Sign up for our free newsletter here.

Comments

Twitter