12.23.2008 10:33 AM
Popularity of LCD TVs in Latin America grows, says iSuppli

The Latin American television market is set to make a rapid technology transition during the next four years, with LCD TV shipments to the region rising to account for more than 83 percent of the market by 2012, up from 16.5 percent in 2007, according to iSuppli.

Shipments of LCD TVs to Latin America will rise to 18.7 million units in 2012, up from 3.1 million in 2007. Conversely, CRT-TV shipments will decline to 1.8 million units or 8 percent of the market by 2012, down from 77.4 percent in 2007, according to the market research firm.

The rise of LCD TV sales will drive the overall Latin American television market, which will expand at a faster rate than the global TV business, despite a near-term downturn. Latin American television shipments are expected to grow at a compound annual growth rate (CAGR) of 6 percent, from 2008 to 2012. Worldwide shipments will rise by only 4 percent during the same period, the company forecasts.

The Latin American television market underwent a phase of fast gross domestic product (GDP) growth in recent years. The improvement in the regional economy and an increase in exports spurred higher consumer spending through 2007.

However, with the recent downturn in global economies, Latin America is starting to see a slowdown. Latin American GDP growth will decline to 4.4 percent this year and to 4.1 percent in 2009, down from 5.4 percent in 2007 and 6.2 percent in 2006, says iSuppli.

This will cause regional television shipments to decline by 4.6 percent in 2008, and by 7.5 percent in 2009. Shipments will return to growth with a rise of 1.9 percent in 2010. Shipments won't recover to the 2007 level until 2011, when they mount a vigorous recovery, rising by 12.5 percent compared to 2011. With shipments increasing by a robust 19.3 percent in 2012, the market will achieve a 6 percent CAGR for the period from 2008 to 2012, says the research firm.

For more information, visit www.isuppli.com.

Post New Comment
If you are already a member, or would like to receive email alerts as new comments are
made, please login or register.

Enter the code shown above:

(Note: If you cannot read the numbers in the above
image, reload the page to generate a new one.)

No Comments Found

Thursday 10:05 AM
NAB Requests Expedited Review of Spectrum Auction Lawsuit
“Broadcasters assigned to new channels following the auction could be forced to accept reductions in their coverage area and population served, with no practical remedy.” ~NAB

202 Communications /   Friday 12:41 PM
Albis Technologies Appoints New Head of Access Solutions
ignite strategic communications /   Thursday 03:48 PM
2015 HPA Tech Retreat(r) Unveils Expanded Session Schedule

Featured Articles
Discover TV Technology